Villanova Wildcats men's basketball Audience in United States
Villanova Wildcats men's basketball has an estimated audience of 1,578,877 people in United States. 36.6% are female, 63.4% are male, average age 34.9. Top regions: Pennsylvania, New Jersey, New York. Top brand affinities: Vanuatu, Google Wallet, Grace Slick, Goop, Grinch.
The average Villanova Wildcats men's basketball fan in United States is 34.9 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New Jersey, New York. Top brand affinities include Vanuatu, Google Wallet, Grace Slick, with strongest over-indexing on Vanuatu (66.28× the country average). Demographically, the Villanova Wildcats men's basketball audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Villanova Wildcats men's basketball fans
| Metric | Value |
|---|---|
| Female | 36.6% |
| Male | 63.4% |
| Average age | 34.9 |
| Estimated audience size | 1,578,877 |
Audience persona
The typical Villanova Wildcats men's basketball fan in United States is more male, around 34.9 years old, with strong Patriotism tendencies and a notable affinity for Vanuatu.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Pennsylvania | 391,186 | 7.36× |
| New Jersey | 156,300 | 3.89× |
| New York | 130,920 | 1.48× |
| Florida | 95,579 | 0.89× |
| California | 60,862 | 0.35× |
| Texas | 51,296 | 0.38× |
| North Carolina | 43,644 | 0.92× |
| Virginia | 43,341 | 1.13× |
| Connecticut | 42,714 | 2.7× |
| Maryland | 40,315 | 1.49× |
| Ohio | 38,765 | 0.8× |
| Arizona | 37,578 | 1.17× |
| Illinois | 34,624 | 0.66× |
| Massachusetts | 34,545 | 1.11× |
| Alabama | 31,924 | 1.45× |
| Georgia | 26,873 | 0.55× |
| Michigan | 21,308 | 0.52× |
| Indiana | 21,127 | 0.73× |
| South Carolina | 20,276 | 0.85× |
| Kentucky | 20,167 | 1.02× |
| Tennessee | 19,884 | 0.63× |
| Delaware | 16,524 | 3.79× |
| Louisiana | 13,031 | 0.64× |
| Colorado | 12,856 | 0.52× |
| Wisconsin | 12,101 | 0.51× |
| Mississippi | 11,431 | 0.88× |
| Missouri | 10,872 | 0.43× |
| Nevada | 9,966 | 0.65× |
| Iowa | 9,951 | 0.76× |
| Washington | 8,474 | 0.27× |
| Washington, District of Columbia | 8,130 | 1.71× |
| Rhode Island | 8,065 | 1.6× |
| Nebraska | 7,449 | 0.94× |
| Kansas | 7,266 | 0.58× |
| Minnesota | 6,950 | 0.31× |
| Arkansas | 6,189 | 0.48× |
| Oklahoma | 4,903 | 0.28× |
| Oregon | 4,596 | 0.25× |
| West Virginia | 4,454 | 0.61× |
| New Hampshire | 4,387 | 0.71× |
| Maine | 3,555 | 0.63× |
| Vermont | 2,965 | 1.07× |
| Utah | 2,961 | 0.21× |
| Montana | 2,717 | 0.62× |
| New Mexico | 2,685 | 0.34× |
| Hawaii | 2,484 | 0.37× |
| South Dakota | 1,817 | 0.5× |
| Alaska | 1,805 | 0.53× |
| Idaho | 1,670 | 0.21× |
| North Dakota | 770 | 0.24× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Vanuatu | 66.28× | Travel & Leisure |
| Google Wallet | 13.38× | Technology & Electronics |
| Grace Slick | 15.08× | Music & Radio |
| Goop | 8.48× | Internet & Social Media |
| Grinch | 6.25× | Movies & TV |
| Governor of Michigan | 10.64× | Politics & Society |
| Vocal harmony | 6.44× | Music & Radio |
| Surf kayaking | 20.67× | Sports |
| Mathcore | 10.84× | Music & Radio |
| Quiche | 16.6× | Food & Beverages |
| Alaska | 2.08× | Travel & Leisure |
| Kevin Carroll | 28.24× | Movies & TV |
| Wok | 7.32× | Food & Beverages |
| Hipster | 9.63× | Politics & Society |
| Find Me Guilty | 31.16× | Movies & TV |
| Minnesota | 1.68× | Travel & Leisure |
| Guitarist (magazine) | 10.83× | Music & Radio |
| No Escape (1994 film) | 9.96× | Movies & TV |
| TV Fanatic | 9.11× | Movies & TV |
| Staycation | 2.79× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.63 |
| Luxury Orientation | PREMIUM | 1.37 |
| Career Orientation | POWER | 1.32 |
| Sports Activity | POWER | 1.24 |
| Urban Lifestyle | OPEN | 1.18 |
| Early Adopter Mentality | POWER | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 87.4% |
| Spain | 1.6% |
| Canada | 1.4% |
See Villanova Wildcats men's basketball audiences in other countries
- Villanova Wildcats men's basketball — Germany
- Villanova Wildcats men's basketball — United Kingdom
- Villanova Wildcats men's basketball — France
- Villanova Wildcats men's basketball — Italy
- Villanova Wildcats men's basketball — Spain
- Villanova Wildcats men's basketball — Brazil
- Villanova Wildcats men's basketball — Japan
- Villanova Wildcats men's basketball — South Korea
- Villanova Wildcats men's basketball — India
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
Frequently asked questions
How many fans does Villanova Wildcats men's basketball have in United States?
Villanova Wildcats men's basketball has an estimated audience of 1,578,877 people in United States, concentrated in Pennsylvania and New Jersey.
What is the gender split and age of Villanova Wildcats men's basketball fans?
36.6% of Villanova Wildcats men's basketball fans are female, 63.4% are male, with an average age of 34.9 years.
Which brands do Villanova Wildcats men's basketball fans like most?
Villanova Wildcats men's basketball fans show strongest brand affinity for Vanuatu (66.28×), Google Wallet (13.38×), and Grace Slick (15.08×) over the country average.
Where do Villanova Wildcats men's basketball fans live in United States?
Villanova Wildcats men's basketball fans in United States are most concentrated in Pennsylvania (reach 391,186), New Jersey (reach 156,300), and New York (reach 130,920). These three regions account for the largest share of the active audience.
What other brands do Villanova Wildcats men's basketball fans also like?
Beyond Villanova Wildcats men's basketball itself, the audience over-indexes on Google Wallet (13.38×), Grace Slick (15.08×), Goop (8.48×), and Grinch (6.25×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Villanova Wildcats men's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.