Rascasse Audience Intelligence

Flamingo Las Vegas Target Market in United States

A data profile of the people who buy, follow and care about Flamingo Las Vegas in United States — modelled from more than twelve digital signal sources. Flamingo Las Vegas has an estimated audience of 2,168,739 people in United States.

#15among Hotel in United States#1361among Brand in United States#1053in Travel & Leisure

The average Flamingo Las Vegas fan in United States is 44.2 years old, balanced, and lives primarily in Nevada.

The audience is concentrated in Nevada, California, Texas.

Top brand affinities include Rhianna (singer), Westgate Las Vegas Resort & Casino, Jimmy Eat World, with strongest over-indexing on Rhianna (singer) (18.09× the country average).

Demographically, the Flamingo Las Vegas audience skews balanced with an average age of 44.2, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Flamingo Las Vegas fan in United States is balanced, around 44.2 years old, with strong Family Orientation tendencies and a notable affinity for Rhianna (singer).

Category: Travel & Leisure · Type: Brand · Subtype: Hotel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Flamingo Las Vegas profile in United States.

Audience size
2.2M
in United States
Gender
52.2%♀
47.8% male
Age
44.2
average years
Country rank
#13361
Brand in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Flamingo Las Vegas

52.2% are female, 47.8% are male, average age 44.2.

Fig. 02

Gender split

52.2%
Female
47.8%
Male
Demographic split for Flamingo Las Vegas audience in United States
MetricValue
Female52.2%
Male47.8%
Average age44.2
Estimated audience size2,168,739
Fig. 03

Age distribution

Ø 44.2
average years
Age distribution of the Flamingo Las Vegas audience in United States
Age bracketShare%
16-199%
20-2916%
30-3919%
40-4925%
50+31%
Fig. 04

Worldwide distribution

73.8%

of the worldwide Flamingo Las Vegas audience comes from United States.

Worldwide audience distribution share by country for Flamingo Las Vegas
CountryShare
United States73.8%
Canada4.7%
United Kingdom3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Flamingo Las Vegas audience in United States is strongest.

Fig. 05

Top regions by affinity

Flamingo Las Vegas customers by region in United States
#RegionReachAffinity×
01Nevada~500K24.14×
02North Dakota~7K1.60×
03Arizona~60K1.42×
04New Mexico~10K1.25×
05California~300K1.16×
06Utah~20K1.11×
07Montana~6K0.99×
08Colorado~30K0.96×
09South Dakota~5K0.95×
10Oregon~20K0.94×
11Nebraska~10K0.94×
12Idaho~10K0.90×
13Washington~40K0.88×
14Iowa~10K0.80×
15Illinois~60K0.78×
16Minnesota~20K0.76×
17Hawaii~7K0.75×
18Wyoming~2K0.74×
19Alaska~3K0.70×
20Indiana~30K0.68×
21Ohio~40K0.66×
22Wisconsin~20K0.66×
23Kansas~10K0.65×
24Michigan~30K0.60×
25Texas~100K0.57×
26Missouri~20K0.55×
27Oklahoma~10K0.52×
28Kentucky~10K0.50×
29Arkansas~8K0.44×
30Tennessee~20K0.42×
31New Hampshire~4K0.41×
32Pennsylvania~30K0.40×
33Georgia~30K0.40×
34Louisiana~10K0.39×
35South Carolina~10K0.38×
36West Virginia~4K0.38×
37Rhode Island~3K0.38×
38Massachusetts~20K0.37×
39Mississippi~7K0.37×
40Washington, District of Columbia~2K0.37×
41New York~40K0.36×
42Delaware~2K0.36×
43Alabama~10K0.35×
44Maine~3K0.35×
45North Carolina~20K0.34×
46Maryland~10K0.32×
47New Jersey~20K0.31×
48Virginia~20K0.31×
49Florida~40K0.30×
50Connecticut~6K0.28×
Fig. 06

Affinity by region

Affinity by region — Flamingo Las Vegas, United States
0.28×1.00×24.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Flamingo Las Vegas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Flamingo Las Vegas audience
#·InterestCategoryAffinity×
01Jimmy Eat WorldMusic & Radio53.11×
02Casino New BrunswickGames44.39×
03Westgate Las Vegas Resort & CasinoTravel & Leisure39.26×
04Plaza Hotel & CasinoTravel & Leisure36.51×
05Harrah's Las VegasTravel & Leisure36.32×
06Rio All Suite Hotel and CasinoTravel & Leisure34.77×
07Paris Las VegasTravel & Leisure30.44×
08New York-New York Hotel and CasinoTravel & Leisure30.14×
09Circus Circus Las VegasTravel & Leisure28.04×
10MGM Grand DetroitBrand27.96×
11Thunder Valley Casino ResortTravel & Leisure25.20×
12Palms Casino ResortGames23.97×
13Planet Hollywood Resort & CasinoTravel & Leisure23.76×
14Luxor Las VegasTravel & Leisure21.30×
15Mandalay BayTravel & Leisure18.75×
16Rhianna (singer)Music & Radio18.09×
17Bellagio (resort)Travel & Leisure17.40×
18Wynn Las VegasTravel & Leisure17.14×
19The Venetian Las VegasTravel & Leisure16.80×
20Caesars PalaceTravel & Leisure13.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Flamingo Las Vegas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Flamingo Las Vegas audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.22×
Convenience OrientationPREMIUM1.18×
Community OrientationOPEN1.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Flamingo Las Vegas audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.92×
MindfulnessBALANCE0.92×
Pet OwnershipJOY0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Flamingo Las Vegas's target market in United States?

Flamingo Las Vegas's target market in United States covers an estimated 2,168,739 people, concentrated in Nevada and California.

02

What is the gender split and age of Flamingo Las Vegas customers?

52.2% of the Flamingo Las Vegas audience are female, 47.8% are male, with an average age of 44.2 years.

03

Which brands do Flamingo Las Vegas fans like most?

Flamingo Las Vegas fans show strongest brand affinity for Rhianna (singer) (18.09×), Westgate Las Vegas Resort & Casino (39.26×), and Jimmy Eat World (53.11×) over the country average.

04

Where do Flamingo Las Vegas fans live in United States?

Flamingo Las Vegas fans in United States are most concentrated in Nevada (reach ~500K), California (reach ~300K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Flamingo Las Vegas fans also like?

Beyond Flamingo Las Vegas itself, the audience over-indexes on Westgate Las Vegas Resort & Casino (39.26×), Jimmy Eat World (53.11×), Paris Las Vegas (30.44×), and Rio All Suite Hotel and Casino (34.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Hotel audiences in United States

See Flamingo Las Vegas audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Flamingo Las Vegas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →