Palms Casino Resort Audience in United States

Palms Casino Resort logo

Palms Casino Resort has an estimated audience of 923,669 people in United States. 52.7% are female, 47.3% are male, average age 43.3. Top regions: California, Nevada, Texas. Top brand affinities: Governor of Michigan, Home construction, Wok, Goop, TV Fanatic.

The average Palms Casino Resort fan in United States is 43.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Nevada, Texas. Top brand affinities include Governor of Michigan, Home construction, Wok, with strongest over-indexing on Governor of Michigan (14.42× the country average). Demographically, the Palms Casino Resort audience skews balanced with an average age of 43.3, and over-indexes on personality traits such as Indulgence, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: POI

Demographics of Palms Casino Resort fans

Demographic split for Palms Casino Resort audience in United States
MetricValue
Female52.7%
Male47.3%
Average age43.3
Estimated audience size923,669

Audience persona

The typical Palms Casino Resort fan in United States is balanced, around 43.3 years old, with strong Indulgence tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Palms Casino Resort in United States
RegionReachAffinity
California228,4692.25×
Nevada177,84919.91×
Texas50,9060.64×
Arizona29,8261.58×
New York26,4570.51×
Florida23,3670.37×
Illinois20,5300.67×
Washington15,4370.83×
Georgia14,2360.5×
Ohio13,6030.48×
Colorado12,7730.88×
Utah11,8471.43×
Michigan11,0170.46×
Pennsylvania10,5060.34×
North Carolina9,3520.34×
Oregon8,6970.82×
New Jersey8,6790.37×
Massachusetts8,2770.45×
Virginia8,2390.37×
Minnesota8,1720.62×
Tennessee8,1150.44×
Missouri8,0690.54×
Hawaii7,7251.95×
Indiana7,6510.45×
Wisconsin7,1760.52×
Maryland7,1030.45×
South Carolina6,3110.45×
Oklahoma5,6900.55×
Louisiana5,6400.47×
New Mexico5,4791.18×
Alabama4,7720.37×
Kentucky4,6790.4×
Iowa3,8200.5×
Idaho3,7910.82×
Kansas3,4840.48×
Connecticut3,1910.34×
Arkansas2,9290.38×
Nebraska2,5730.56×
Mississippi2,3720.31×
Montana2,2740.89×
Alaska1,4610.74×
North Dakota1,4420.76×
Rhode Island1,4290.49×
Washington, District of Columbia1,4230.51×
New Hampshire1,1990.33×
South Dakota1,1180.52×
Delaware1,0560.41×
Wyoming9660.71×
West Virginia9520.22×
Maine7280.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Palms Casino Resort audience
BrandAffinityCategory
Governor of Michigan14.42×Politics & Society
Home construction2.69×Home & Garden
Wok11.59×Food & Beverages
Goop8.94×Internet & Social Media
TV Fanatic16.18×Movies & TV
Grinch6.05×Movies & TV
Nationality2.89×Politics & Society
El Paso County, Colorado16.76×Travel & Leisure
Cherish (group)13.14×Music & Radio
Hipster11.59×Politics & Society
Fairy godmother8.51×Literature
Hibachi8.71×Food & Beverages
Grace Slick9.54×Music & Radio
Google Home6.99×Technology & Electronics
Waukesha County, Wisconsin12.13×Travel & Leisure
Vocal harmony4.65×Music & Radio
Historic site4.35×Arts & Culture
headspace9.47×Health
Pro-Ject4.04×Music & Radio
Kevin Carroll23.21×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Palms Casino Resort audience
TraitClusterScore
IndulgenceJOY1.7
TravellingTHRILL1.58
Price SensitivityPREMIUM1.48
Luxury OrientationPREMIUM1.42
Urban LifestyleOPEN1.39
Design AffinityPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Palms Casino Resort
CountryShare
United States35.5%
Japan14.0%
Spain5.8%

See Palms Casino Resort audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Palms Casino Resort have in United States?

Palms Casino Resort has an estimated audience of 923,669 people in United States, concentrated in California and Nevada.

What is the gender split and age of Palms Casino Resort fans?

52.7% of Palms Casino Resort fans are female, 47.3% are male, with an average age of 43.3 years.

Which brands do Palms Casino Resort fans like most?

Palms Casino Resort fans show strongest brand affinity for Governor of Michigan (14.42×), Home construction (2.69×), and Wok (11.59×) over the country average.

Where do Palms Casino Resort fans live in United States?

Palms Casino Resort fans in United States are most concentrated in California (reach 228,469), Nevada (reach 177,849), and Texas (reach 50,906). These three regions account for the largest share of the active audience.

What other brands do Palms Casino Resort fans also like?

Beyond Palms Casino Resort itself, the audience over-indexes on Home construction (2.69×), Wok (11.59×), Goop (8.94×), and TV Fanatic (16.18×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Palms Casino Resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.