Rae Sremmurd Audience in United States

Rae Sremmurd logo

Rae Sremmurd has an estimated audience of 632,891 people in United States. 38.2% are female, 61.8% are male, average age 30.7. Top regions: California, Texas, Florida. Top brand affinities: Civil War (comics), Rhianna (singer), Peyton List (actress, born 1998), Venom (band), Mary Mouser.

The average Rae Sremmurd fan in United States is 30.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Civil War (comics), Rhianna (singer), Peyton List (actress, born 1998), with strongest over-indexing on Civil War (comics) (116.67× the country average). Demographically, the Rae Sremmurd audience skews more male with an average age of 30.7, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Rae Sremmurd fans

Demographic split for Rae Sremmurd audience in United States
MetricValue
Female38.2%
Male61.8%
Average age30.7
Estimated audience size632,891

Audience persona

The typical Rae Sremmurd fan in United States is more male, around 30.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Civil War (comics).

Top regions in United States

Top regions ranked by reach for Rae Sremmurd in United States
RegionReachAffinity
California67,8930.98×
Texas64,8311.19×
Florida48,7071.14×
New York39,2251.11×
Georgia34,3051.76×
North Carolina31,0381.63×
Illinois24,3801.16×
Ohio21,1971.09×
Pennsylvania20,8430.98×
Virginia18,6341.21×
Michigan16,9561.02×
Tennessee15,3231.21×
Maryland14,3521.32×
New Jersey13,8600.86×
Alabama13,5121.53×
Mississippi13,4502.58×
Indiana12,4661.08×
Arizona12,1760.94×
Louisiana12,1501.49×
South Carolina12,0121.26×
Missouri11,2681.1×
Massachusetts11,0260.88×
Washington10,5580.83×
Wisconsin8,5200.89×
Colorado8,3450.84×
Kentucky7,6980.97×
Minnesota7,4790.82×
Oklahoma7,1701.02×
Arkansas6,6971.28×
Connecticut6,6531.05×
Nevada6,3941.04×
Oregon5,8580.81×
Kansas4,5770.92×
Iowa4,0860.78×
Utah3,2880.58×
New Mexico2,5800.81×
Washington, District of Columbia2,4881.31×
Nebraska2,4750.78×
West Virginia2,3000.78×
Hawaii1,8210.67×
Idaho1,7430.55×
Delaware1,7020.97×
New Hampshire1,6400.66×
Rhode Island1,5490.77×
Maine1,3840.61×
Alaska1,2070.89×
Montana1,0260.58×
South Dakota9240.63×
North Dakota8630.66×
Vermont5890.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rae Sremmurd audience
BrandAffinityCategory
Civil War (comics)116.67×Literature
Rhianna (singer)30.29×Music & Radio
Peyton List (actress, born 1998)37.7×Movies & TV
Venom (band)27.68×Music & Radio
Mary Mouser37.7×Movies & TV
Billie Eilish12.86×Music & Radio
The Ring (magazine)43.69×Sports
Hajime no Ippo57.31×Literature
Maisie Williams27.25×Movies & TV
Hart of Dixie42.82×Movies & TV
Kit Harington22.82×Movies & TV
Southern hip hop7.03×Music & Radio
Tony Parker38.05×Sports
Bassline (music genre)31.53×Music & Radio
The Weeknd14.27×Music & Radio
Jelly Roll10.24×Music & Radio
Canal+30.23×Movies & TV
Post Malone13.43×Music & Radio
Lorde17.27×Music & Radio
The Day the Earth Stood Still35.52×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rae Sremmurd audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.77
Early Adopter MentalityPOWER1.61
Family OrientationCONSERVATISM1.52
IndulgenceJOY1.5
Social Media UsageJOY1.48
Urban LifestyleOPEN1.29

Worldwide distribution

Worldwide audience distribution share by country for Rae Sremmurd
CountryShare
United States57.8%
Canada4.2%
Japan3.6%

See Rae Sremmurd audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Rae Sremmurd have in United States?

Rae Sremmurd has an estimated audience of 632,891 people in United States, concentrated in California and Texas.

What is the gender split and age of Rae Sremmurd fans?

38.2% of Rae Sremmurd fans are female, 61.8% are male, with an average age of 30.7 years.

Which brands do Rae Sremmurd fans like most?

Rae Sremmurd fans show strongest brand affinity for Civil War (comics) (116.67×), Rhianna (singer) (30.29×), and Peyton List (actress, born 1998) (37.7×) over the country average.

Where do Rae Sremmurd fans live in United States?

Rae Sremmurd fans in United States are most concentrated in California (reach 67,893), Texas (reach 64,831), and Florida (reach 48,707). These three regions account for the largest share of the active audience.

What other brands do Rae Sremmurd fans also like?

Beyond Rae Sremmurd itself, the audience over-indexes on Rhianna (singer) (30.29×), Peyton List (actress, born 1998) (37.7×), Venom (band) (27.68×), and Mary Mouser (37.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Rae Sremmurd. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.