Rascasse Audience Intelligence

Luxor Las Vegas Target Market in United States

A data profile of the people who buy, follow and care about Luxor Las Vegas in United States — modelled from more than twelve digital signal sources. Luxor Las Vegas has an estimated audience of 1,607,417 people in United States.

#24among Hotel in United States#1741among Brand in United States#1277in Travel & Leisure

The average Luxor Las Vegas fan in United States is 44.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Nevada, Texas.

Top brand affinities include Flamingo Las Vegas, Hart of Dixie, The Venetian Las Vegas, with strongest over-indexing on Flamingo Las Vegas (21.3× the country average).

Demographically, the Luxor Las Vegas audience skews balanced with an average age of 44.6, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Luxor Las Vegas fan in United States is balanced, around 44.6 years old, with strong Indulgence tendencies and a notable affinity for Flamingo Las Vegas.

Category: Travel & Leisure · Type: Brand · Subtype: Hotel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Luxor Las Vegas profile in United States.

Audience size
1.6M
in United States
Gender
49.2%♀
50.8% male
Age
44.6
average years
Country rank
#16843
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Luxor Las Vegas

49.2% are female, 50.8% are male, average age 44.6.

Fig. 02

Gender split

49.2%
Female
50.8%
Male
Demographic split for Luxor Las Vegas audience in United States
MetricValue
Female49.2%
Male50.8%
Average age44.6
Estimated audience size1,607,417
Fig. 03

Age distribution

Ø 44.6
average years
Age distribution of the Luxor Las Vegas audience in United States
Age bracketShare%
16-1910%
20-2914%
30-3918%
40-4923%
50+34%
Fig. 04

Worldwide distribution

69.5%

of the worldwide Luxor Las Vegas audience comes from United States.

Worldwide audience distribution share by country for Luxor Las Vegas
CountryShare
United States69.5%
United Kingdom5.0%
Brazil4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Luxor Las Vegas audience in United States is strongest.

Fig. 05

Top regions by affinity

Luxor Las Vegas customers by region in United States
#RegionReachAffinity×
01Nevada~200K15.10×
02Utah~20K2.46×
03California~200K2.04×
04Idaho~8K1.49×
05Montana~5K1.47×
06North Dakota~3K1.25×
07Arizona~20K1.03×
08Wyoming~2K1.00×
09New Mexico~5K0.96×
10South Dakota~2K0.93×
11Michigan~20K0.85×
12Nebraska~5K0.84×
13Alaska~2K0.80×
14Illinois~30K0.79×
15Ohio~30K0.74×
16Kansas~7K0.74×
17Oregon~9K0.73×
18Iowa~7K0.73×
19Texas~70K0.70×
20Missouri~10K0.70×
21Colorado~10K0.70×
22Louisiana~10K0.69×
23Indiana~10K0.68×
24Oklahoma~8K0.68×
25Georgia~20K0.65×
26Arkansas~6K0.65×
27Mississippi~6K0.65×
28Alabama~10K0.63×
29Minnesota~10K0.62×
30Washington~10K0.61×
31New Hampshire~3K0.61×
32Delaware~2K0.61×
33Tennessee~10K0.60×
34Kentucky~8K0.60×
35Hawaii~3K0.60×
36Florida~40K0.56×
37West Virginia~3K0.56×
38Rhode Island~2K0.56×
39Washington, District of Columbia~2K0.56×
40Maryland~10K0.55×
41Wisconsin~9K0.55×
42South Carolina~9K0.55×
43North Carolina~20K0.54×
44Maine~2K0.54×
45New Jersey~20K0.53×
46Virginia~10K0.53×
47Pennsylvania~20K0.52×
48Connecticut~6K0.52×
49Massachusetts~10K0.50×
50New York~30K0.49×
Fig. 06

Affinity by region

Affinity by region — Luxor Las Vegas, United States
0.49×1.00×15.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Luxor Las Vegas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Luxor Las Vegas audience
#·InterestCategoryAffinity×
01Hart of DixieMovies & TV29.85×
02In the HeightsMusic & Radio23.32×
03Flamingo Las VegasTravel & Leisure21.30×
04MGM Grand Las VegasTravel & Leisure13.20×
05Disclosure (band)Music & Radio12.77×
06The Venetian Las VegasTravel & Leisure12.49×
07Howie MandelMovies & TV12.42×
08Maryland Terrapins men's basketballSports12.01×
09Dental tourismHealth11.90×
10Mohegan SunTravel & Leisure11.41×
11Vegas Golden KnightsSports9.86×
12Julianne HoughMovies & TV9.69×
13Bellagio (resort)Travel & Leisure9.21×
14Caesars PalaceTravel & Leisure6.41×
15Cirque du SoleilMusic & Radio6.39×
16SaversShopping4.58×
17Las Vegas StripTravel & Leisure4.10×
18Seattle MarinersSports3.63×
19CasinoGames2.33×
20GamblingGames2.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Luxor Las Vegas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Luxor Las Vegas audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.84×
Urban LifestyleOPEN1.42×
Career OrientationPOWER1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Luxor Las Vegas audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.85×
Healthy LifestyleBALANCE0.86×
CreativityOPEN0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Luxor Las Vegas's target market in United States?

Luxor Las Vegas's target market in United States covers an estimated 1,607,417 people, concentrated in California and Nevada.

02

What is the gender split and age of Luxor Las Vegas customers?

49.2% of the Luxor Las Vegas audience are female, 50.8% are male, with an average age of 44.6 years.

03

Which brands do Luxor Las Vegas fans like most?

Luxor Las Vegas fans show strongest brand affinity for Flamingo Las Vegas (21.3×), Hart of Dixie (29.85×), and The Venetian Las Vegas (12.49×) over the country average.

04

Where do Luxor Las Vegas fans live in United States?

Luxor Las Vegas fans in United States are most concentrated in California (reach ~200K), Nevada (reach ~200K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Luxor Las Vegas fans also like?

Beyond Luxor Las Vegas itself, the audience over-indexes on Hart of Dixie (29.85×), The Venetian Las Vegas (12.49×), In the Heights (23.32×), and Mohegan Sun (11.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Hotel audiences in United States

See Luxor Las Vegas audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Luxor Las Vegas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →