Rascasse Audience Intelligence

Dental tourism Audience in United States

A data profile of the people who buy, follow and care about Dental tourism in United States — modelled from more than twelve digital signal sources. Dental tourism has an estimated audience of 1,330,508 people in United States.

#7712among Topic in United States#621in Health

The average Dental tourism fan in United States is 39.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Medical tourism, Aspen Dental, Snap-on, with strongest over-indexing on Medical tourism (104.17× the country average).

Demographically, the Dental tourism audience skews balanced with an average age of 39.9, and over-indexes on personality traits such as Healthy Lifestyle, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dental tourism fan in United States is balanced, around 39.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Medical tourism.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dental tourism profile in United States.

Audience size
1.3M
in United States
Gender
49.8%♀
50.2% male
Age
39.9
average years
Country rank
#19379
Topic in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dental tourism fans

49.8% are female, 50.2% are male, average age 39.9.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for Dental tourism audience in United States
MetricValue
Female49.8%
Male50.2%
Average age39.9
Estimated audience size1,330,508
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the Dental tourism audience in United States
Age bracketShare%
16-1921%
20-2918%
30-3917%
40-4919%
50+25%
Fig. 04

Worldwide distribution

15.0%

of the worldwide Dental tourism audience comes from United States.

Worldwide audience distribution share by country for Dental tourism
CountryShare
United States15.0%
Italy10.7%
United Kingdom7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dental tourism audience in United States is strongest.

Fig. 05

Top regions by affinity

Dental tourism fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~4K1.31×
02North Dakota~3K1.27×
03Vermont~3K1.25×
04Oregon~20K1.22×
05South Dakota~4K1.18×
06Montana~4K1.12×
07New Hampshire~6K1.07×
08Maine~5K1.07×
09Rhode Island~5K1.07×
10Delaware~4K1.07×
11Florida~90K1.05×
12Georgia~40K1.03×
13West Virginia~6K1.03×
14Hawaii~6K1.03×
15Washington~30K1.01×
16Idaho~7K1.00×
17Washington, District of Columbia~4K0.99×
18New Mexico~6K0.97×
19Nebraska~6K0.97×
20New York~70K0.96×
21Mississippi~10K0.96×
22Massachusetts~20K0.94×
23Nevada~10K0.94×
24Arkansas~10K0.94×
25Louisiana~20K0.93×
26Connecticut~10K0.93×
27Kansas~10K0.93×
28Colorado~20K0.92×
29Iowa~10K0.92×
30North Carolina~40K0.91×
31Minnesota~20K0.91×
32Kentucky~20K0.91×
33Oklahoma~10K0.91×
34Tennessee~20K0.90×
35Missouri~20K0.90×
36Utah~10K0.90×
37South Carolina~20K0.89×
38Maryland~20K0.88×
39Wisconsin~20K0.88×
40Alabama~20K0.88×
41Indiana~20K0.87×
42Virginia~30K0.85×
43Illinois~40K0.81×
44Michigan~30K0.81×
45New Jersey~30K0.81×
46Arizona~20K0.81×
47Pennsylvania~40K0.80×
48Ohio~30K0.78×
49Texas~80K0.73×
50California~100K0.67×
Fig. 06

Affinity by region

Affinity by region — Dental tourism, United States
0.67×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dental tourism audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dental tourism audience
#·InterestCategoryAffinity×
01Medical tourismBusiness & Career104.17×
02College of Southern NevadaBusiness & Career67.88×
03Permanent teethHealth37.55×
04Tropicana Las VegasTravel & Leisure32.92×
05Las Vegas Review-JournalNews32.56×
06Tooth lossHealth31.41×
07TitaniumHome & Garden25.77×
08Restorative dentistryHealth23.18×
09Snap-onHome & Garden22.90×
10MedellínTravel & Leisure16.77×
11Wisdom toothKids & Family13.88×
12Flamingo Las VegasTravel & Leisure13.49×
13Vegas Golden KnightsSports11.00×
14Health technologyBusiness & Career10.92×
15Playa del CarmenTravel & Leisure10.21×
16Aspen DentalHealth9.14×
17Las Vegas ValleyTravel & Leisure8.96×
18NevadaTravel & Leisure3.98×
19Wells FargoBusiness & Career2.83×
20MoneyBusiness & Career2.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dental tourism audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dental tourism audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE3.41×
Quality AwarenessPREMIUM2.42×
Career OrientationPOWER1.82×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dental tourism audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.88×
CreativityOPEN0.90×
ExtroversionTHRILL0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dental tourism have in United States?

Dental tourism has an estimated audience of 1,330,508 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Dental tourism fans?

49.8% of Dental tourism fans are female, 50.2% are male, with an average age of 39.9 years.

03

Which brands do Dental tourism fans like most?

Dental tourism fans show strongest brand affinity for Medical tourism (104.17×), Aspen Dental (9.14×), and Snap-on (22.9×) over the country average.

04

Where do Dental tourism fans live in United States?

Dental tourism fans in United States are most concentrated in California (reach ~100K), Florida (reach ~90K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Dental tourism fans also like?

Beyond Dental tourism itself, the audience over-indexes on Aspen Dental (9.14×), Snap-on (22.9×), Las Vegas Valley (8.96×), and Las Vegas Review-Journal (32.56×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Dental tourism audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dental tourism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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