Rascasse Audience Intelligence

Dental tourism Audience in Germany

A data profile of the people who buy, follow and care about Dental tourism in Germany — modelled from more than twelve digital signal sources. Dental tourism has an estimated audience of 486,999 people in Germany.

#4744among Topic in Germany#358in Health

The average Dental tourism fan in Germany is 42.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Wisdom tooth, Dental consonant, Pig, with strongest over-indexing on Wisdom tooth (59.65× the country average).

Demographically, the Dental tourism audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Need for Security, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Dental tourism fan in Germany is balanced, around 42.2 years old, with strong Need for Security tendencies and a notable affinity for Wisdom tooth.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dental tourism profile in Germany.

Audience size
487K
in Germany
Gender
52.8%♀
47.2% male
Age
42.2
average years
Country rank
#12004
Topic in Germany
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dental tourism fans

52.8% are female, 47.2% are male, average age 42.2.

Fig. 02

Gender split

52.8%
Female
47.2%
Male
Demographic split for Dental tourism audience in Germany
MetricValue
Female52.8%
Male47.2%
Average age42.2
Estimated audience size486,999
Fig. 03

Age distribution

Ø 42.2
average years
Age distribution of the Dental tourism audience in Germany
Age bracketShare%
16-1914%
20-2917%
30-3920%
40-4923%
50+27%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Dental tourism audience comes from Germany.

Worldwide audience distribution share by country for Dental tourism
CountryShare
United States15.0%
Italy10.7%
United Kingdom7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dental tourism audience in Germany is strongest.

Fig. 05

Top regions by affinity

Dental tourism fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~20K1.21×
02Hamburg~10K1.17×
03Rheinland-Pfalz~30K1.07×
04Sachsen~20K1.03×
05Thüringen~10K1.02×
06Bremen~4K1.02×
07Mecklenburg-Vorpommern~9K1.01×
08Berlin~20K1.00×
09Schleswig-Holstein~20K1.00×
10Sachsen-Anhalt~10K1.00×
11Saarland~6K1.00×
12Hessen~30K0.94×
13Niedersachsen~40K0.92×
14Baden-Württemberg~60K0.89×
15Bayern~70K0.86×
16Nordrhein-Westfalen~90K0.83×
Fig. 06

Affinity by region

Affinity by region — Dental tourism, Germany
0.83×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dental tourism audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dental tourism audience
#·InterestCategoryAffinity×
01HOLLYWOOD SMILEBeauty & Wellness69.10×
02Tooth lossHealth60.23×
03Wisdom toothKids & Family59.65×
04EndodonticsHealth54.23×
05Orthodontic technologyHealth46.00×
06Market basketShopping40.64×
07Credit bureauBusiness & Career31.47×
08InvisalignHealth25.12×
09Dental plaqueHealth24.43×
10Veneer (dentistry)Health18.68×
11Internal medicineHealth15.79×
12FodderPets & Animals15.60×
13PigPets & Animals14.94×
14Dental consonantHealth13.12×
15MedicineBusiness & Career5.28×
16InsuranceBusiness & Career3.77×
17Personal careHealth2.97×
18Mobile appTechnology & Electronics1.90×
19Personal financeBusiness & Career1.82×
20GermanyTravel & Leisure1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dental tourism audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dental tourism audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.90×
ExtroversionTHRILL1.53×
Quality AwarenessPREMIUM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dental tourism audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.97×
Healthy LifestyleBALANCE1.00×
IndulgenceJOY1.06×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dental tourism have in Germany?

Dental tourism has an estimated audience of 486,999 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Dental tourism fans?

52.8% of Dental tourism fans are female, 47.2% are male, with an average age of 42.2 years.

03

Which brands do Dental tourism fans like most?

Dental tourism fans show strongest brand affinity for Wisdom tooth (59.65×), Dental consonant (13.12×), and Pig (14.94×) over the country average.

04

Where do Dental tourism fans live in Germany?

Dental tourism fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Dental tourism fans also like?

Beyond Dental tourism itself, the audience over-indexes on Dental consonant (13.12×), Pig (14.94×), Dental plaque (24.43×), and Medicine (5.28×) compared to the Germany average.

Appendix

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Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Dental tourism audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dental tourism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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