Internal medicine Audience in Germany
Internal medicine has an estimated audience of 331,917 people in Germany. 65.7% are female, 34.3% are male, average age 40.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Western Union, Cardiology, Mouthwash, Real property, Paleontology.
The average Internal medicine fan in Germany is 40.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Western Union, Cardiology, Mouthwash, with strongest over-indexing on Western Union (9.83× the country average). Demographically, the Internal medicine audience skews more female with an average age of 40.8, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic · Subtype: Field of study
Demographics of Internal medicine fans
| Metric | Value |
|---|---|
| Female | 65.7% |
| Male | 34.3% |
| Average age | 40.8 |
| Estimated audience size | 331,917 |
Audience persona
The typical Internal medicine fan in Germany is more female, around 40.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Western Union.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 71,972 | 0.99× |
| Bayern | 56,021 | 1.05× |
| Baden-Württemberg | 46,264 | 1.02× |
| Niedersachsen | 32,024 | 0.99× |
| Hessen | 24,004 | 0.95× |
| Berlin | 19,668 | 1.33× |
| Rheinland-Pfalz | 16,075 | 0.97× |
| Sachsen | 14,656 | 0.9× |
| Schleswig-Holstein | 11,514 | 0.97× |
| Brandenburg | 10,757 | 1.04× |
| Hamburg | 10,311 | 1.37× |
| Sachsen-Anhalt | 7,749 | 0.9× |
| Thüringen | 6,655 | 0.79× |
| Mecklenburg-Vorpommern | 5,418 | 0.85× |
| Saarland | 3,965 | 0.97× |
| Bremen | 2,558 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Western Union | 9.83× | Business & Career |
| Cardiology | 20.76× | Health |
| Mouthwash | 15.52× | Health |
| Real property | 6.86× | Home & Garden |
| Paleontology | 10.09× | Health |
| Neurosurgery | 14.29× | Health |
| Vacation rental | 4.64× | Travel & Leisure |
| Preventive healthcare | 5.03× | Health |
| Pets | 1.78× | Pets & Animals |
| General practitioner | 9.91× | Health |
| Focus | 3.28× | News |
| Neurology | 8.39× | Business & Career |
| Payback | 3.93× | Shopping |
| Build-A-Bear Workshop | 20× | Kids & Family |
| Heidelberg University | 15.9× | Business & Career |
| Tagesschau | 1.62× | Movies & TV |
| Aesthetic medicine | 14.55× | Business & Career |
| Doctor of Medicine | 5.47× | Business & Career |
| Adriano Celentano | 10.49× | Music & Radio |
| Automobiles | 1.66× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.66 |
| Pet Ownership | JOY | 1.62 |
| Mindfulness | BALANCE | 1.46 |
| Family Orientation | CONSERVATISM | 1.39 |
| Healthy Lifestyle | BALANCE | 1.37 |
| Tradition | CONSERVATISM | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.1% |
| Brazil | 14.9% |
| Portugal | 4.8% |
See Internal medicine audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Internal medicine have in Germany?
Internal medicine has an estimated audience of 331,917 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Internal medicine fans?
65.7% of Internal medicine fans are female, 34.3% are male, with an average age of 40.8 years.
Which brands do Internal medicine fans like most?
Internal medicine fans show strongest brand affinity for Western Union (9.83×), Cardiology (20.76×), and Mouthwash (15.52×) over the country average.
Where do Internal medicine fans live in Germany?
Internal medicine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 71,972), Bayern (reach 56,021), and Baden-Württemberg (reach 46,264). These three regions account for the largest share of the active audience.
What other brands do Internal medicine fans also like?
Beyond Internal medicine itself, the audience over-indexes on Cardiology (20.76×), Mouthwash (15.52×), Real property (6.86×), and Paleontology (10.09×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Internal medicine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.