Wisdom tooth Audience in United States
Wisdom tooth has an estimated audience of 2,895,727 people in United States. 59.8% are female, 40.2% are male, average age 43.5. Top brand affinities: Finnair, Capital One, Google Maps, Indeed.com, CarGurus.
Top brand affinities include Finnair, Capital One, Google Maps, with strongest over-indexing on Finnair (675× the country average). Demographically, the Wisdom tooth audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Quality Awareness, Family Orientation.
Category: Kids & Family · Type: Topic
Demographics of Wisdom tooth fans
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 43.5 |
| Estimated audience size | 2,895,727 |
Audience persona
The typical Wisdom tooth fan in United States is more female, around 43.5 years old, with strong Quality Awareness tendencies and a notable affinity for Finnair.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Finnair | 675× | Travel & Leisure |
| Capital One | 20.72× | Business & Career |
| Google Maps | 15.85× | Internet & Social Media |
| Indeed.com | 15.18× | Business & Career |
| CarGurus | 17.85× | Cars & Mobility |
| Circle K | 17.05× | Shopping |
| Khan Academy | 18.56× | Business & Career |
| DeviantArt | 15.59× | Internet & Social Media |
| Enterprise Rent-A-Car | 12.39× | Cars & Mobility |
| AccuWeather | 12.88× | Home & Garden |
| Billy Bob Thornton | 17.18× | Movies & TV |
| Google News | 10.67× | News |
| Dakota Johnson | 17.15× | Movies & TV |
| Diane Keaton | 10.93× | Movies & TV |
| Kendra Scott | 17.81× | Fashion & Accessoires |
| MetLife | 30.16× | Business & Career |
| Bruce Willis | 11.8× | Movies & TV |
| ICloud | 14.61× | Technology & Electronics |
| Demi Moore | 14.34× | Movies & TV |
| French toast | 37.95× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.37 |
| Family Orientation | CONSERVATISM | 1.6 |
| Convenience Orientation | PREMIUM | 1.51 |
| Career Orientation | POWER | 1.45 |
| Travelling | THRILL | 1.41 |
| Price Sensitivity | PREMIUM | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.7% |
| Brazil | 9.2% |
| United Kingdom | 5.7% |
See Wisdom tooth audiences in other countries
More Kids & Family audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Wisdom tooth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.