LG TV Audience in United States

LG TV logo

LG TV has an estimated audience of 564,243 people in United States. 52.3% are female, 47.7% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: Sigma, Hostelling International, UTEP Miners football, Downtown Raleigh, The University of New Mexico - UNM.

The average LG TV fan in United States is 35.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Sigma, Hostelling International, UTEP Miners football, with strongest over-indexing on Sigma (239.62× the country average). Demographically, the LG TV audience skews balanced with an average age of 35.1, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of LG TV fans

Demographic split for LG TV audience in United States
MetricValue
Female52.3%
Male47.7%
Average age35.1
Estimated audience size564,243

Audience persona

The typical LG TV fan in United States is balanced, around 35.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sigma.

Top regions in United States

Top regions ranked by reach for LG TV in United States
RegionReachAffinity
California67,0441.08×
Texas54,5621.12×
Florida43,0751.13×
New York34,9551.11×
Illinois21,2241.13×
Pennsylvania18,8040.99×
Ohio18,6221.07×
Georgia17,7441.02×
North Carolina17,3181.02×
Michigan16,8401.14×
New Jersey15,6931.09×
Virginia15,6381.14×
Tennessee12,5891.11×
Washington12,4341.1×
Arizona11,9741.04×
Indiana11,0011.07×
Massachusetts10,9950.99×
Maryland10,1011.04×
Colorado9,9361.12×
Missouri9,4151.04×
Wisconsin8,4450.99×
South Carolina8,3500.98×
Minnesota8,0070.99×
Alabama7,9281.01×
Louisiana7,4201.02×
Kentucky7,2271.02×
Oregon7,0681.09×
Oklahoma6,5631.05×
Nevada5,8481.07×
Connecticut5,8181.03×
Iowa5,3611.15×
Kansas5,2591.18×
Arkansas4,4460.96×
Mississippi4,4140.95×
Utah4,2260.84×
Nebraska3,0161.07×
Idaho2,8080.99×
New Mexico2,5830.91×
West Virginia2,3870.91×
Hawaii2,3010.95×
New Hampshire1,9530.88×
Maine1,6560.82×
Washington, District of Columbia1,6470.97×
Rhode Island1,4890.83×
Montana1,4500.93×
Delaware1,3810.89×
South Dakota1,3311.02×
North Dakota9720.84×
Alaska8010.66×
Vermont7060.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for LG TV audience
BrandAffinityCategory
Sigma239.62×Cars & Mobility
Hostelling International85.97×Travel & Leisure
UTEP Miners football402.57×Sports
Downtown Raleigh171.34×Travel & Leisure
The University of New Mexico - UNM431.46×Business & Career
Nanotechnology117.68×Business & Career
Medics (Polish TV series)208.81×Movies & TV
Škoda Rapid (2011)441.31×Cars & Mobility
UTEP ATHLETICS539.61×Sports
Patong282.6×Travel & Leisure
Gmail12.73×Internet & Social Media
Luang Prabang423.09×Travel & Leisure
Dots (video game)72.95×Games
Mirrors of Albion1811.46×Games
Dezeen104.26×Home & Garden
Autechre246.89×Music & Radio
Polymarket16.58×Business & Career
Teletubbies43.01×Kids & Family
Public administration20×Business & Career
Hilary Duff20×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by LG TV audience
TraitClusterScore
Early Adopter MentalityPOWER2.35
PatriotismCONSERVATISM2
LGBTQ+ IdentityOPEN1.97
Design AffinityPREMIUM1.52
Quality AwarenessPREMIUM1.5
IndividualismJOY1.45

Worldwide distribution

Worldwide audience distribution share by country for LG TV
CountryShare
United States19.2%
India11.2%
United Kingdom6.1%

See LG TV audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does LG TV have in United States?

LG TV has an estimated audience of 564,243 people in United States, concentrated in California and Texas.

What is the gender split and age of LG TV fans?

52.3% of LG TV fans are female, 47.7% are male, with an average age of 35.1 years.

Which brands do LG TV fans like most?

LG TV fans show strongest brand affinity for Sigma (239.62×), Hostelling International (85.97×), and UTEP Miners football (402.57×) over the country average.

Where do LG TV fans live in United States?

LG TV fans in United States are most concentrated in California (reach 67,044), Texas (reach 54,562), and Florida (reach 43,075). These three regions account for the largest share of the active audience.

What other brands do LG TV fans also like?

Beyond LG TV itself, the audience over-indexes on Hostelling International (85.97×), UTEP Miners football (402.57×), Downtown Raleigh (171.34×), and The University of New Mexico - UNM (431.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for LG TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.