A data profile of the people who buy, follow and care about Nanotechnology in United States — modelled from more than twelve digital signal sources. Nanotechnology has an estimated audience of 2,522,598 people in United States.
The average Nanotechnology fan in United States is 46.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Lindsey Graham, IMEC, Nancy Mace, with strongest over-indexing on Lindsey Graham (3.07× the country average).
Demographically, the Nanotechnology audience skews more male with an average age of 46.3, and over-indexes on personality traits such as Need for Security, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Nanotechnology fan in United States is more male, around 46.3 years old, with strong Need for Security tendencies and a notable affinity for Lindsey Graham.
The key figures that characterise the Nanotechnology profile in United States.
39.6% are female, 60.4% are male, average age 46.3.
| Metric | Value |
|---|---|
| Female | 39.6% |
| Male | 60.4% |
| Average age | 46.3 |
| Estimated audience size | 2,522,598 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 12% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 40% |
of the worldwide Nanotechnology audience comes from United States.
| Country | Share |
|---|---|
| United States | 18.2% |
| United Kingdom | 5.1% |
| Thailand | 4.9% |
Where the Nanotechnology audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~400K | 1.28× | |
| 02 | Texas | ~300K | 1.26× | |
| 03 | Georgia | ~90K | 1.17× | |
| 04 | North Carolina | ~90K | 1.17× | |
| 05 | Maryland | ~50K | 1.13× | |
| 06 | New Jersey | ~70K | 1.12× | |
| 07 | Virginia | ~70K | 1.12× | |
| 08 | Mississippi | ~20K | 1.12× | |
| 09 | Massachusetts | ~60K | 1.11× | |
| 10 | New Hampshire | ~10K | 1.11× | |
| 11 | New York | ~200K | 1.08× | |
| 12 | Indiana | ~50K | 1.08× | |
| 13 | Florida | ~200K | 1.06× | |
| 14 | Washington | ~50K | 1.05× | |
| 15 | Louisiana | ~30K | 1.05× | |
| 16 | Pennsylvania | ~90K | 1.04× | |
| 17 | Connecticut | ~30K | 1.04× | |
| 18 | Arizona | ~50K | 1.03× | |
| 19 | Oklahoma | ~30K | 1.03× | |
| 20 | Arkansas | ~20K | 1.03× | |
| 21 | Washington, District of Columbia | ~8K | 1.03× | |
| 22 | Utah | ~20K | 1.02× | |
| 23 | Delaware | ~7K | 1.02× | |
| 24 | Tennessee | ~50K | 1.01× | |
| 25 | New Mexico | ~10K | 1.01× | |
| 26 | South Dakota | ~6K | 1.01× | |
| 27 | South Carolina | ~40K | 1.00× | |
| 28 | Kentucky | ~30K | 1.00× | |
| 29 | Nebraska | ~10K | 1.00× | |
| 30 | Hawaii | ~10K | 1.00× | |
| 31 | Illinois | ~80K | 0.99× | |
| 32 | Missouri | ~40K | 0.99× | |
| 33 | Alabama | ~30K | 0.98× | |
| 34 | Rhode Island | ~8K | 0.98× | |
| 35 | Nevada | ~20K | 0.97× | |
| 36 | Oregon | ~30K | 0.96× | |
| 37 | Minnesota | ~30K | 0.95× | |
| 38 | Alaska | ~5K | 0.95× | |
| 39 | Michigan | ~60K | 0.94× | |
| 40 | North Dakota | ~5K | 0.94× | |
| 41 | Ohio | ~70K | 0.93× | |
| 42 | West Virginia | ~10K | 0.92× | |
| 43 | Vermont | ~4K | 0.92× | |
| 44 | Kansas | ~20K | 0.91× | |
| 45 | Wisconsin | ~30K | 0.90× | |
| 46 | Idaho | ~10K | 0.90× | |
| 47 | Colorado | ~30K | 0.87× | |
| 48 | Iowa | ~20K | 0.86× | |
| 49 | Montana | ~6K | 0.86× | |
| 50 | Maine | ~8K | 0.85× |
The strongest cross-interests of the Nanotechnology audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | IMEC | Business & Career | 91.30× | ||
| 02 | Hearing test | Health | 15.30× | ||
| 03 | Miracle-Ear | Health | 11.01× | ||
| 04 | Medigap | Politics & Society | 6.07× | ||
| 05 | Drill bit | Home & Garden | 4.92× | ||
| 06 | Medicare (United States) | Health | 4.14× | ||
| 07 | Drill | Home & Garden | 3.67× | ||
| 08 | Wrench | Home & Garden | 3.30× | ||
| 09 | Nancy Mace | Politics & Society | 3.29× | ||
| 10 | Emerging technologies | Technology & Electronics | 3.20× | ||
| 11 | Lindsey Graham | Politics & Society | 3.07× | ||
| 12 | Old age | Politics & Society | 3.05× | ||
| 13 | Retirement | Business & Career | 2.95× | ||
| 14 | Tesla Supercharger | Cars & Mobility | 2.91× | ||
| 15 | Money back guarantee | Shopping | 2.76× | ||
| 16 | Melania Trump | Politics & Society | 2.17× | ||
| 17 | Mitch McConnell | Politics & Society | 1.97× | ||
| 18 | Instant messaging | Internet & Social Media | 1.85× | ||
| 19 | Sam's Club | Shopping | 1.72× | ||
| 20 | Money | Business & Career | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.71× | |
| Healthy Lifestyle | BALANCE | 1.42× | |
| Quality Awareness | PREMIUM | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.69× | |
| Indulgence | JOY | 0.80× | |
| Design Affinity | PREMIUM | 0.80× |
Nanotechnology has an estimated audience of 2,522,598 people in United States, concentrated in California and Texas.
39.6% of Nanotechnology fans are female, 60.4% are male, with an average age of 46.3 years.
Nanotechnology fans show strongest brand affinity for Lindsey Graham (3.07×), IMEC (91.3×), and Nancy Mace (3.29×) over the country average.
Nanotechnology fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Nanotechnology itself, the audience over-indexes on IMEC (91.3×), Nancy Mace (3.29×), Drill bit (4.92×), and Drill (3.67×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Nanotechnology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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