Emerging technologies Audience in United States

Emerging technologies logo

Emerging technologies has an estimated audience of 18,404,388 people in United States. 41.3% are female, 58.7% are male, average age 43.4. Top regions: California, Texas, Florida. Top brand affinities: Goop, Governor of Michigan, Vocal harmony, Cedar Falls, Iowa, Israel.

The average Emerging technologies fan in United States is 43.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Governor of Michigan, Vocal harmony, with strongest over-indexing on Goop (11.54× the country average). Demographically, the Emerging technologies audience skews more male with an average age of 43.4, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Emerging technologies fans

Demographic split for Emerging technologies audience in United States
MetricValue
Female41.3%
Male58.7%
Average age43.4
Estimated audience size18,404,388

Audience persona

The typical Emerging technologies fan in United States is more male, around 43.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Emerging technologies in United States
RegionReachAffinity
California1,822,0270.9×
Texas1,574,5091×
Florida1,401,4681.12×
New York1,199,0871.17×
Illinois1,014,5121.65×
Virginia930,1722.07×
Georgia734,7131.3×
Maryland717,7342.27×
Arizona615,5361.64×
North Carolina600,3411.08×
Pennsylvania499,8700.81×
Ohio446,1980.79×
New Jersey417,2180.89×
Massachusetts408,9321.13×
Michigan382,0000.79×
Washington376,3031.02×
Tennessee325,4090.88×
Colorado294,1171.01×
Indiana285,8780.85×
Wisconsin282,7651.02×
Missouri245,7550.83×
South Carolina214,2880.77×
Minnesota210,5330.8×
Washington, District of Columbia209,2653.78×
Alabama209,1270.81×
Kentucky176,4410.76×
Connecticut170,8500.93×
Nevada158,5410.89×
Louisiana153,5200.65×
Kansas150,9291.04×
Oregon140,0410.66×
Oklahoma135,3760.66×
Mississippi126,3400.83×
Utah114,6390.7×
Arkansas97,2730.64×
Nebraska84,1530.91×
Iowa82,3120.54×
Idaho64,2100.7×
New Mexico61,3900.67×
Delaware54,4971.07×
Hawaii49,0710.62×
West Virginia48,6730.57×
Rhode Island47,0240.8×
Alaska45,1031.15×
New Hampshire42,9690.59×
Montana36,2930.71×
South Dakota35,8230.84×
North Dakota34,8790.92×
Wyoming33,7491.24×
Maine33,1740.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Emerging technologies audience
BrandAffinityCategory
Goop11.54×Internet & Social Media
Governor of Michigan15.84×Politics & Society
Vocal harmony9.08×Music & Radio
Cedar Falls, Iowa29.6×Travel & Leisure
Israel4.08×Travel & Leisure
Wok11.82×Food & Beverages
Grinch7×Movies & TV
Google Home9.99×Technology & Electronics
Hibachi11.34×Food & Beverages
Cherish (group)13.89×Music & Radio
Hipster12.06×Politics & Society
El Paso County, Colorado16.1×Travel & Leisure
Grace Slick10.95×Music & Radio
headspace11.44×Health
Minnesota2.14×Travel & Leisure
Atkins diet5.91×Health
3D printing2.84×Technology & Electronics
Urban Outfitters1.98×Shopping
Fairy godmother7.68×Literature
No Escape (1994 film)10.69×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Emerging technologies audience
TraitClusterScore
Early Adopter MentalityPOWER2.3
LGBTQ+ IdentityOPEN2.19
Need for SecurityCONSERVATISM1.93
Family OrientationCONSERVATISM1.87
Convenience OrientationPREMIUM1.85
PatriotismCONSERVATISM1.82

Worldwide distribution

Worldwide audience distribution share by country for Emerging technologies
CountryShare
United States17.7%
India7.6%
Italy6.5%

See Emerging technologies audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Emerging technologies have in United States?

Emerging technologies has an estimated audience of 18,404,388 people in United States, concentrated in California and Texas.

What is the gender split and age of Emerging technologies fans?

41.3% of Emerging technologies fans are female, 58.7% are male, with an average age of 43.4 years.

Which brands do Emerging technologies fans like most?

Emerging technologies fans show strongest brand affinity for Goop (11.54×), Governor of Michigan (15.84×), and Vocal harmony (9.08×) over the country average.

Where do Emerging technologies fans live in United States?

Emerging technologies fans in United States are most concentrated in California (reach 1,822,027), Texas (reach 1,574,509), and Florida (reach 1,401,468). These three regions account for the largest share of the active audience.

What other brands do Emerging technologies fans also like?

Beyond Emerging technologies itself, the audience over-indexes on Governor of Michigan (15.84×), Vocal harmony (9.08×), Cedar Falls, Iowa (29.6×), and Israel (4.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Emerging technologies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.