Emerging technologies Audience in United States

Emerging technologies has an estimated audience of 18,404,388 people in United States. 41.3% are female, 58.7% are male, average age 43.4. Top regions: California, Texas, Florida. Top brand affinities: Capital One, Google Maps, CarGurus, Indeed.com, DeviantArt.

The average Emerging technologies fan in United States is 43.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Capital One, Google Maps, CarGurus, with strongest over-indexing on Capital One (16.59× the country average). Demographically, the Emerging technologies audience skews more male with an average age of 43.4, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Emerging technologies fans

Demographic split for Emerging technologies audience in United States
MetricValue
Female41.3%
Male58.7%
Average age43.4
Estimated audience size18,404,388

Audience persona

The typical Emerging technologies fan in United States is more male, around 43.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Emerging technologies in United States
RegionReachAffinity
California1,822,0270.9×
Texas1,574,5091×
Florida1,401,4681.12×
New York1,199,0871.17×
Illinois1,014,5121.65×
Virginia930,1722.07×
Georgia734,7131.3×
Maryland717,7342.27×
Arizona615,5361.64×
North Carolina600,3411.08×
Pennsylvania499,8700.81×
Ohio446,1980.79×
New Jersey417,2180.89×
Massachusetts408,9321.13×
Michigan382,0000.79×
Washington376,3031.02×
Tennessee325,4090.88×
Colorado294,1171.01×
Indiana285,8780.85×
Wisconsin282,7651.02×
Missouri245,7550.83×
South Carolina214,2880.77×
Minnesota210,5330.8×
Washington, District of Columbia209,2653.78×
Alabama209,1270.81×
Kentucky176,4410.76×
Connecticut170,8500.93×
Nevada158,5410.89×
Louisiana153,5200.65×
Kansas150,9291.04×
Oregon140,0410.66×
Oklahoma135,3760.66×
Mississippi126,3400.83×
Utah114,6390.7×
Arkansas97,2730.64×
Nebraska84,1530.91×
Iowa82,3120.54×
Idaho64,2100.7×
New Mexico61,3900.67×
Delaware54,4971.07×
Hawaii49,0710.62×
West Virginia48,6730.57×
Rhode Island47,0240.8×
Alaska45,1031.15×
New Hampshire42,9690.59×
Montana36,2930.71×
South Dakota35,8230.84×
North Dakota34,8790.92×
Wyoming33,7491.24×
Maine33,1740.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Emerging technologies audience
BrandAffinityCategory
Capital One16.59×Business & Career
Google Maps14.64×Internet & Social Media
CarGurus19.1×Cars & Mobility
Indeed.com11.98×Business & Career
DeviantArt15.09×Internet & Social Media
Autism Awareness19.03×Health
Circle K14.24×Shopping
Bruce Willis14.58×Movies & TV
Aaron Rodgers12.59×Sports
AccuWeather12.6×Home & Garden
Enterprise Rent-A-Car11.33×Cars & Mobility
Diabetes mellitus awareness12.48×Health
Beetlejuice8.57×Movies & TV
Khan Academy14.53×Business & Career
Billy Bob Thornton14.89×Movies & TV
Diane Keaton10.52×Movies & TV
Google News9.93×News
ICloud15.25×Technology & Electronics
Jeff Bezos16.8×Business & Career
Cillian Murphy17.46×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Emerging technologies audience
TraitClusterScore
Early Adopter MentalityPOWER2.3
LGBTQ+ IdentityOPEN2.19
Need for SecurityCONSERVATISM1.93
Family OrientationCONSERVATISM1.87
Convenience OrientationPREMIUM1.85
PatriotismCONSERVATISM1.82

Worldwide distribution

Worldwide audience distribution share by country for Emerging technologies
CountryShare
United States17.7%
India7.6%
Italy6.5%

See Emerging technologies audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Emerging technologies have in United States?

Emerging technologies has an estimated audience of 18,404,388 people in United States, concentrated in California and Texas.

What is the gender split and age of Emerging technologies fans?

41.3% of Emerging technologies fans are female, 58.7% are male, with an average age of 43.4 years.

Which brands do Emerging technologies fans like most?

Emerging technologies fans show strongest brand affinity for Capital One (16.59×), Google Maps (14.64×), and CarGurus (19.1×) over the country average.

Where do Emerging technologies fans live in United States?

Emerging technologies fans in United States are most concentrated in California (reach 1,822,027), Texas (reach 1,574,509), and Florida (reach 1,401,468). These three regions account for the largest share of the active audience.

What other brands do Emerging technologies fans also like?

Beyond Emerging technologies itself, the audience over-indexes on Google Maps (14.64×), CarGurus (19.1×), Indeed.com (11.98×), and DeviantArt (15.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Emerging technologies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.