A data profile of the people who buy, follow and care about Emerging technologies in Spain — modelled from more than twelve digital signal sources. Emerging technologies has an estimated audience of 3,902,775 people in Spain.
Emerging technologies has an estimated audience of 3,902,775 people in Spain. 47.3% are female, 52.7% are male, average age 47.2. Top brand affinities: Photovoltaic system, Sonos, Sustainable energy, Innovation, Roland Garros.
Top brand affinities include Photovoltaic system, Sonos, Sustainable energy, with strongest over-indexing on Photovoltaic system (20× the country average).
Demographically, the Emerging technologies audience skews balanced with an average age of 47.2, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.
The typical Emerging technologies fan in Spain is balanced, around 47.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Photovoltaic system.
The key figures that characterise the Emerging technologies profile in Spain.
47.3% are female, 52.7% are male, average age 47.2.
| Metric | Value |
|---|---|
| Female | 47.3% |
| Male | 52.7% |
| Average age | 47.2 |
| Estimated audience size | 3,902,775 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 11% | |
| 30-39 | 18% | |
| 40-49 | 28% | |
| 50+ | 38% |
of the worldwide Emerging technologies audience comes from Spain.
| Country | Share |
|---|---|
| United States | 17.7% |
| India | 7.6% |
| Italy | 6.5% |
The strongest cross-interests of the Emerging technologies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sonos | Technology & Electronics | 40.40× | ||
| 02 | Photovoltaic system | Home & Garden | 20.00× | ||
| 03 | Wearable computer | Technology & Electronics | 11.87× | ||
| 04 | Tesla Model X | Cars & Mobility | 11.45× | ||
| 05 | Savings bank | Business & Career | 10.52× | ||
| 06 | Convenience food | Food & Beverages | 9.74× | ||
| 07 | 5G | Technology & Electronics | 9.02× | ||
| 08 | Sustainable energy | Home & Garden | 7.27× | ||
| 09 | Wearable technology | Technology & Electronics | 7.23× | ||
| 10 | Roland Garros | Sports | 5.44× | ||
| 11 | Information security | Business & Career | 5.40× | ||
| 12 | 3D printing | Technology & Electronics | 4.97× | ||
| 13 | Innovation | Business & Career | 4.79× | ||
| 14 | Smart device | Technology & Electronics | 4.23× | ||
| 15 | Virtual reality | Technology & Electronics | 4.07× | ||
| 16 | Lunch | Food & Beverages | 3.66× | ||
| 17 | Renewable energy | Business & Career | 3.29× | ||
| 18 | Solar energy | Home & Garden | 3.21× | ||
| 19 | Breaking news | Movies & TV | 2.72× | ||
| 20 | IBEX 35 | Business & Career | 2.17× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 3.28× | |
| Convenience Orientation | PREMIUM | 2.70× | |
| Individualism | JOY | 2.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.60× | |
| Price Sensitivity | PREMIUM | 0.79× | |
| Pet Ownership | JOY | 0.84× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Emerging technologies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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