Systems engineering Audience in United States

Systems engineering logo

Systems engineering has an estimated audience of 12,965,178 people in United States. 38.6% are female, 61.4% are male, average age 42.9. Top regions: California, Texas, New York. Top brand affinities: Wind turbine, Emerging technologies, Systems science, Ancient Greece, Electricity.

The average Systems engineering fan in United States is 42.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Wind turbine, Emerging technologies, Systems science, with strongest over-indexing on Wind turbine (8.09× the country average). Demographically, the Systems engineering audience skews more male with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Systems engineering fans

Demographic split for Systems engineering audience in United States
MetricValue
Female38.6%
Male61.4%
Average age42.9
Estimated audience size12,965,178

Audience persona

The typical Systems engineering fan in United States is more male, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Wind turbine.

Top regions in United States

Top regions ranked by reach for Systems engineering in United States
RegionReachAffinity
California1,977,3971.39×
Texas1,391,5581.25×
New York843,8631.16×
Florida804,8750.92×
Virginia730,6532.31×
Maryland454,9502.04×
Illinois453,5291.05×
Georgia449,7351.13×
Pennsylvania417,2660.96×
North Carolina407,9841.05×
Massachusetts393,8951.54×
Ohio376,1660.94×
New Jersey344,2871.04×
Washington338,1021.3×
Michigan332,4330.98×
Arizona303,2351.15×
Colorado294,1871.44×
Alabama261,0221.44×
Indiana215,4270.91×
South Carolina196,7481.01×
Missouri181,1470.87×
Tennessee173,1550.67×
Minnesota165,4430.89×
Wisconsin148,4780.76×
Connecticut144,4331.11×
Utah133,2431.15×
Maine128,5422.77×
Oregon114,9510.77×
Oklahoma105,9980.74×
Louisiana101,4270.61×
Kentucky94,4080.58×
Nevada83,8030.67×
Iowa80,3710.75×
New Mexico78,0121.2×
Kansas75,3560.74×
Washington, District of Columbia74,6161.91×
New Hampshire70,1271.37×
Mississippi65,8830.62×
Arkansas60,6970.57×
Hawaii54,1990.97×
Nebraska42,2580.65×
Rhode Island41,6711.01×
Idaho38,1340.59×
West Virginia32,2310.53×
Delaware24,0410.67×
Montana15,7720.44×
North Dakota15,5780.58×
South Dakota13,8370.46×
Alaska12,5640.45×
Vermont12,2170.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Systems engineering audience
BrandAffinityCategory
Wind turbine8.09×Home & Garden
Emerging technologies5.9×Technology & Electronics
Systems science11.09×Business & Career
Ancient Greece4.02×Politics & Society
ElectricityHome & Garden
United States1.64×Travel & Leisure
Science1.9×Business & Career
Business1.53×Business & Career
Crafts1.91×Home & Garden
Instant messaging2.31×Internet & Social Media
Family1.53×Kids & Family
Televisions1.68×Technology & Electronics
AutoZone2.28×Cars & Mobility
Fox News Channel1.66×Movies & TV
Computers1.56×Technology & Electronics
U.S. state1.73×Travel & Leisure
Psychology1.84×Business & Career
Photography1.51×Arts & Culture
Medicine1.8×Business & Career
Software1.68×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Systems engineering audience
TraitClusterScore
PatriotismCONSERVATISM1.94
Need for SecurityCONSERVATISM1.81
Early Adopter MentalityPOWER1.69
DIY MentalityTHRILL1.68
Quality AwarenessPREMIUM1.56
IndividualismJOY1.48

Worldwide distribution

Worldwide audience distribution share by country for Systems engineering
CountryShare
United States16.0%
Brazil6.7%
India5.1%

See Systems engineering audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Systems engineering have in United States?

Systems engineering has an estimated audience of 12,965,178 people in United States, concentrated in California and Texas.

What is the gender split and age of Systems engineering fans?

38.6% of Systems engineering fans are female, 61.4% are male, with an average age of 42.9 years.

Which brands do Systems engineering fans like most?

Systems engineering fans show strongest brand affinity for Wind turbine (8.09×), Emerging technologies (5.9×), and Systems science (11.09×) over the country average.

Where do Systems engineering fans live in United States?

Systems engineering fans in United States are most concentrated in California (reach 1,977,397), Texas (reach 1,391,558), and New York (reach 843,863). These three regions account for the largest share of the active audience.

What other brands do Systems engineering fans also like?

Beyond Systems engineering itself, the audience over-indexes on Emerging technologies (5.9×), Systems science (11.09×), Ancient Greece (4.02×), and Electricity (3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Systems engineering. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.