A data profile of the people who buy, follow and care about Crazy, Stupid, Love. in United States — modelled from more than twelve digital signal sources. Crazy, Stupid, Love. has an estimated audience of 2,910,138 people in United States.
The average Crazy, Stupid, Love. fan in United States is 42.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include 10 things i hate about you, BookBub, romantic comedies, with strongest over-indexing on 10 things i hate about you (301.44× the country average).
Demographically, the Crazy, Stupid, Love. audience skews more male with an average age of 42.8, and over-indexes on personality traits such as Urban Lifestyle, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Crazy, Stupid, Love. fan in United States is more male, around 42.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for 10 things i hate about you.
The key figures that characterise the Crazy, Stupid, Love. profile in United States.
40.0% are female, 60.0% are male, average age 42.8.
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 42.8 |
| Estimated audience size | 2,910,138 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 28% | |
| 30-39 | 13% | |
| 40-49 | 22% | |
| 50+ | 29% |
Where the Crazy, Stupid, Love. audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~50K | 1.60× | |
| 02 | Idaho | ~20K | 1.43× | |
| 03 | California | ~400K | 1.14× | |
| 04 | Colorado | ~60K | 1.14× | |
| 05 | Oregon | ~40K | 1.11× | |
| 06 | Montana | ~10K | 1.11× | |
| 07 | Washington | ~70K | 1.09× | |
| 08 | Kansas | ~30K | 1.09× | |
| 09 | Massachusetts | ~70K | 1.08× | |
| 10 | Oklahoma | ~40K | 1.07× | |
| 11 | Vermont | ~6K | 1.07× | |
| 12 | Iowa | ~30K | 1.06× | |
| 13 | Nebraska | ~20K | 1.06× | |
| 14 | Indiana | ~60K | 1.05× | |
| 15 | Missouri | ~50K | 1.05× | |
| 16 | Wisconsin | ~50K | 1.04× | |
| 17 | Arizona | ~70K | 1.03× | |
| 18 | Minnesota | ~50K | 1.03× | |
| 19 | Michigan | ~90K | 1.02× | |
| 20 | North Dakota | ~7K | 1.02× | |
| 21 | Texas | ~300K | 1.01× | |
| 22 | Connecticut | ~30K | 1.01× | |
| 23 | Illinois | ~100K | 1.00× | |
| 24 | New Hampshire | ~10K | 1.00× | |
| 25 | Tennessee | ~60K | 0.99× | |
| 26 | Arkansas | ~30K | 0.99× | |
| 27 | Alaska | ~7K | 0.98× | |
| 28 | Pennsylvania | ~100K | 0.97× | |
| 29 | Kentucky | ~40K | 0.97× | |
| 30 | New Mexico | ~20K | 0.97× | |
| 31 | Rhode Island | ~10K | 0.97× | |
| 32 | Ohio | ~90K | 0.96× | |
| 33 | South Dakota | ~7K | 0.96× | |
| 34 | New York | ~200K | 0.95× | |
| 35 | Virginia | ~70K | 0.94× | |
| 36 | New Jersey | ~80K | 0.93× | |
| 37 | Hawaii | ~10K | 0.93× | |
| 38 | North Carolina | ~90K | 0.91× | |
| 39 | Nevada | ~30K | 0.90× | |
| 40 | Maine | ~10K | 0.90× | |
| 41 | Washington, District of Columbia | ~9K | 0.90× | |
| 42 | Florida | ~200K | 0.88× | |
| 43 | South Carolina | ~40K | 0.88× | |
| 44 | West Virginia | ~10K | 0.88× | |
| 45 | Georgia | ~80K | 0.85× | |
| 46 | Maryland | ~50K | 0.85× | |
| 47 | Alabama | ~40K | 0.82× | |
| 48 | Delaware | ~7K | 0.82× | |
| 49 | Louisiana | ~30K | 0.81× | |
| 50 | Mississippi | ~20K | 0.79× |
The strongest cross-interests of the Crazy, Stupid, Love. audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | BookBub | Literature | 393.39× | ||
| 02 | 10 things i hate about you | Movies & TV | 301.44× | ||
| 03 | Butlins | Travel & Leisure | 294.74× | ||
| 04 | Amir Adnan | Fashion & Accessoires | 270.85× | ||
| 05 | Société Générale | Business & Career | 259.01× | ||
| 06 | The Gottman Institute | Health | 215.18× | ||
| 07 | Ben Sherman | Fashion & Accessoires | 190.52× | ||
| 08 | FTD Flowers | Home & Garden | 174.61× | ||
| 09 | Floorball | Sports | 133.71× | ||
| 10 | Paperless Post | Shopping | 128.79× | ||
| 11 | Emotional intimacy | Kids & Family | 128.46× | ||
| 12 | The Ugly Truth | Movies & TV | 110.09× | ||
| 13 | romantic comedies | Movies & TV | 56.58× | ||
| 14 | Mindvalley | Business & Career | 44.46× | ||
| 15 | Barbour | Fashion & Accessoires | 34.94× | ||
| 16 | Casey | Music & Radio | 20.00× | ||
| 17 | CNBC | Movies & TV | 19.42× | ||
| 18 | Rate of return | Business & Career | 17.25× | ||
| 19 | Alaska | Travel & Leisure | 12.36× | ||
| 20 | Sociology | Business & Career | 11.66× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 3.29× | |
| Community Orientation | OPEN | 2.73× | |
| Sustainability | BALANCE | 2.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.63× | |
| Mindfulness | BALANCE | 0.78× | |
| Creativity | OPEN | 0.93× |
Crazy, Stupid, Love. has an estimated audience of 2,910,138 people in United States, concentrated in California and Texas.
40.0% of Crazy, Stupid, Love. fans are female, 60.0% are male, with an average age of 42.8 years.
Crazy, Stupid, Love. fans show strongest brand affinity for 10 things i hate about you (301.44×), BookBub (393.39×), and romantic comedies (56.58×) over the country average.
Crazy, Stupid, Love. fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Crazy, Stupid, Love. itself, the audience over-indexes on BookBub (393.39×), romantic comedies (56.58×), Paperless Post (128.79×), and FTD Flowers (174.61×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Crazy, Stupid, Love.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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