Rascasse Audience Intelligence

Las Vegas Review-Journal Audience in United States

A data profile of the people who buy, follow and care about Las Vegas Review-Journal in United States — modelled from more than twelve digital signal sources. Las Vegas Review-Journal has an estimated audience of 778,935 people in United States.

#95among Newspaper in United States#882among Website / Newspaper / Magazine in United States#219in News

The average Las Vegas Review-Journal fan in United States is 43.1 years old, balanced, and lives primarily in Nevada.

The audience is concentrated in Nevada, California, Texas.

Top brand affinities include Vegas Golden Knights, Dental tourism, Antonio Brown, with strongest over-indexing on Vegas Golden Knights (38.61× the country average).

Demographically, the Las Vegas Review-Journal audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

The typical Las Vegas Review-Journal fan in United States is balanced, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Vegas Golden Knights.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Las Vegas Review-Journal profile in United States.

Audience size
779K
in United States
Gender
46.0%♀
54.0% male
Age
43.1
average years
Country rank
#27947
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Las Vegas Review-Journal

46.0% are female, 54.0% are male, average age 43.1.

Fig. 02

Gender split

46.0%
Female
54.0%
Male
Demographic split for Las Vegas Review-Journal audience in United States
MetricValue
Female46.0%
Male54.0%
Average age43.1
Estimated audience size778,935
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Las Vegas Review-Journal audience in United States
Age bracketShare%
16-199%
20-2916%
30-3923%
40-4927%
50+25%
Fig. 04

Worldwide distribution

93.2%

of the worldwide Las Vegas Review-Journal audience comes from United States.

Worldwide audience distribution share by country for Las Vegas Review-Journal
CountryShare
United States93.2%
Canada2.2%
United Kingdom1.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Las Vegas Review-Journal audience in United States is strongest.

Fig. 05

Top regions by affinity

Las Vegas Review-Journal fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~300K33.02×
02Hawaii~5K1.45×
03Montana~3K1.20×
04Utah~8K1.18×
05North Dakota~2K1.14×
06Vermont~1K0.91×
07Delaware~2K0.89×
08Rhode Island~2K0.87×
09Wyoming~1K0.87×
10Alaska~1K0.86×
11Arkansas~5K0.84×
12South Dakota~1K0.83×
13Arizona~10K0.82×
14New Hampshire~2K0.80×
15Louisiana~8K0.75×
16Maine~2K0.74×
17Nebraska~3K0.72×
18Mississippi~5K0.71×
19Idaho~3K0.69×
20Washington, District of Columbia~2K0.69×
21Iowa~4K0.68×
22Kansas~4K0.68×
23New Mexico~3K0.68×
24Maryland~9K0.65×
25South Carolina~8K0.65×
26Kentucky~6K0.65×
27Alabama~7K0.62×
28Oregon~5K0.61×
29Colorado~7K0.60×
30Oklahoma~5K0.58×
31Connecticut~4K0.55×
32California~50K0.52×
33Wisconsin~6K0.52×
34Missouri~6K0.50×
35Georgia~10K0.49×
36Washington~8K0.48×
37Minnesota~5K0.48×
38North Carolina~10K0.47×
39Tennessee~7K0.47×
40Virginia~9K0.46×
41Massachusetts~7K0.44×
42New Jersey~9K0.43×
43Michigan~8K0.40×
44Ohio~9K0.38×
45Pennsylvania~9K0.36×
46Illinois~9K0.36×
47New York~10K0.30×
48Florida~20K0.29×
49Texas~20K0.25×
Fig. 06

Affinity by region

Affinity by region — Las Vegas Review-Journal, United States
0.25×1.00×33.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Las Vegas Review-Journal audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Las Vegas Review-Journal audience
#·InterestCategoryAffinity×
01Vegas Golden KnightsSports38.61×
02Dental tourismHealth32.56×
03Antonio BrownSports20.00×
04Leicester City F.C.Sports20.00×
05Calgary FlamesSports20.00×
06Southampton F.C.Sports20.00×
07RB LeipzigSports20.00×
08Olympique LyonnaisSports20.00×
09S.S. LazioSports20.00×
10Hamburger SVSports20.00×
11Ottawa SenatorsSports19.91×
12Good CharlotteMusic & Radio18.13×
13Kevin De BruyneSports17.06×
14The Venetian Las VegasTravel & Leisure12.05×
15Janie and JackShopping11.64×
16Florida PanthersSports10.92×
17Christian PulisicSports9.39×
18AmtrakCars & Mobility3.36×
19GamblingGames3.03×
20Mortgage loansBusiness & Career2.01×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Las Vegas Review-Journal audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Las Vegas Review-Journal audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.82×
Need for SecurityCONSERVATISM1.57×
Urban LifestyleOPEN1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Las Vegas Review-Journal audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.75×
CreativityOPEN0.79×
DIY MentalityTHRILL0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Las Vegas Review-Journal have in United States?

Las Vegas Review-Journal has an estimated audience of 778,935 people in United States, concentrated in Nevada and California.

02

What is the gender split and age of Las Vegas Review-Journal fans?

46.0% of Las Vegas Review-Journal fans are female, 54.0% are male, with an average age of 43.1 years.

03

Which brands do Las Vegas Review-Journal fans like most?

Las Vegas Review-Journal fans show strongest brand affinity for Vegas Golden Knights (38.61×), Dental tourism (32.56×), and Antonio Brown (20×) over the country average.

04

Where do Las Vegas Review-Journal fans live in United States?

Las Vegas Review-Journal fans in United States are most concentrated in Nevada (reach ~300K), California (reach ~50K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Las Vegas Review-Journal fans also like?

Beyond Las Vegas Review-Journal itself, the audience over-indexes on Dental tourism (32.56×), Antonio Brown (20×), Ottawa Senators (19.91×), and Leicester City F.C. (20×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Las Vegas Review-Journal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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