Rascasse Audience Intelligence

Leicester City F.C. Audience in United States

A data profile of the people who buy, follow and care about Leicester City F.C. in United States — modelled from more than twelve digital signal sources. Leicester City F.C. has an estimated audience of 1,394,289 people in United States.

#112among Soccer in United States#298among Team in United States#1705in Sports

The average Leicester City F.C. fan in United States is 29.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include FIFA World Cup 2026, Southampton F.C., Crystal Palace F.C., with strongest over-indexing on FIFA World Cup 2026 (14.34× the country average).

Demographically, the Leicester City F.C. audience skews more male with an average age of 29.9, and over-indexes on personality traits such as Patriotism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Leicester City F.C. fan in United States is more male, around 29.9 years old, with strong Patriotism tendencies and a notable affinity for FIFA World Cup 2026.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Leicester City F.C. profile in United States.

Audience size
1.4M
in United States
Gender
32.0%♀
68.0% male
Age
29.9
average years
Country rank
#18738
Team in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Leicester City F.C. fans

32.0% are female, 68.0% are male, average age 29.9.

Fig. 02

Gender split

32.0%
Female
68.0%
Male
Demographic split for Leicester City F.C. audience in United States
MetricValue
Female32.0%
Male68.0%
Average age29.9
Estimated audience size1,394,289
Fig. 03

Age distribution

Ø 29.9
average years
Age distribution of the Leicester City F.C. audience in United States
Age bracketShare%
16-1946%
20-2923%
30-3915%
40-4911%
50+6%
Fig. 04

Worldwide distribution

6.9%

of the worldwide Leicester City F.C. audience comes from United States.

Worldwide audience distribution share by country for Leicester City F.C.
CountryShare
United Kingdom22.9%
United States6.9%
Italy6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Leicester City F.C. audience in United States is strongest.

Fig. 05

Top regions by affinity

Leicester City F.C. fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~8K1.83×
02New Jersey~60K1.68×
03Maryland~40K1.66×
04New York~100K1.64×
05Massachusetts~40K1.60×
06Florida~100K1.53×
07Virginia~50K1.52×
08Illinois~70K1.47×
09Connecticut~20K1.31×
10Wyoming~3K1.26×
11North Carolina~50K1.25×
12California~200K1.17×
13Arizona~30K1.13×
14Texas~100K1.12×
15Pennsylvania~50K1.12×
16Rhode Island~5K1.10×
17Nevada~10K1.09×
18Delaware~4K1.09×
19New Hampshire~6K1.08×
20Georgia~40K1.03×
21Indiana~30K1.02×
22Maine~5K1.02×
23Vermont~2K1.01×
24Colorado~20K1.00×
25Kansas~10K1.00×
26South Dakota~3K1.00×
27Washington~30K0.96×
28Ohio~40K0.93×
29Tennessee~30K0.91×
30Kentucky~20K0.90×
31Iowa~10K0.89×
32Wisconsin~20K0.88×
33Minnesota~20K0.88×
34Michigan~30K0.86×
35Utah~10K0.85×
36Missouri~20K0.83×
37Oregon~10K0.83×
38Nebraska~6K0.81×
39South Carolina~20K0.80×
40Alaska~2K0.75×
41Arkansas~8K0.73×
42New Mexico~5K0.73×
43Louisiana~10K0.71×
44Idaho~5K0.71×
45Oklahoma~10K0.69×
46West Virginia~4K0.69×
47Montana~3K0.69×
48Hawaii~4K0.67×
49Alabama~10K0.66×
50Mississippi~7K0.61×
Fig. 06

Affinity by region

Affinity by region — Leicester City F.C., United States
0.61×1.00×1.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Leicester City F.C. audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Leicester City F.C. audience
#·InterestCategoryAffinity×
01Southampton F.C.Sports179.89×
02Bristol City F.C.Sports162.79×
03Riyad MahrezSports160.33×
04S.S. LazioSports156.25×
05Norwich City F.C.Sports145.83×
06Crystal Palace F.C.Sports133.97×
07West Ham United F.C.Sports118.19×
08Bayer 04 LeverkusenSports112.50×
09Newcastle United F.C.Sports107.34×
10Olympique LyonnaisSports104.43×
112. BundesligaSports102.50×
12Zinedine ZidaneSports97.54×
13Aston Villa F.C.Sports75.00×
14SofascoreSports57.15×
15Christian PulisicSports50.21×
16Tottenham Hotspur F.C.Sports40.95×
17Paris Saint-GermainSports29.92×
18JingoismPolitics & Society20.00×
19Enterprise Rent-A-CarCars & Mobility15.97×
20FIFA World Cup 2026Sports14.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Leicester City F.C. audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Leicester City F.C. audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM5.94×
TravellingTHRILL2.82×
Risk AppetiteTHRILL2.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Leicester City F.C. audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.73×
DIY MentalityTHRILL0.78×
Community OrientationOPEN0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Leicester City F.C. have in United States?

Leicester City F.C. has an estimated audience of 1,394,289 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Leicester City F.C. fans?

32.0% of Leicester City F.C. fans are female, 68.0% are male, with an average age of 29.9 years.

03

Which brands do Leicester City F.C. fans like most?

Leicester City F.C. fans show strongest brand affinity for FIFA World Cup 2026 (14.34×), Southampton F.C. (179.89×), and Crystal Palace F.C. (133.97×) over the country average.

04

Where do Leicester City F.C. fans live in United States?

Leicester City F.C. fans in United States are most concentrated in California (reach ~200K), Florida (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Leicester City F.C. fans also like?

Beyond Leicester City F.C. itself, the audience over-indexes on Southampton F.C. (179.89×), Crystal Palace F.C. (133.97×), Newcastle United F.C. (107.34×), and S.S. Lazio (156.25×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Leicester City F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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