Planet Hollywood Resort & Casino Audience in United States

Planet Hollywood Resort & Casino has an estimated audience of 954,607 people in United States. 53.4% are female, 46.6% are male, average age 44.9. Top regions: Nevada, California, Texas. Top brand affinities: Waukesha County, Wisconsin, Kevin Carroll, Home construction, Justice, Sailor.
The average Planet Hollywood Resort & Casino fan in United States is 44.9 years old, balanced, and lives primarily in Nevada. The audience is concentrated in Nevada, California, Texas. Top brand affinities include Waukesha County, Wisconsin, Kevin Carroll, Home construction, with strongest over-indexing on Waukesha County, Wisconsin (22.37× the country average). Demographically, the Planet Hollywood Resort & Casino audience skews balanced with an average age of 44.9, and over-indexes on personality traits such as Indulgence, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Brand · Subtype: Hotel
Demographics of Planet Hollywood Resort & Casino fans
| Metric | Value |
|---|---|
| Female | 53.4% |
| Male | 46.6% |
| Average age | 44.9 |
| Estimated audience size | 954,607 |
Audience persona
The typical Planet Hollywood Resort & Casino fan in United States is balanced, around 44.9 years old, with strong Indulgence tendencies and a notable affinity for Waukesha County, Wisconsin.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Nevada | 271,177 | 29.37× |
| California | 95,702 | 0.91× |
| Texas | 38,682 | 0.47× |
| New York | 20,944 | 0.39× |
| Florida | 20,715 | 0.32× |
| Arizona | 19,728 | 1.01× |
| Illinois | 15,989 | 0.5× |
| Washington | 13,568 | 0.71× |
| Georgia | 11,264 | 0.38× |
| Ohio | 10,244 | 0.35× |
| Virginia | 10,013 | 0.43× |
| Colorado | 9,907 | 0.66× |
| Pennsylvania | 9,511 | 0.3× |
| Michigan | 8,912 | 0.36× |
| North Carolina | 8,838 | 0.31× |
| New Jersey | 7,727 | 0.32× |
| Oregon | 6,829 | 0.62× |
| Utah | 6,604 | 0.77× |
| Massachusetts | 6,203 | 0.33× |
| Tennessee | 6,144 | 0.32× |
| Indiana | 6,025 | 0.35× |
| Maryland | 5,994 | 0.37× |
| Minnesota | 5,968 | 0.44× |
| Wisconsin | 5,810 | 0.4× |
| Missouri | 5,730 | 0.37× |
| Kansas | 5,644 | 0.75× |
| South Carolina | 4,238 | 0.3× |
| Alabama | 4,172 | 0.31× |
| Hawaii | 3,904 | 0.95× |
| Oklahoma | 3,640 | 0.34× |
| Louisiana | 3,567 | 0.29× |
| Kentucky | 3,536 | 0.3× |
| Idaho | 3,099 | 0.65× |
| New Mexico | 3,070 | 0.64× |
| Iowa | 2,634 | 0.33× |
| Nebraska | 2,436 | 0.51× |
| Connecticut | 2,338 | 0.24× |
| Arkansas | 2,034 | 0.26× |
| Mississippi | 1,757 | 0.22× |
| Montana | 1,441 | 0.54× |
| North Dakota | 1,164 | 0.59× |
| Washington, District of Columbia | 1,138 | 0.4× |
| Alaska | 1,053 | 0.52× |
| South Dakota | 1,044 | 0.47× |
| Maine | 956 | 0.28× |
| New Hampshire | 930 | 0.25× |
| West Virginia | 733 | 0.16× |
| Delaware | 574 | 0.22× |
| Rhode Island | 560 | 0.18× |
| Wyoming | 510 | 0.36× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Waukesha County, Wisconsin | 22.37× | Travel & Leisure |
| Kevin Carroll | 48.36× | Movies & TV |
| Home construction | 2.11× | Home & Garden |
| Justice | 2.83× | Politics & Society |
| Sailor | 4.69× | Travel & Leisure |
| Nebraska | 2.41× | Travel & Leisure |
| San Pellegrino | 6.31× | Food & Beverages |
| Nebraska Cornhuskers football | 2.66× | Sports |
| Jesse Plemons | 2.52× | Movies & TV |
| Urban horticulture | 2.33× | Home & Garden |
| Moroccan riad | 15.65× | Politics & Society |
| Noodle (Gorillaz) | 2.08× | Music & Radio |
| American Jewish University | 18.09× | Business & Career |
| The Diving Bell and the Butterfly | 13.1× | Movies & TV |
| Nurse education | 1.66× | Kids & Family |
| Charlamagne Tha God | 4.61× | Movies & TV |
| Panama | 1.79× | Travel & Leisure |
| Food quality | 6.41× | Food & Beverages |
| Public speaking | 1.85× | Politics & Society |
| Obscura Antiques & Oddities | 20× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.48 |
| Travelling | THRILL | 1.44 |
| Urban Lifestyle | OPEN | 1.33 |
| Patriotism | CONSERVATISM | 1.27 |
| Luxury Orientation | PREMIUM | 1.25 |
| Price Sensitivity | PREMIUM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 79.0% |
| United Kingdom | 4.2% |
| Canada | 2.4% |
See Planet Hollywood Resort & Casino audiences in other countries
- Planet Hollywood Resort & Casino — Germany
- Planet Hollywood Resort & Casino — United Kingdom
- Planet Hollywood Resort & Casino — France
- Planet Hollywood Resort & Casino — Italy
- Planet Hollywood Resort & Casino — Spain
- Planet Hollywood Resort & Casino — Brazil
- Planet Hollywood Resort & Casino — Japan
- Planet Hollywood Resort & Casino — South Korea
- Planet Hollywood Resort & Casino — India
More Hotel audiences in United States
- Hilton Worldwide (14,731,782)
- Marriott Hotels & Resorts (12,130,935)
- Hyatt (6,208,982)
- Holiday Inn (5,971,636)
- Hampton Inn (4,795,510)
Frequently asked questions
How many fans does Planet Hollywood Resort & Casino have in United States?
Planet Hollywood Resort & Casino has an estimated audience of 954,607 people in United States, concentrated in Nevada and California.
What is the gender split and age of Planet Hollywood Resort & Casino fans?
53.4% of Planet Hollywood Resort & Casino fans are female, 46.6% are male, with an average age of 44.9 years.
Which brands do Planet Hollywood Resort & Casino fans like most?
Planet Hollywood Resort & Casino fans show strongest brand affinity for Waukesha County, Wisconsin (22.37×), Kevin Carroll (48.36×), and Home construction (2.11×) over the country average.
Where do Planet Hollywood Resort & Casino fans live in United States?
Planet Hollywood Resort & Casino fans in United States are most concentrated in Nevada (reach 271,177), California (reach 95,702), and Texas (reach 38,682). These three regions account for the largest share of the active audience.
What other brands do Planet Hollywood Resort & Casino fans also like?
Beyond Planet Hollywood Resort & Casino itself, the audience over-indexes on Kevin Carroll (48.36×), Home construction (2.11×), Justice (2.83×), and Sailor (4.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Planet Hollywood Resort & Casino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.