cardio fitness Audience in United States

cardio fitness has an estimated audience of 1,258,079 people in United States. 39.7% are female, 60.3% are male, average age 29.3. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Product design, UK garage, Electrolyte, Natural rubber.
The average cardio fitness fan in United States is 29.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Product design, UK garage, with strongest over-indexing on Historic site (16.74× the country average). Demographically, the cardio fitness audience skews more male with an average age of 29.3, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of cardio fitness fans
| Metric | Value |
|---|---|
| Female | 39.7% |
| Male | 60.3% |
| Average age | 29.3 |
| Estimated audience size | 1,258,079 |
Audience persona
The typical cardio fitness fan in United States is more male, around 29.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Historic site.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 154,127 | 1.11× |
| Texas | 92,387 | 0.85× |
| Florida | 82,467 | 0.97× |
| New York | 60,615 | 0.86× |
| Georgia | 41,616 | 1.07× |
| Pennsylvania | 35,775 | 0.84× |
| Ohio | 35,070 | 0.9× |
| North Carolina | 32,591 | 0.86× |
| Michigan | 30,455 | 0.93× |
| Virginia | 28,231 | 0.92× |
| Illinois | 27,907 | 0.67× |
| New Jersey | 26,670 | 0.83× |
| Washington | 25,193 | 1× |
| Indiana | 22,963 | 1× |
| Arizona | 22,769 | 0.89× |
| Massachusetts | 20,908 | 0.84× |
| Maryland | 20,305 | 0.94× |
| Utah | 20,198 | 1.79× |
| Tennessee | 17,491 | 0.69× |
| Wisconsin | 15,885 | 0.84× |
| Oregon | 14,809 | 1.03× |
| Missouri | 14,436 | 0.71× |
| Minnesota | 14,193 | 0.79× |
| Colorado | 13,038 | 0.66× |
| Hawaii | 10,770 | 1.99× |
| South Carolina | 10,751 | 0.57× |
| Oklahoma | 10,555 | 0.76× |
| Alabama | 10,492 | 0.6× |
| Kentucky | 10,387 | 0.66× |
| Connecticut | 9,836 | 0.78× |
| Nevada | 9,768 | 0.8× |
| Arkansas | 8,915 | 0.86× |
| Kansas | 8,458 | 0.85× |
| Louisiana | 8,453 | 0.52× |
| Iowa | 6,882 | 0.66× |
| West Virginia | 6,541 | 1.12× |
| Mississippi | 6,338 | 0.61× |
| Nebraska | 5,981 | 0.95× |
| Idaho | 5,637 | 0.89× |
| Alaska | 5,222 | 1.94× |
| New Hampshire | 5,030 | 1.01× |
| Montana | 4,552 | 1.3× |
| New Mexico | 4,550 | 0.72× |
| Maine | 4,507 | 1× |
| South Dakota | 4,493 | 1.54× |
| North Dakota | 4,375 | 1.69× |
| Wyoming | 4,233 | 2.27× |
| Rhode Island | 4,163 | 1.04× |
| Vermont | 4,095 | 1.85× |
| Delaware | 4,039 | 1.16× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 16.74× | Arts & Culture |
| Product design | 5.88× | Business & Career |
| UK garage | 13.45× | Music & Radio |
| Electrolyte | 9.62× | Health |
| Natural rubber | 2.88× | Cars & Mobility |
| Stamp collecting | 6.55× | Home & Garden |
| Isometric exercise | 10.77× | Sports |
| Urban Outfitters | 2.08× | Shopping |
| Home construction | 1.58× | Home & Garden |
| JDSU | 2.92× | Business & Career |
| Home equity | 1.86× | Home & Garden |
| Pro-Ject | 3.29× | Music & Radio |
| Apostrophe | 20× | Literature |
| Embroidery Library | 11.57× | Home & Garden |
| Jesse Plemons | 2.56× | Movies & TV |
| Staycation | 2.22× | Home & Garden |
| Hipster | 6.19× | Politics & Society |
| Jaws | 3.37× | Movies & TV |
| Joshua Jackson | 2.67× | Movies & TV |
| Vocal harmony | 2.65× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.32 |
| Luxury Orientation | PREMIUM | 1.5 |
| Risk Appetite | THRILL | 1.43 |
| Sports Activity | POWER | 1.37 |
| Sustainability | BALANCE | 1.35 |
| Pet Ownership | JOY | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.5% |
| China | 13.2% |
| Germany | 6.4% |
See cardio fitness audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does cardio fitness have in United States?
cardio fitness has an estimated audience of 1,258,079 people in United States, concentrated in California and Texas.
What is the gender split and age of cardio fitness fans?
39.7% of cardio fitness fans are female, 60.3% are male, with an average age of 29.3 years.
Which brands do cardio fitness fans like most?
cardio fitness fans show strongest brand affinity for Historic site (16.74×), Product design (5.88×), and UK garage (13.45×) over the country average.
Where do cardio fitness fans live in United States?
cardio fitness fans in United States are most concentrated in California (reach 154,127), Texas (reach 92,387), and Florida (reach 82,467). These three regions account for the largest share of the active audience.
What other brands do cardio fitness fans also like?
Beyond cardio fitness itself, the audience over-indexes on Product design (5.88×), UK garage (13.45×), Electrolyte (9.62×), and Natural rubber (2.88×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for cardio fitness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.