Rascasse Audience Intelligence

Biohacking Audience in Germany

A data profile of the people who buy, follow and care about Biohacking in Germany — modelled from more than twelve digital signal sources. Biohacking has an estimated audience of 374,301 people in Germany.

#28among Tech trend in Germany#5481among Topic in Germany#607in Technology & Electronics

The average Biohacking fan in Germany is 43.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include More Nutrition, FitX, Dave Asprey, with strongest over-indexing on More Nutrition (7.19× the country average).

Demographically, the Biohacking audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Mindfulness, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Biohacking fan in Germany is balanced, around 43.1 years old, with strong Mindfulness tendencies and a notable affinity for More Nutrition.

Category: Technology & Electronics · Type: Topic · Subtype: Tech trend

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Biohacking profile in Germany.

Audience size
374K
in Germany
Gender
54.7%♀
45.3% male
Age
43.1
average years
Country rank
#14798
Topic in Germany
Fig. 01

Search interest · 12-month trend

-58%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Biohacking fans

54.7% are female, 45.3% are male, average age 43.1.

Fig. 02

Gender split

54.7%
Female
45.3%
Male
Demographic split for Biohacking audience in Germany
MetricValue
Female54.7%
Male45.3%
Average age43.1
Estimated audience size374,301
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Biohacking audience in Germany
Age bracketShare%
16-1912%
20-2915%
30-3922%
40-4925%
50+26%
Fig. 04

Worldwide distribution

5.4%

of the worldwide Biohacking audience comes from Germany.

Worldwide audience distribution share by country for Biohacking
CountryShare
United States48.1%
United Kingdom7.7%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Biohacking audience in Germany is strongest.

Fig. 05

Top regions by affinity

Biohacking fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~70K1.28×
02Berlin~20K1.21×
03Hamburg~10K1.17×
04Bayern~70K1.11×
05Hessen~30K1.05×
06Sachsen~20K1.04×
07Nordrhein-Westfalen~80K1.00×
08Schleswig-Holstein~10K0.98×
09Niedersachsen~30K0.95×
10Brandenburg~10K0.95×
11Bremen~3K0.95×
12Rheinland-Pfalz~20K0.93×
13Thüringen~9K0.91×
14Saarland~4K0.89×
15Sachsen-Anhalt~8K0.87×
16Mecklenburg-Vorpommern~6K0.86×
Fig. 06

Affinity by region

Affinity by region — Biohacking, Germany
0.86×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Biohacking audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Biohacking audience
#·InterestCategoryAffinity×
01Dave AspreyBusiness & Career133.56×
02MoxaBusiness & Career42.85×
03Wim HofSports27.97×
04GuaranaFood & Beverages27.84×
05HealthLineHealth22.60×
06MindvalleyBusiness & Career17.17×
07Higher consciousnessHealth10.35×
08FitXSports8.66×
09More NutritionHealth7.19×
10Eva BenetatouMovies & TV6.62×
11Yin yogaSports6.13×
12Kundalini yogaHealth5.53×
13Low-carbohydrate dietFood & Beverages3.42×
14Wellness (alternative medicine)Health3.40×
15SpiritualityHealth3.33×
16Healthy habitsHealth3.04×
17Stress (biology)Health2.68×
18Self-awarenessHealth2.43×
19BusinessBusiness & Career1.70×
20Arts and musicArts & Culture1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Biohacking audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Biohacking audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.35×
IndividualismJOY1.73×
Sports ActivityPOWER1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Biohacking audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.85×
Social Media UsageJOY0.94×
Need for SecurityCONSERVATISM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Biohacking have in Germany?

Biohacking has an estimated audience of 374,301 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Biohacking fans?

54.7% of Biohacking fans are female, 45.3% are male, with an average age of 43.1 years.

03

Which brands do Biohacking fans like most?

Biohacking fans show strongest brand affinity for More Nutrition (7.19×), FitX (8.66×), and Dave Asprey (133.56×) over the country average.

04

Where do Biohacking fans live in Germany?

Biohacking fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~70K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Biohacking fans also like?

Beyond Biohacking itself, the audience over-indexes on FitX (8.66×), Dave Asprey (133.56×), Wim Hof (27.97×), and Wellness (alternative medicine) (3.4×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Tech trend audiences in Germany

See Biohacking audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Biohacking. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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