Higher consciousness Audience in Germany
Higher consciousness has an estimated audience of 600,925 people in Germany. 65.3% are female, 34.7% are male, average age 34.6. Top regions: Rheinland-Pfalz, Thüringen, Sachsen-Anhalt. Top brand affinities: Hypertext, Elīna Garanča, Mie goreng, Progressive rock, Goes.
The average Higher consciousness fan in Germany is 34.6 years old, more female, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Thüringen, Sachsen-Anhalt. Top brand affinities include Hypertext, Elīna Garanča, Mie goreng, with strongest over-indexing on Hypertext (10.84× the country average). Demographically, the Higher consciousness audience skews more female with an average age of 34.6, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 14 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Higher consciousness fans
| Metric | Value |
|---|---|
| Female | 65.3% |
| Male | 34.7% |
| Average age | 34.6 |
| Estimated audience size | 600,925 |
Audience persona
The typical Higher consciousness fan in Germany is more female, around 34.6 years old, with strong Mindfulness tendencies and a notable affinity for Hypertext.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 32,611 | 1.08× |
| Thüringen | 31,173 | 2.04× |
| Sachsen-Anhalt | 29,887 | 1.92× |
| Bayern | 28,955 | 0.3× |
| Baden-Württemberg | 28,733 | 0.35× |
| Brandenburg | 26,441 | 1.42× |
| Nordrhein-Westfalen | 25,914 | 0.2× |
| Niedersachsen | 25,008 | 0.43× |
| Mecklenburg-Vorpommern | 23,896 | 2.08× |
| Sachsen | 23,749 | 0.81× |
| Schleswig-Holstein | 23,747 | 1.1× |
| Hessen | 18,745 | 0.41× |
| Berlin | 18,326 | 0.68× |
| Hamburg | 16,115 | 1.19× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hypertext | 10.84× | Technology & Electronics |
| Elīna Garanča | 20× | Music & Radio |
| Mie goreng | 14.37× | Food & Beverages |
| Progressive rock | 2.89× | Music & Radio |
| Goes | 1.63× | Travel & Leisure |
| Product design | 1.86× | Business & Career |
| Kieser Training | 4.54× | Sports |
| Commercial mortgage | 2.24× | Business & Career |
| Collectable | 1.72× | Kids & Family |
| Enzkreis | 9.99× | Travel & Leisure |
| Natural rubber | 2.39× | Cars & Mobility |
| 3D printing | 2.26× | Technology & Electronics |
| Scratching post | 5.65× | Pets & Animals |
| Samanyolu Haber | 4.25× | Movies & TV |
| Christmas Gift | 1.56× | Kids & Family |
| Minestrone | 1.99× | Food & Beverages |
| Loincloth | 2.23× | Fashion & Accessoires |
| Mechanic | 1.58× | Cars & Mobility |
| Nurse education | 1.81× | Kids & Family |
| Corona (band) | 1.78× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 3.5 |
| Sustainability | BALANCE | 2.36 |
| Pet Ownership | JOY | 1.96 |
| Sports Activity | POWER | 1.85 |
| LGBTQ+ Identity | OPEN | 1.75 |
| Healthy Lifestyle | BALANCE | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.7% |
| United Kingdom | 5.8% |
| Canada | 4.4% |
See Higher consciousness audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Higher consciousness have in Germany?
Higher consciousness has an estimated audience of 600,925 people in Germany, concentrated in Rheinland-Pfalz and Thüringen.
What is the gender split and age of Higher consciousness fans?
65.3% of Higher consciousness fans are female, 34.7% are male, with an average age of 34.6 years.
Which brands do Higher consciousness fans like most?
Higher consciousness fans show strongest brand affinity for Hypertext (10.84×), Elīna Garanča (20×), and Mie goreng (14.37×) over the country average.
Where do Higher consciousness fans live in Germany?
Higher consciousness fans in Germany are most concentrated in Rheinland-Pfalz (reach 32,611), Thüringen (reach 31,173), and Sachsen-Anhalt (reach 29,887). These three regions account for the largest share of the active audience.
What other brands do Higher consciousness fans also like?
Beyond Higher consciousness itself, the audience over-indexes on Elīna Garanča (20×), Mie goreng (14.37×), Progressive rock (2.89×), and Goes (1.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Higher consciousness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.