Higher consciousness Audience in United States

Higher consciousness has an estimated audience of 6,171,078 people in United States. 62.6% are female, 37.4% are male, average age 33.7. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Indeed.com, Enterprise Rent-A-Car, Do it yourself (DIY), Apple Store.

The average Higher consciousness fan in United States is 33.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Indeed.com, Enterprise Rent-A-Car, with strongest over-indexing on Google Maps (3.78× the country average). Demographically, the Higher consciousness audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Higher consciousness fans

Demographic split for Higher consciousness audience in United States
MetricValue
Female62.6%
Male37.4%
Average age33.7
Estimated audience size6,171,078

Audience persona

The typical Higher consciousness fan in United States is more female, around 33.7 years old, with strong Mindfulness tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Higher consciousness in United States
RegionReachAffinity
California743,2091.1×
Texas436,2580.82×
Florida358,8020.86×
New York323,7660.94×
Michigan259,1811.61×
Georgia170,0980.89×
Illinois152,0870.74×
Ohio147,8820.78×
Pennsylvania140,3980.68×
North Carolina138,0270.74×
Virginia127,2220.85×
New Jersey114,9690.73×
Washington108,5990.88×
Arizona99,3080.79×
Massachusetts89,3650.74×
Louisiana86,5201.09×
Tennessee86,0250.69×
Maryland85,0190.8×
Missouri84,9490.85×
Colorado83,4410.86×
Indiana80,9680.72×
South Carolina78,4840.85×
Oregon65,3710.92×
Alabama63,4530.74×
Connecticut62,7561.01×
Wisconsin59,8100.64×
Minnesota58,9660.67×
Oklahoma58,9230.86×
Kentucky55,4680.72×
Nevada50,6360.85×
Arkansas44,5340.88×
Utah43,9570.8×
Mississippi38,3340.75×
Iowa34,1540.67×
Kansas33,7280.69×
West Virginia29,2121.02×
Alaska29,1512.21×
Idaho26,9760.87×
Hawaii25,7690.97×
Montana25,4121.48×
South Dakota25,0831.76×
North Dakota24,4221.93×
New Hampshire24,0700.99×
Wyoming23,6312.58×
Nebraska23,5690.76×
New Mexico23,4460.76×
Rhode Island23,2421.18×
Maine23,2281.05×
Vermont22,8602.11×
Delaware22,5481.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Higher consciousness audience
BrandAffinityCategory
Google Maps3.78×Internet & Social Media
Indeed.com3.61×Business & Career
Enterprise Rent-A-Car5.17×Cars & Mobility
Do it yourself (DIY)2.51×Home & Garden
Apple Store5.74×Shopping
Capital One2.73×Business & Career
Hyundai Elantra14.22×Cars & Mobility
FC Bayern Munich4.58×Sports
Self-awareness4.07×Health
Hair Extensions3.92×Beauty & Wellness
Semi-detached23.23×Home & Garden
Honda Accord9.52×Cars & Mobility
Art exhibition4.38×Arts & Culture
CarGurus3.7×Cars & Mobility
Dungeons & Dragons7.08×Games
Self-love3.11×Health
Hair Cuttery9.71×Beauty & Wellness
Superman1.56×Movies & TV
Toyota Supra8.57×Cars & Mobility
Streetwear2.83×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Higher consciousness audience
TraitClusterScore
MindfulnessBALANCE3.6
LGBTQ+ IdentityOPEN2.04
SustainabilityBALANCE1.84
Luxury OrientationPREMIUM1.67
Urban LifestyleOPEN1.6
Early Adopter MentalityPOWER1.58

Worldwide distribution

Worldwide audience distribution share by country for Higher consciousness
CountryShare
United States39.7%
United Kingdom5.8%
Canada4.4%

See Higher consciousness audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Higher consciousness have in United States?

Higher consciousness has an estimated audience of 6,171,078 people in United States, concentrated in California and Texas.

What is the gender split and age of Higher consciousness fans?

62.6% of Higher consciousness fans are female, 37.4% are male, with an average age of 33.7 years.

Which brands do Higher consciousness fans like most?

Higher consciousness fans show strongest brand affinity for Google Maps (3.78×), Indeed.com (3.61×), and Enterprise Rent-A-Car (5.17×) over the country average.

Where do Higher consciousness fans live in United States?

Higher consciousness fans in United States are most concentrated in California (reach 743,209), Texas (reach 436,258), and Florida (reach 358,802). These three regions account for the largest share of the active audience.

What other brands do Higher consciousness fans also like?

Beyond Higher consciousness itself, the audience over-indexes on Indeed.com (3.61×), Enterprise Rent-A-Car (5.17×), Do it yourself (DIY) (2.51×), and Apple Store (5.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Higher consciousness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.