Sleeping positions Audience in United States

Sleeping positions has an estimated audience of 2,823,500 people in United States. 62.0% are female, 38.0% are male, average age 44.3. Top regions: California, Texas, Florida. Top brand affinities: Emily Watson, Mobile home, Surf culture, Higher consciousness, Single-lens reflex camera.
The average Sleeping positions fan in United States is 44.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Emily Watson, Mobile home, Surf culture, with strongest over-indexing on Emily Watson (3816.37× the country average). Demographically, the Sleeping positions audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Sleeping positions fans
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 44.3 |
| Estimated audience size | 2,823,500 |
Audience persona
The typical Sleeping positions fan in United States is more female, around 44.3 years old, with strong Family Orientation tendencies and a notable affinity for Emily Watson.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 399,903 | 1.29× |
| Texas | 318,065 | 1.31× |
| Florida | 189,869 | 0.99× |
| New York | 166,524 | 1.06× |
| Illinois | 101,902 | 1.08× |
| Georgia | 98,177 | 1.13× |
| Pennsylvania | 91,905 | 0.97× |
| North Carolina | 91,854 | 1.08× |
| Ohio | 90,040 | 1.04× |
| Michigan | 74,953 | 1.02× |
| Virginia | 73,493 | 1.07× |
| New Jersey | 70,338 | 0.98× |
| Washington | 65,399 | 1.15× |
| Arizona | 63,867 | 1.11× |
| Indiana | 58,672 | 1.14× |
| Tennessee | 56,691 | 1× |
| Massachusetts | 54,567 | 0.98× |
| Maryland | 49,085 | 1.01× |
| Missouri | 48,009 | 1.05× |
| Kentucky | 40,806 | 1.15× |
| Minnesota | 40,516 | 1× |
| Wisconsin | 40,186 | 0.95× |
| South Carolina | 40,186 | 0.95× |
| Colorado | 39,035 | 0.88× |
| Alabama | 38,978 | 0.99× |
| Louisiana | 37,966 | 1.04× |
| Oklahoma | 35,461 | 1.13× |
| Oregon | 34,598 | 1.07× |
| Nevada | 31,727 | 1.16× |
| Arkansas | 27,335 | 1.18× |
| Connecticut | 27,041 | 0.95× |
| Kansas | 23,941 | 1.08× |
| Utah | 23,300 | 0.92× |
| Mississippi | 22,920 | 0.99× |
| Iowa | 21,138 | 0.91× |
| Idaho | 14,122 | 1× |
| Nebraska | 13,384 | 0.95× |
| Hawaii | 13,376 | 1.1× |
| West Virginia | 12,960 | 0.99× |
| New Mexico | 12,794 | 0.9× |
| New Hampshire | 10,145 | 0.91× |
| Maine | 8,450 | 0.84× |
| Rhode Island | 8,043 | 0.89× |
| Alaska | 6,467 | 1.07× |
| Delaware | 6,464 | 0.83× |
| Montana | 6,426 | 0.82× |
| Washington, District of Columbia | 6,401 | 0.75× |
| South Dakota | 5,230 | 0.8× |
| North Dakota | 5,092 | 0.88× |
| Vermont | 3,854 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Emily Watson | 3816.37× | Movies & TV |
| Mobile home | 11.3× | Cars & Mobility |
| Surf culture | 19.11× | Sports |
| Higher consciousness | 17.56× | Health |
| Single-lens reflex camera | 19.08× | Technology & Electronics |
| Toy dog | 19.23× | Pets & Animals |
| Fox News Live | 20× | Movies & TV |
| Gun dog | 15.91× | Pets & Animals |
| Fox & Friends | 19.62× | Movies & TV |
| Companion dog | 12.67× | Pets & Animals |
| Wanderlust | 12.5× | Sports |
| Bulldog breeds | 17.36× | Pets & Animals |
| National Rifle Association | 10.57× | Politics & Society |
| Mirrorless interchangeable-lens camera | 19.08× | Technology & Electronics |
| Transcendental Meditation | 18.85× | Health |
| United States Air Force | 8.31× | Politics & Society |
| Single track (mountain biking) | 17.31× | Sports |
| Memory foam | 8.57× | Home & Garden |
| Mattress Warehouse | 15.77× | Home & Garden |
| Jeep Gladiator | 17.25× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 2.88 |
| LGBTQ+ Identity | OPEN | 2.09 |
| Design Affinity | PREMIUM | 1.93 |
| Indulgence | JOY | 1.91 |
| Price Sensitivity | PREMIUM | 1.41 |
| Mindfulness | BALANCE | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.1% |
| Japan | 7.2% |
| United Kingdom | 6.0% |
See Sleeping positions audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Sleeping positions have in United States?
Sleeping positions has an estimated audience of 2,823,500 people in United States, concentrated in California and Texas.
What is the gender split and age of Sleeping positions fans?
62.0% of Sleeping positions fans are female, 38.0% are male, with an average age of 44.3 years.
Which brands do Sleeping positions fans like most?
Sleeping positions fans show strongest brand affinity for Emily Watson (3816.37×), Mobile home (11.3×), and Surf culture (19.11×) over the country average.
Where do Sleeping positions fans live in United States?
Sleeping positions fans in United States are most concentrated in California (reach 399,903), Texas (reach 318,065), and Florida (reach 189,869). These three regions account for the largest share of the active audience.
What other brands do Sleeping positions fans also like?
Beyond Sleeping positions itself, the audience over-indexes on Mobile home (11.3×), Surf culture (19.11×), Higher consciousness (17.56×), and Single-lens reflex camera (19.08×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sleeping positions. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.