A data profile of the people who buy, follow and care about Gun dog in United States — modelled from more than twelve digital signal sources. Gun dog has an estimated audience of 5,171,599 people in United States.
The average Gun dog fan in United States is 35.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dog agility, Sleeping positions, Dogs, with strongest over-indexing on Dog agility (12.18× the country average).
Demographically, the Gun dog audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Patriotism, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Gun dog fan in United States is more female, around 35.0 years old, with strong Patriotism tendencies and a notable affinity for Dog agility.
The key figures that characterise the Gun dog profile in United States.
57.3% are female, 42.7% are male, average age 35.0.
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 35.0 |
| Estimated audience size | 5,171,599 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 21% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 14% |
of the worldwide Gun dog audience comes from United States.
| Country | Share |
|---|---|
| United States | 40.0% |
| Japan | 8.3% |
| United Kingdom | 6.8% |
Where the Gun dog audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Montana | ~20K | 1.37× | |
| 02 | North Dakota | ~10K | 1.33× | |
| 03 | South Dakota | ~10K | 1.25× | |
| 04 | Mississippi | ~50K | 1.24× | |
| 05 | Minnesota | ~90K | 1.21× | |
| 06 | Iowa | ~50K | 1.21× | |
| 07 | Idaho | ~30K | 1.19× | |
| 08 | Wisconsin | ~90K | 1.16× | |
| 09 | Alabama | ~80K | 1.14× | |
| 10 | South Carolina | ~80K | 1.09× | |
| 11 | Kansas | ~40K | 1.08× | |
| 12 | Vermont | ~10K | 1.08× | |
| 13 | Oregon | ~60K | 1.06× | |
| 14 | Oklahoma | ~60K | 1.06× | |
| 15 | Maine | ~20K | 1.06× | |
| 16 | Arkansas | ~40K | 1.04× | |
| 17 | Nebraska | ~30K | 1.04× | |
| 18 | Alaska | ~10K | 1.04× | |
| 19 | North Carolina | ~200K | 1.02× | |
| 20 | Louisiana | ~70K | 1.02× | |
| 21 | Missouri | ~80K | 1.01× | |
| 22 | New Hampshire | ~20K | 0.99× | |
| 23 | West Virginia | ~20K | 0.98× | |
| 24 | Tennessee | ~100K | 0.97× | |
| 25 | Colorado | ~80K | 0.97× | |
| 26 | Utah | ~50K | 0.97× | |
| 27 | Kentucky | ~60K | 0.95× | |
| 28 | Georgia | ~100K | 0.93× | |
| 29 | Washington | ~100K | 0.93× | |
| 30 | New Mexico | ~20K | 0.92× | |
| 31 | Rhode Island | ~20K | 0.92× | |
| 32 | Delaware | ~10K | 0.92× | |
| 33 | Hawaii | ~20K | 0.91× | |
| 34 | Virginia | ~100K | 0.90× | |
| 35 | Washington, District of Columbia | ~10K | 0.90× | |
| 36 | Indiana | ~80K | 0.87× | |
| 37 | Connecticut | ~50K | 0.87× | |
| 38 | Pennsylvania | ~100K | 0.84× | |
| 39 | Michigan | ~100K | 0.82× | |
| 40 | Maryland | ~70K | 0.82× | |
| 41 | New York | ~200K | 0.81× | |
| 42 | Massachusetts | ~80K | 0.81× | |
| 43 | Nevada | ~40K | 0.81× | |
| 44 | Texas | ~400K | 0.80× | |
| 45 | Illinois | ~100K | 0.79× | |
| 46 | Ohio | ~100K | 0.77× | |
| 47 | Arizona | ~80K | 0.76× | |
| 48 | New Jersey | ~90K | 0.71× | |
| 49 | Florida | ~200K | 0.69× | |
| 50 | California | ~400K | 0.67× |
The strongest cross-interests of the Gun dog audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sleeping positions | Health | 15.91× | ||
| 02 | Smart Communications | Technology & Electronics | 15.91× | ||
| 03 | Dog agility | Pets & Animals | 12.18× | ||
| 04 | Dungeons & Dragons | Games | 4.94× | ||
| 05 | Rick and Morty | Movies & TV | 4.61× | ||
| 06 | Dog training | Pets & Animals | 4.35× | ||
| 07 | Drudge Report | Sports | 3.55× | ||
| 08 | Pet sitting | Pets & Animals | 3.31× | ||
| 09 | Pet store | Pets & Animals | 3.18× | ||
| 10 | CarMax | Cars & Mobility | 2.77× | ||
| 11 | Enterprise Rent-A-Car | Cars & Mobility | 2.59× | ||
| 12 | Real property | Home & Garden | 2.47× | ||
| 13 | Pet food | Pets & Animals | 2.45× | ||
| 14 | Hair Extensions | Beauty & Wellness | 2.40× | ||
| 15 | Dogs | Pets & Animals | 2.35× | ||
| 16 | Veterinary medicine | Business & Career | 2.30× | ||
| 17 | Menards | Home & Garden | 2.28× | ||
| 18 | Indeed.com | Business & Career | 2.14× | ||
| 19 | Ace Hardware | Home & Garden | 2.14× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.85× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.04× | |
| Pet Ownership | JOY | 2.19× | |
| Design Affinity | PREMIUM | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.80× | |
| Social Media Usage | JOY | 0.81× | |
| Family Orientation | CONSERVATISM | 0.90× |
Gun dog has an estimated audience of 5,171,599 people in United States, concentrated in California and Texas.
57.3% of Gun dog fans are female, 42.7% are male, with an average age of 35.0 years.
Gun dog fans show strongest brand affinity for Dog agility (12.18×), Sleeping positions (15.91×), and Dogs (2.35×) over the country average.
Gun dog fans in United States are most concentrated in California (reach ~400K), Texas (reach ~400K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Gun dog itself, the audience over-indexes on Sleeping positions (15.91×), Dogs (2.35×), Smart Communications (15.91×), and Pet store (3.18×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Gun dog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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