A data profile of the people who buy, follow and care about Blues Traveler in United States — modelled from more than twelve digital signal sources. Blues Traveler has an estimated audience of 736,812 people in United States.
The average Blues Traveler fan in United States is 45.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include BONITA, Goo Goo Dolls, Siri, with strongest over-indexing on BONITA (92.47× the country average).
Demographically, the Blues Traveler audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Blues Traveler fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for BONITA.
The key figures that characterise the Blues Traveler profile in United States.
43.6% are female, 56.4% are male, average age 45.0.
| Metric | Value |
|---|---|
| Female | 43.6% |
| Male | 56.4% |
| Average age | 45.0 |
| Estimated audience size | 736,812 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 11% | |
| 30-39 | 18% | |
| 40-49 | 28% | |
| 50+ | 32% |
of the worldwide Blues Traveler audience comes from United States.
| Country | Share |
|---|---|
| United States | 82.7% |
| Canada | 3.4% |
| United Kingdom | 2.4% |
Where the Blues Traveler audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | ~2K | 1.60× | |
| 02 | Iowa | ~9K | 1.46× | |
| 03 | Maine | ~4K | 1.43× | |
| 04 | New Hampshire | ~4K | 1.35× | |
| 05 | Idaho | ~5K | 1.29× | |
| 06 | Missouri | ~20K | 1.28× | |
| 07 | Colorado | ~10K | 1.27× | |
| 08 | Nebraska | ~5K | 1.27× | |
| 09 | Arkansas | ~8K | 1.26× | |
| 10 | Connecticut | ~9K | 1.23× | |
| 11 | Pennsylvania | ~30K | 1.19× | |
| 12 | Oklahoma | ~10K | 1.19× | |
| 13 | Montana | ~2K | 1.18× | |
| 14 | Kentucky | ~10K | 1.16× | |
| 15 | Indiana | ~20K | 1.15× | |
| 16 | Kansas | ~7K | 1.14× | |
| 17 | Tennessee | ~20K | 1.07× | |
| 18 | Wisconsin | ~10K | 1.07× | |
| 19 | Minnesota | ~10K | 1.07× | |
| 20 | Alabama | ~10K | 1.07× | |
| 21 | Massachusetts | ~20K | 1.05× | |
| 22 | Ohio | ~20K | 1.03× | |
| 23 | Michigan | ~20K | 1.02× | |
| 24 | Oregon | ~9K | 1.02× | |
| 25 | Delaware | ~2K | 1.02× | |
| 26 | West Virginia | ~3K | 1.01× | |
| 27 | Illinois | ~20K | 1.00× | |
| 28 | Rhode Island | ~2K | 0.99× | |
| 29 | South Carolina | ~10K | 0.98× | |
| 30 | South Dakota | ~2K | 0.97× | |
| 31 | Washington | ~10K | 0.95× | |
| 32 | Mississippi | ~6K | 0.94× | |
| 33 | Louisiana | ~9K | 0.93× | |
| 34 | North Dakota | ~1K | 0.93× | |
| 35 | Utah | ~6K | 0.89× | |
| 36 | New York | ~40K | 0.86× | |
| 37 | North Carolina | ~20K | 0.84× | |
| 38 | New Jersey | ~20K | 0.82× | |
| 39 | Georgia | ~20K | 0.81× | |
| 40 | Virginia | ~10K | 0.81× | |
| 41 | Alaska | ~1K | 0.81× | |
| 42 | Nevada | ~6K | 0.79× | |
| 43 | Washington, District of Columbia | ~2K | 0.73× | |
| 44 | Arizona | ~10K | 0.72× | |
| 45 | New Mexico | ~3K | 0.70× | |
| 46 | Florida | ~30K | 0.69× | |
| 47 | Maryland | ~9K | 0.68× | |
| 48 | Texas | ~40K | 0.62× | |
| 49 | Hawaii | ~2K | 0.60× | |
| 50 | California | ~40K | 0.49× |
The strongest cross-interests of the Blues Traveler audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | BONITA | Fashion & Accessoires | 92.47× | ||
| 02 | Audi A1 | Cars & Mobility | 48.84× | ||
| 03 | Siri | Technology & Electronics | 32.40× | ||
| 04 | INXS | Music & Radio | 26.48× | ||
| 05 | Goo Goo Dolls | Music & Radio | 26.45× | ||
| 06 | Elvis Costello | Music & Radio | 24.81× | ||
| 07 | FIFA Club World Cup | Sports | 20.00× | ||
| 08 | Jeff Beck | Music & Radio | 18.93× | ||
| 09 | Alison Krauss | Music & Radio | 16.74× | ||
| 10 | Tedeschi Trucks Band | Music & Radio | 15.84× | ||
| 11 | Joe Walsh | Music & Radio | 12.46× | ||
| 12 | Neil Young | Music & Radio | 10.63× | ||
| 13 | Scorpions (band) | Music & Radio | 9.16× | ||
| 14 | Bob Dylan | Music & Radio | 7.92× | ||
| 15 | Genesis (band) | Music & Radio | 6.47× | ||
| 16 | Sustainable energy | Home & Garden | 4.69× | ||
| 17 | Renewable energy | Business & Career | 4.35× | ||
| 18 | Britney Spears | Music & Radio | 3.74× | ||
| 19 | FedEx | Business & Career | 3.53× | ||
| 20 | Mortgage loans | Business & Career | 2.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.66× | |
| Convenience Orientation | PREMIUM | 1.64× | |
| Family Orientation | CONSERVATISM | 1.58× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.72× | |
| Design Affinity | PREMIUM | 0.75× | |
| Pet Ownership | JOY | 0.79× |
Blues Traveler has an estimated audience of 736,812 people in United States, concentrated in California and Texas.
43.6% of Blues Traveler fans are female, 56.4% are male, with an average age of 45.0 years.
Blues Traveler fans show strongest brand affinity for BONITA (92.47×), Goo Goo Dolls (26.45×), and Siri (32.4×) over the country average.
Blues Traveler fans in United States are most concentrated in California (reach ~40K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Blues Traveler itself, the audience over-indexes on Goo Goo Dolls (26.45×), Siri (32.4×), FIFA Club World Cup (20×), and Audi A1 (48.84×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Blues Traveler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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