Rascasse Audience Intelligence

Bobby Lee Audience in United States

A data profile of the people who buy, follow and care about Bobby Lee in United States — modelled from more than twelve digital signal sources. Bobby Lee has an estimated audience of 1,548,421 people in United States.

The average Bobby Lee fan in United States is 36.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Fátima, Portugal, Matt Rife, Joey Diaz, with strongest over-indexing on Fátima, Portugal (132.98× the country average).

Demographically, the Bobby Lee audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bobby Lee fan in United States is more male, around 36.8 years old, with strong Extroversion tendencies and a notable affinity for Fátima, Portugal.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bobby Lee profile in United States.

Audience size
1.5M
in United States
Gender
26.7%
73.3% male
Age
36.8
average years
Country rank
#17315
Person in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bobby Lee fans

26.7% are female, 73.3% are male, average age 36.8.

Fig. 02

Gender split

26.7%
Female
73.3%
Male
Demographic split for Bobby Lee audience in United States
MetricValue
Female26.7%
Male73.3%
Average age36.8
Estimated audience size1,548,421
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the Bobby Lee audience in United States
Age bracketShare%
16-1915%
20-2930%
30-3926%
40-4919%
50+10%
Fig. 04

Worldwide distribution

52.9%

of the worldwide Bobby Lee audience comes from United States.

Worldwide audience distribution share by country for Bobby Lee
CountryShare
United States52.9%
United Kingdom6.3%
Canada6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bobby Lee audience in United States is strongest.

Fig. 05

Top regions by affinity

Bobby Lee fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K1.60×
02California~200K1.47×
03Oregon~20K1.38×
04Montana~5K1.30×
05Arizona~40K1.29×
06Washington~40K1.25×
07Alaska~4K1.21×
08Utah~20K1.17×
09Nevada~20K1.13×
10Idaho~9K1.13×
11Minnesota~20K1.12×
12Illinois~50K1.09×
13Colorado~30K1.08×
14Oklahoma~20K1.07×
15Texas~100K1.05×
16Michigan~40K1.04×
17Wisconsin~20K1.04×
18North Dakota~3K1.04×
19New Mexico~8K1.03×
20New Hampshire~6K1.03×
21Indiana~30K1.02×
22Missouri~20K0.99×
23Maine~5K0.99×
24Massachusetts~30K0.98×
25Iowa~10K0.98×
26Nebraska~7K0.98×
27South Dakota~3K0.97×
28Ohio~40K0.96×
29Kansas~10K0.96×
30Arkansas~10K0.95×
31Vermont~3K0.95×
32Pennsylvania~50K0.94×
33Kentucky~20K0.94×
34West Virginia~7K0.94×
35New York~80K0.92×
36Rhode Island~4K0.92×
37New Jersey~30K0.91×
38Connecticut~10K0.91×
39Tennessee~30K0.90×
40Virginia~30K0.89×
41North Carolina~40K0.85×
42Alabama~20K0.79×
43Washington, District of Columbia~4K0.79×
44Georgia~40K0.78×
45Maryland~20K0.78×
46Delaware~3K0.78×
47Florida~80K0.75×
48South Carolina~20K0.74×
49Louisiana~10K0.74×
50Mississippi~9K0.69×
Fig. 06

Affinity by region

Affinity by region — Bobby Lee, United States
0.69×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bobby Lee audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bobby Lee audience
#·InterestCategoryAffinity×
01Fátima, PortugalTravel & Leisure132.98×
02Joe Lo TruglioMovies & TV43.94×
03Brendan SchaubSports43.72×
04Joey DiazMovies & TV41.95×
05Bryan CallenMovies & TV41.28×
06The Dictator (2012 film)Movies & TV32.29×
07Tom SeguraMovies & TV29.25×
08Chris D'EliaMovies & TV25.54×
09Jason MantzoukasMovies & TV24.71×
10Whitney CummingsMovies & TV21.67×
11Bo BurnhamMusic & Radio21.35×
12Nick SwardsonMovies & TV17.97×
13Bert KreischerMovies & TV17.68×
14Matt RifeMusic & Radio16.59×
15Danny McBrideMovies & TV16.50×
16Nikki GlaserMovies & TV15.67×
17SarfaroshMovies & TV13.65×
18Shane GillisMusic & Radio9.12×
19TurtlePets & Animals6.30×
20SupermanMovies & TV1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bobby Lee audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Bobby Lee audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.51×
Early Adopter MentalityPOWER1.38×
Social Media UsageJOY1.36×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Bobby Lee audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.83×
Design AffinityPREMIUM0.83×
TravellingTHRILL0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Bobby Lee have in United States?

Bobby Lee has an estimated audience of 1,548,421 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bobby Lee fans?

26.7% of Bobby Lee fans are female, 73.3% are male, with an average age of 36.8 years.

03

Which brands do Bobby Lee fans like most?

Bobby Lee fans show strongest brand affinity for Fátima, Portugal (132.98×), Matt Rife (16.59×), and Joey Diaz (41.95×) over the country average.

04

Where do Bobby Lee fans live in United States?

Bobby Lee fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Bobby Lee fans also like?

Beyond Bobby Lee itself, the audience over-indexes on Matt Rife (16.59×), Joey Diaz (41.95×), Tom Segura (29.25×), and Nikki Glaser (15.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bobby Lee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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