Bo Burnham Audience in United States

Bo Burnham logo

Bo Burnham has an estimated audience of 1,156,808 people in United States. 46.7% are female, 53.3% are male, average age 37.5. Top regions: California, Texas, New York. Top brand affinities: Kazuo Ishiguro, Home staging, Dog breed, Hauptschule, Kasik.

The average Bo Burnham fan in United States is 37.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Kazuo Ishiguro, Home staging, Dog breed, with strongest over-indexing on Kazuo Ishiguro (113.16× the country average). Demographically, the Bo Burnham audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Bo Burnham fans

Demographic split for Bo Burnham audience in United States
MetricValue
Female46.7%
Male53.3%
Average age37.5
Estimated audience size1,156,808

Audience persona

The typical Bo Burnham fan in United States is balanced, around 37.5 years old, with strong Extroversion tendencies and a notable affinity for Kazuo Ishiguro.

Top regions in United States

Top regions ranked by reach for Bo Burnham in United States
RegionReachAffinity
California124,0820.98×
Texas80,0150.8×
New York68,1061.05×
Florida57,5390.73×
Illinois41,0441.07×
Pennsylvania40,2511.03×
Ohio39,2281.1×
Michigan32,5921.08×
Massachusetts31,5741.39×
North Carolina31,3580.9×
Washington30,8861.33×
Georgia29,0760.82×
Virginia26,4090.94×
Arizona25,9691.1×
New Jersey25,0520.85×
Tennessee23,6631.02×
Colorado22,8271.25×
Indiana22,6461.07×
Missouri21,2221.14×
Oregon19,5681.48×
Minnesota18,4201.11×
Wisconsin17,5541.01×
Maryland16,2860.82×
Alabama15,0800.93×
Kentucky14,0450.97×
Oklahoma13,0831.02×
Utah12,5981.22×
South Carolina12,2400.7×
Louisiana11,1100.74×
Connecticut11,0810.96×
Iowa9,5251×
Kansas9,4301.03×
Nevada8,5770.77×
Arkansas8,4160.88×
Idaho6,1961.07×
New Hampshire6,0441.33×
Nebraska5,8331.01×
Mississippi5,6390.59×
Maine5,4961.33×
West Virginia5,0260.93×
New Mexico4,3950.76×
Washington, District of Columbia4,0371.16×
Rhode Island3,7671.02×
Hawaii3,3440.67×
Montana3,2981.03×
Alaska2,9391.19×
Vermont2,7181.34×
South Dakota2,3240.87×
North Dakota2,2040.93×
Delaware2,1740.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bo Burnham audience
BrandAffinityCategory
Kazuo Ishiguro113.16×Literature
Home staging18.01×Home & Garden
Dog breed3.82×Pets & Animals
Hauptschule37.68×Kids & Family
Kasik24.06×Travel & Leisure
Hawes82.91×Travel & Leisure
Mae Hong Son Province32.04×Travel & Leisure
Elsword29.06×Games
Home construction1.84×Home & Garden
Alaska2.07×Travel & Leisure
Got Talent España26.86×Movies & TV
Horeca13.79×Travel & Leisure
Austin Kayak20.09×Shopping
3D printing1.92×Technology & Electronics
Kaytranada8.7×Music & Radio
Google Photos1.74×Technology & Electronics
Winemaking2.99×Food & Beverages
Grinch2.61×Movies & TV
Delaware County, Pennsylvania7.19×Travel & Leisure
Home Delivery2.01×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bo Burnham audience
TraitClusterScore
ExtroversionTHRILL1.7
Early Adopter MentalityPOWER1.68
SustainabilityBALANCE1.39
LGBTQ+ IdentityOPEN1.28
Community OrientationOPEN1.26
MindfulnessBALANCE1.19

Worldwide distribution

Worldwide audience distribution share by country for Bo Burnham
CountryShare
United States56.1%
United Kingdom9.2%
Canada5.8%

See Bo Burnham audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Bo Burnham have in United States?

Bo Burnham has an estimated audience of 1,156,808 people in United States, concentrated in California and Texas.

What is the gender split and age of Bo Burnham fans?

46.7% of Bo Burnham fans are female, 53.3% are male, with an average age of 37.5 years.

Which brands do Bo Burnham fans like most?

Bo Burnham fans show strongest brand affinity for Kazuo Ishiguro (113.16×), Home staging (18.01×), and Dog breed (3.82×) over the country average.

Where do Bo Burnham fans live in United States?

Bo Burnham fans in United States are most concentrated in California (reach 124,082), Texas (reach 80,015), and New York (reach 68,106). These three regions account for the largest share of the active audience.

What other brands do Bo Burnham fans also like?

Beyond Bo Burnham itself, the audience over-indexes on Home staging (18.01×), Dog breed (3.82×), Hauptschule (37.68×), and Kasik (24.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bo Burnham. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.