Rascasse Audience Intelligence

Nikki Glaser Audience in United States

A data profile of the people who buy, follow and care about Nikki Glaser in United States — modelled from more than twelve digital signal sources. Nikki Glaser has an estimated audience of 5,055,708 people in United States.

#10among Comedian in United States#706among Person in United States#662in Movies & TV

The average Nikki Glaser fan in United States is 41.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Matt Rife, Chess club, Johnny Manziel, with strongest over-indexing on Matt Rife (44.9× the country average).

Demographically, the Nikki Glaser audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Spirituality, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Nikki Glaser fan in United States is more male, around 41.0 years old, with strong Spirituality tendencies and a notable affinity for Matt Rife.

Category: Movies & TV · Type: Person · Subtype: Comedian

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nikki Glaser profile in United States.

Audience size
5.1M
in United States
Gender
37.6%♀
62.4% male
Age
41.0
average years
Country rank
#6647
Person in United States
Fig. 01

Search interest · 12-month trend

+161%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nikki Glaser fans

37.6% are female, 62.4% are male, average age 41.0.

Fig. 02

Gender split

37.6%
Female
62.4%
Male
Demographic split for Nikki Glaser audience in United States
MetricValue
Female37.6%
Male62.4%
Average age41.0
Estimated audience size5,055,708
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Nikki Glaser audience in United States
Age bracketShare%
16-1914%
20-2918%
30-3924%
40-4924%
50+20%
Fig. 04

Worldwide distribution

68.1%

of the worldwide Nikki Glaser audience comes from United States.

Worldwide audience distribution share by country for Nikki Glaser
CountryShare
United States68.1%
Canada6.9%
United Kingdom4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nikki Glaser audience in United States is strongest.

Fig. 05

Top regions by affinity

Nikki Glaser fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~100K1.60×
02New Hampshire~20K1.56×
03Missouri~90K1.46×
04Vermont~10K1.40×
05Connecticut~50K1.32×
06Maine~20K1.25×
07Rhode Island~20K1.22×
08North Dakota~10K1.19×
09Wisconsin~70K1.17×
10Minnesota~70K1.17×
11Iowa~40K1.16×
12Kansas~40K1.16×
13Michigan~100K1.13×
14Colorado~70K1.13×
15Pennsylvania~200K1.12×
16Illinois~100K1.10×
17Oregon~50K1.08×
18New Jersey~100K1.06×
19Washington~80K1.06×
20Nebraska~20K1.06×
21New York~200K1.05×
22Ohio~100K1.05×
23Washington, District of Columbia~10K1.05×
24Montana~10K1.02×
25Indiana~70K0.99×
26Virginia~90K0.95×
27Tennessee~70K0.94×
28Idaho~20K0.94×
29Maryland~60K0.92×
30Kentucky~50K0.91×
31South Dakota~8K0.91×
32California~400K0.90×
33North Carolina~100K0.90×
34Delaware~10K0.89×
35Oklahoma~40K0.88×
36Nevada~30K0.87×
37Utah~30K0.87×
38Arkansas~30K0.86×
39South Carolina~50K0.85×
40Florida~200K0.84×
41West Virginia~20K0.83×
42New Mexico~20K0.81×
43Louisiana~40K0.79×
44Georgia~90K0.77×
45Arizona~60K0.77×
46Texas~300K0.75×
47Hawaii~10K0.74×
48Alabama~40K0.69×
49Alaska~6K0.67×
50Mississippi~20K0.63×
Fig. 06

Affinity by region

Affinity by region — Nikki Glaser, United States
0.63×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nikki Glaser audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nikki Glaser audience
#·InterestCategoryAffinity×
01Chess clubSports112.13×
02Calendar GirlsMovies & TV65.45×
03George A. RomeroMovies & TV62.30×
04Jim JefferiesMusic & Radio61.18×
05Johnny ManzielSports56.54×
06Von MillerSports55.07×
07Matt RifeMusic & Radio44.90×
08Roger GoodellSports41.66×
09Taylor TomlinsonMusic & Radio34.92×
10Iliza ShlesingerMovies & TV34.92×
11John ElwaySports31.31×
12Chelsea PerettiMovies & TV30.97×
13Bo BurnhamMusic & Radio26.24×
14Taran KillamMovies & TV25.99×
15Jenny SlateMovies & TV21.78×
16Whitney CummingsMovies & TV20.74×
17Norm MacdonaldMovies & TV19.14×
18Alison BrieMovies & TV17.27×
19Amy SchumerMovies & TV9.39×
20Nate BargatzeMusic & Radio7.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nikki Glaser audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Nikki Glaser audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.43×
Early Adopter MentalityPOWER1.10×
ExtroversionTHRILL1.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Nikki Glaser audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.84×
Community OrientationOPEN0.87×
Price SensitivityPREMIUM0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Nikki Glaser have in United States?

Nikki Glaser has an estimated audience of 5,055,708 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Nikki Glaser fans?

37.6% of Nikki Glaser fans are female, 62.4% are male, with an average age of 41.0 years.

03

Which brands do Nikki Glaser fans like most?

Nikki Glaser fans show strongest brand affinity for Matt Rife (44.9×), Chess club (112.13×), and Johnny Manziel (56.54×) over the country average.

04

Where do Nikki Glaser fans live in United States?

Nikki Glaser fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Nikki Glaser fans also like?

Beyond Nikki Glaser itself, the audience over-indexes on Chess club (112.13×), Johnny Manziel (56.54×), Von Miller (55.07×), and Jim Jefferies (61.18×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Nikki Glaser. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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