Rascasse Audience Intelligence

John Elway Audience in United States

A data profile of the people who buy, follow and care about John Elway in United States — modelled from more than twelve digital signal sources. John Elway has an estimated audience of 1,499,085 people in United States.

#282among American football in United States#3574among Person in United States#1612in Sports

The average John Elway fan in United States is 36.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Colorado.

Top brand affinities include Norm Macdonald, Colorado Avalanche, Tennessee Volunteers football, with strongest over-indexing on Norm Macdonald (96.53× the country average).

Demographically, the John Elway audience skews more male with an average age of 36.8, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical John Elway fan in United States is more male, around 36.8 years old, with strong Patriotism tendencies and a notable affinity for Norm Macdonald.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the John Elway profile in United States.

Audience size
1.5M
in United States
Gender
19.2%♀
80.8% male
Age
36.8
average years
Country rank
#17780
Person in United States
Fig. 01

Search interest · 12-month trend

-77%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of John Elway fans

19.2% are female, 80.8% are male, average age 36.8.

Fig. 02

Gender split

19.2%
Female
80.8%
Male
Demographic split for John Elway audience in United States
MetricValue
Female19.2%
Male80.8%
Average age36.8
Estimated audience size1,499,085
Fig. 03

Age distribution

Ø 36.8
average years
Age distribution of the John Elway audience in United States
Age bracketShare%
16-1928%
20-2920%
30-3918%
40-4916%
50+18%
Fig. 04

Worldwide distribution

81.6%

of the worldwide John Elway audience comes from United States.

Worldwide audience distribution share by country for John Elway
CountryShare
United States81.6%
Canada4.4%
Mexico3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the John Elway audience in United States is strongest.

Fig. 05

Top regions by affinity

John Elway fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~100K4.34×
02Wyoming~5K1.80×
03Montana~9K1.65×
04South Dakota~7K1.44×
05North Dakota~6K1.38×
06Idaho~10K1.36×
07Kansas~20K1.34×
08Nebraska~10K1.32×
09New Mexico~10K1.27×
10Tennessee~50K1.12×
11Iowa~20K1.09×
12Arizona~40K1.05×
13Missouri~30K1.05×
14Ohio~60K1.01×
15Washington~40K1.00×
16Pennsylvania~70K0.96×
17Oklahoma~20K0.96×
18Utah~20K0.96×
19West Virginia~9K0.92×
20Minnesota~30K0.91×
21Arkansas~20K0.91×
22Nevada~20K0.89×
23Wisconsin~30K0.88×
24Mississippi~10K0.87×
25Louisiana~20K0.86×
26Oregon~20K0.86×
27Illinois~60K0.85×
28Alabama~20K0.85×
29Alaska~4K0.85×
30Indiana~30K0.84×
31Kentucky~20K0.84×
32Texas~100K0.83×
33South Carolina~30K0.83×
34California~200K0.81×
35Delaware~5K0.81×
36New Jersey~40K0.79×
37Maryland~30K0.79×
38New Hampshire~6K0.79×
39Michigan~40K0.78×
40Connecticut~20K0.78×
41Virginia~40K0.77×
42Maine~6K0.77×
43Rhode Island~5K0.77×
44North Carolina~50K0.76×
45Massachusetts~30K0.74×
46Hawaii~6K0.74×
47Georgia~50K0.72×
48Washington, District of Columbia~4K0.70×
49Florida~100K0.69×
50New York~80K0.69×
Fig. 06

Affinity by region

Affinity by region — John Elway, United States
0.69×1.00×4.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the John Elway audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for John Elway audience
#·InterestCategoryAffinity×
01Norm MacdonaldMovies & TV96.53×
02Peyton ManningSports37.64×
03Colorado AvalancheSports36.01×
04Nikki GlaserMovies & TV31.31×
05Tennessee Volunteers footballSports29.92×
06Conan (talk show)Movies & TV25.22×
07Toni ColletteMovies & TV24.03×
08Winona RyderMovies & TV20.95×
09Erin AndrewsSports20.00×
10Clemson Tigers footballSports19.96×
11Dumb and DumberMovies & TV18.46×
12Molly RingwaldMovies & TV17.53×
13Jack NicholsonMovies & TV17.30×
14Colorado RockiesSports15.16×
15Matthew StaffordSports14.32×
16Jennifer Love HewittMovies & TV10.54×
17Aaron RodgersSports8.11×
18Denver BroncosSports7.92×
19Twin PeaksMovies & TV7.25×
20FedExBusiness & Career5.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the John Elway audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by John Elway audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.94×
Convenience OrientationPREMIUM1.77×
Family OrientationCONSERVATISM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by John Elway audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.68×
Healthy LifestyleBALANCE0.70×
MindfulnessBALANCE0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does John Elway have in United States?

John Elway has an estimated audience of 1,499,085 people in United States, concentrated in California and Texas.

02

What is the gender split and age of John Elway fans?

19.2% of John Elway fans are female, 80.8% are male, with an average age of 36.8 years.

03

Which brands do John Elway fans like most?

John Elway fans show strongest brand affinity for Norm Macdonald (96.53×), Colorado Avalanche (36.01×), and Tennessee Volunteers football (29.92×) over the country average.

04

Where do John Elway fans live in United States?

John Elway fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Colorado (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do John Elway fans also like?

Beyond John Elway itself, the audience over-indexes on Colorado Avalanche (36.01×), Tennessee Volunteers football (29.92×), Peyton Manning (37.64×), and Nikki Glaser (31.31×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See John Elway audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for John Elway. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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