Rascasse Audience Intelligence

Brendan Schaub Audience in United States

A data profile of the people who buy, follow and care about Brendan Schaub in United States — modelled from more than twelve digital signal sources. Brendan Schaub has an estimated audience of 391,001 people in United States.

#67among Martial art in United States#10414among Person in United States#4178in Sports

The average Brendan Schaub fan in United States is 39.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Gina Carano, Bobby Lee, Bert Kreischer, with strongest over-indexing on Gina Carano (22.99× the country average).

Demographically, the Brendan Schaub audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Brendan Schaub fan in United States is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Gina Carano.

Category: Sports · Type: Person · Subtype: Martial art

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brendan Schaub profile in United States.

Audience size
391K
in United States
Gender
18.1%♀
81.9% male
Age
39.2
average years
Country rank
#42094
Person in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brendan Schaub fans

18.1% are female, 81.9% are male, average age 39.2.

Fig. 02

Gender split

18.1%
Female
81.9%
Male
Demographic split for Brendan Schaub audience in United States
MetricValue
Female18.1%
Male81.9%
Average age39.2
Estimated audience size391,001
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Brendan Schaub audience in United States
Age bracketShare%
16-1910%
20-2926%
30-3929%
40-4922%
50+13%
Fig. 04

Worldwide distribution

70.4%

of the worldwide Brendan Schaub audience comes from United States.

Worldwide audience distribution share by country for Brendan Schaub
CountryShare
United States70.4%
Canada7.3%
United Kingdom5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brendan Schaub audience in United States is strongest.

Fig. 05

Top regions by affinity

Brendan Schaub fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~10K1.34×
02Oregon~6K1.32×
03California~60K1.31×
04Colorado~8K1.24×
05Nevada~5K1.23×
06Washington~9K1.14×
07Montana~1K1.12×
08Massachusetts~9K1.10×
09New Hampshire~2K1.09×
10Alaska<1K1.08×
11New Mexico~2K1.07×
12Rhode Island~1K1.07×
13Texas~40K1.06×
14Oklahoma~5K1.06×
15Connecticut~4K1.06×
16Maine~1K1.06×
17Illinois~10K1.03×
18Kentucky~5K1.03×
19Hawaii~2K1.03×
20Minnesota~6K1.02×
21Idaho~2K1.02×
22Pennsylvania~10K1.01×
23Michigan~10K1.01×
24Iowa~3K1.01×
25West Virginia~2K1.01×
26North Dakota<1K1.01×
27Missouri~6K0.99×
28Ohio~10K0.98×
29Indiana~7K0.98×
30New York~20K0.97×
31Tennessee~8K0.97×
32Nebraska~2K0.97×
33Wisconsin~6K0.96×
34Utah~3K0.96×
35Kansas~3K0.96×
36New Jersey~9K0.94×
37South Dakota<1K0.94×
38Vermont<1K0.94×
39Arkansas~3K0.93×
40Louisiana~5K0.90×
41Alabama~5K0.88×
42Florida~20K0.86×
43Delaware<1K0.86×
44Washington, District of Columbia<1K0.84×
45North Carolina~10K0.83×
46Virginia~8K0.81×
47South Carolina~5K0.80×
48Maryland~5K0.79×
49Georgia~9K0.77×
50Mississippi~3K0.77×
Fig. 06

Affinity by region

Affinity by region — Brendan Schaub, United States
0.77×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brendan Schaub audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brendan Schaub audience
#·InterestCategoryAffinity×
01Bobby LeeMovies & TV43.72×
02Tom SeguraMovies & TV28.43×
03Anderson SilvaSports26.32×
04Joey DiazMovies & TV23.19×
05Gina CaranoMovies & TV22.99×
06Bert KreischerMovies & TV22.41×
07Kevin SmithMovies & TV20.48×
08Nate DiazSports20.05×
09Erin AndrewsSports20.00×
10Casey AffleckMovies & TV20.00×
11Jason SegelMovies & TV15.03×
12Tyson FurySports14.68×
13Josh DuhamelFashion & Accessoires14.46×
14Isla FisherMovies & TV12.82×
15David SpadeMovies & TV12.82×
16Brock LesnarSports11.71×
17Conor McGregorSports9.43×
18JudoSports6.65×
19GrapplingSports6.45×
20PodcastMusic & Radio2.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brendan Schaub audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Brendan Schaub audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.25×
Risk AppetiteTHRILL1.51×
Convenience OrientationPREMIUM1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Brendan Schaub audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.52×
DIY MentalityTHRILL0.61×
Price SensitivityPREMIUM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Brendan Schaub have in United States?

Brendan Schaub has an estimated audience of 391,001 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Brendan Schaub fans?

18.1% of Brendan Schaub fans are female, 81.9% are male, with an average age of 39.2 years.

03

Which brands do Brendan Schaub fans like most?

Brendan Schaub fans show strongest brand affinity for Gina Carano (22.99×), Bobby Lee (43.72×), and Bert Kreischer (22.41×) over the country average.

04

Where do Brendan Schaub fans live in United States?

Brendan Schaub fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Brendan Schaub fans also like?

Beyond Brendan Schaub itself, the audience over-indexes on Bobby Lee (43.72×), Bert Kreischer (22.41×), Tom Segura (28.43×), and Nate Diaz (20.05×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Brendan Schaub. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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