Brendan Schaub Audience in United States

Brendan Schaub has an estimated audience of 393,160 people in United States. 18.1% are female, 81.9% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Bert Kreischer, Gina Carano, Microblogging.

The average Brendan Schaub fan in United States is 39.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Bert Kreischer, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Brendan Schaub audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Martial art

Demographics of Brendan Schaub fans

Demographic split for Brendan Schaub audience in United States
MetricValue
Female18.1%
Male81.9%
Average age39.2
Estimated audience size393,160

Audience persona

The typical Brendan Schaub fan in United States is more male, around 39.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Brendan Schaub in United States
RegionReachAffinity
California60,5341.4×
Texas35,7621.06×
Florida24,0350.9×
New York22,3461.02×
Illinois14,4521.1×
Pennsylvania13,3951.01×
Ohio12,1351×
Arizona11,7581.46×
Michigan10,3591.01×
North Carolina9,8590.83×
New Jersey9,5340.95×
Georgia9,2920.77×
Washington9,2851.18×
Massachusetts8,6261.11×
Virginia7,9400.83×
Colorado7,8551.27×
Tennessee7,5100.95×
Indiana7,2481.01×
Missouri6,2860.99×
Oregon6,1051.35×
Minnesota5,8301.03×
Wisconsin5,4830.93×
Kentucky5,1931.05×
Maryland5,1710.76×
Alabama4,8930.89×
Nevada4,8571.28×
Oklahoma4,7051.08×
South Carolina4,6820.79×
Louisiana4,5270.89×
Connecticut3,9080.99×
Utah3,3970.96×
Iowa3,2851.01×
Arkansas3,0360.94×
Kansas2,9930.97×
Mississippi2,1710.67×
New Mexico2,0661.05×
Idaho2,0331.03×
Nebraska1,8760.95×
Hawaii1,7661.04×
West Virginia1,7440.95×
New Hampshire1,6651.07×
Maine1,4851.05×
Rhode Island1,3351.07×
Montana1,2601.16×
Alaska9321.11×
Washington, District of Columbia8970.76×
Delaware8150.75×
South Dakota7780.86×
North Dakota7330.91×
Vermont5890.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Brendan Schaub audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Bert Kreischer28.02×Movies & TV
Gina Carano22.8×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Khabib Nurmagomedov31.48×Sports
Income tax13.19×Business & Career
Joey Diaz34.2×Movies & TV
Kia Sportage20×Cars & Mobility
Anderson Silva32.92×Sports
Jake Paul9.76×Internet & Social Media
Toyota Supra13.25×Cars & Mobility
Grappling7.15×Sports
Anthony Joshua11.11×Sports
Conor McGregor11.15×Sports
Judo7.91×Sports
Erin Andrews20×Sports
Superman2.28×Movies & TV
Rick and Morty5.97×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Brendan Schaub audience
TraitClusterScore
Early Adopter MentalityPOWER1.8
Risk AppetiteTHRILL1.61
ExtroversionTHRILL1.44
Sports ActivityPOWER1.37
PatriotismCONSERVATISM1.29
Urban LifestyleOPEN1.22

Worldwide distribution

Worldwide audience distribution share by country for Brendan Schaub
CountryShare
United States70.7%
Canada7.3%
United Kingdom5.8%

See Brendan Schaub audiences in other countries

More Martial art audiences in United States

Frequently asked questions

How many fans does Brendan Schaub have in United States?

Brendan Schaub has an estimated audience of 393,160 people in United States, concentrated in California and Texas.

What is the gender split and age of Brendan Schaub fans?

18.1% of Brendan Schaub fans are female, 81.9% are male, with an average age of 39.2 years.

Which brands do Brendan Schaub fans like most?

Brendan Schaub fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Bert Kreischer (28.02×) over the country average.

Where do Brendan Schaub fans live in United States?

Brendan Schaub fans in United States are most concentrated in California (reach 60,534), Texas (reach 35,762), and Florida (reach 24,035). These three regions account for the largest share of the active audience.

What other brands do Brendan Schaub fans also like?

Beyond Brendan Schaub itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Bert Kreischer (28.02×), Gina Carano (22.8×), and Microblogging (12.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brendan Schaub. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.