Rascasse Audience Intelligence

Brothers Grimm Audience in United States

A data profile of the people who buy, follow and care about Brothers Grimm in United States — modelled from more than twelve digital signal sources. Brothers Grimm has an estimated audience of 521,419 people in United States.

#8643among Person in United States#843in Literature

The average Brothers Grimm fan in United States is 37.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include The Ugly Duckling, 28 Weeks Later, Little Red Riding Hood, with strongest over-indexing on The Ugly Duckling (596.94× the country average).

Demographically, the Brothers Grimm audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Design Affinity, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Brothers Grimm fan in United States is more female, around 37.9 years old, with strong Design Affinity tendencies and a notable affinity for The Ugly Duckling.

Category: Literature · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brothers Grimm profile in United States.

Audience size
521K
in United States
Gender
71.1%♀
28.9% male
Age
37.9
average years
Country rank
#35739
Person in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brothers Grimm fans

71.1% are female, 28.9% are male, average age 37.9.

Fig. 02

Gender split

71.1%
Female
28.9%
Male
Demographic split for Brothers Grimm audience in United States
MetricValue
Female71.1%
Male28.9%
Average age37.9
Estimated audience size521,419
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Brothers Grimm audience in United States
Age bracketShare%
16-1920%
20-2923%
30-3920%
40-4920%
50+17%
Fig. 04

Worldwide distribution

29.5%

of the worldwide Brothers Grimm audience comes from United States.

Worldwide audience distribution share by country for Brothers Grimm
CountryShare
United States29.5%
Germany13.3%
Italy7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brothers Grimm audience in United States is strongest.

Fig. 05

Top regions by affinity

Brothers Grimm fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~10K1.80×
02Idaho~4K1.37×
03Utah~6K1.20×
04Montana~2K1.16×
05Oregon~7K1.15×
06Oklahoma~6K1.12×
07Maine~2K1.12×
08Alaska~1K1.09×
09Vermont<1K1.09×
10Washington~10K1.08×
11New York~30K1.06×
12Missouri~9K1.05×
13Kansas~4K1.04×
14South Dakota~1K1.04×
15Kentucky~7K1.03×
16Arkansas~4K1.03×
17New Mexico~3K1.02×
18New Hampshire~2K1.02×
19Nebraska~3K1.01×
20North Dakota~1K1.01×
21Indiana~10K1.00×
22Wisconsin~8K1.00×
23Minnesota~7K1.00×
24Iowa~4K1.00×
25West Virginia~2K1.00×
26Ohio~20K0.97×
27Virginia~10K0.97×
28California~50K0.95×
29Tennessee~10K0.95×
30Massachusetts~10K0.95×
31Hawaii~2K0.95×
32Connecticut~5K0.94×
33Pennsylvania~20K0.93×
34Louisiana~6K0.93×
35Nevada~5K0.93×
36Washington, District of Columbia~1K0.93×
37Michigan~10K0.92×
38Arizona~10K0.92×
39Texas~40K0.91×
40Rhode Island~1K0.90×
41Illinois~20K0.89×
42North Carolina~10K0.89×
43Maryland~8K0.89×
44South Carolina~7K0.89×
45Mississippi~4K0.89×
46Georgia~10K0.86×
47Alabama~6K0.86×
48Delaware~1K0.82×
49Florida~30K0.80×
50New Jersey~10K0.80×
Fig. 06

Affinity by region

Affinity by region — Brothers Grimm, United States
0.80×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brothers Grimm audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brothers Grimm audience
#·InterestCategoryAffinity×
01The Ugly DucklingMovies & TV596.94×
02University of GenevaBusiness & Career164.45×
03Mr. PriceFashion & Accessoires139.26×
04Cinderella III: A Twist in TimeMovies & TV128.27×
05Little Red Riding HoodLiterature113.50×
0628 Weeks LaterMovies & TV107.21×
07Medal of Honor (series)Games102.70×
08Sarah BrightmanMusic & Radio102.62×
09EraserheadMovies & TV48.60×
10Golden GooseFashion & Accessoires47.73×
11KahaaniMovies & TV27.08×
12Serenity (film)Movies & TV24.13×
13NunPolitics & Society20.00×
1428 Days LaterMovies & TV19.05×
15Jensen AcklesMovies & TV17.89×
16ClairvoyancePolitics & Society17.80×
17Aliens (film)Movies & TV16.40×
18ShoulderHealth15.31×
19Trick-or-treatingKids & Family15.09×
20QueensTravel & Leisure7.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brothers Grimm audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Brothers Grimm audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.08×
TraditionCONSERVATISM1.73×
MindfulnessBALANCE1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Brothers Grimm audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER1.08×
Family OrientationCONSERVATISM1.08×
Need for SecurityCONSERVATISM1.10×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Brothers Grimm have in United States?

Brothers Grimm has an estimated audience of 521,419 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Brothers Grimm fans?

71.1% of Brothers Grimm fans are female, 28.9% are male, with an average age of 37.9 years.

03

Which brands do Brothers Grimm fans like most?

Brothers Grimm fans show strongest brand affinity for The Ugly Duckling (596.94×), 28 Weeks Later (107.21×), and Little Red Riding Hood (113.5×) over the country average.

04

Where do Brothers Grimm fans live in United States?

Brothers Grimm fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Brothers Grimm fans also like?

Beyond Brothers Grimm itself, the audience over-indexes on 28 Weeks Later (107.21×), Little Red Riding Hood (113.5×), Golden Goose (47.73×), and Sarah Brightman (102.62×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Brothers Grimm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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