Rascasse Audience Intelligence

Little Red Riding Hood Audience in United States

A data profile of the people who buy, follow and care about Little Red Riding Hood in United States — modelled from more than twelve digital signal sources. Little Red Riding Hood has an estimated audience of 1,072,946 people in United States.

#3among Children's book in United States#191among Book / Manga / Comic in United States#456in Literature

The average Little Red Riding Hood fan in United States is 34.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Contemporary romance, Werewolf fiction, Dark fantasy, with strongest over-indexing on Contemporary romance (25.76× the country average).

Demographically, the Little Red Riding Hood audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Tradition, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Little Red Riding Hood fan in United States is more female, around 34.8 years old, with strong Tradition tendencies and a notable affinity for Contemporary romance.

Category: Literature · Type: Book / Manga / Comic · Subtype: Children's book

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Little Red Riding Hood profile in United States.

Audience size
1.1M
in United States
Gender
55.5%♀
44.5% male
Age
34.8
average years
Country rank
#22607
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Little Red Riding Hood fans

55.5% are female, 44.5% are male, average age 34.8.

Fig. 02

Gender split

55.5%
Female
44.5%
Male
Demographic split for Little Red Riding Hood audience in United States
MetricValue
Female55.5%
Male44.5%
Average age34.8
Estimated audience size1,072,946
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Little Red Riding Hood audience in United States
Age bracketShare%
16-1932%
20-2920%
30-3918%
40-4917%
50+13%
Fig. 04

Worldwide distribution

16.6%

of the worldwide Little Red Riding Hood audience comes from United States.

Worldwide audience distribution share by country for Little Red Riding Hood
CountryShare
United States16.6%
Germany10.7%
Mexico10.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Little Red Riding Hood audience in United States is strongest.

Fig. 05

Top regions by affinity

Little Red Riding Hood fans by region: top regions in United States
#RegionReachAffinity×
01California~100K1.24×
02Mississippi~10K1.19×
03Louisiana~10K1.15×
04Texas~100K1.14×
05Georgia~30K1.13×
06New York~60K1.12×
07Kentucky~10K1.11×
08Connecticut~10K1.10×
09North Carolina~30K1.09×
10New Jersey~30K1.08×
11West Virginia~5K1.08×
12Nevada~10K1.07×
13Florida~70K1.05×
14Arizona~20K1.05×
15South Carolina~20K1.05×
16Arkansas~9K1.05×
17Illinois~30K1.04×
18Michigan~30K1.04×
19Virginia~30K1.04×
20Rhode Island~3K1.04×
21Indiana~20K1.03×
22Alabama~10K1.03×
23Oklahoma~10K1.02×
24Utah~9K1.02×
25Pennsylvania~30K1.01×
26Massachusetts~20K1.01×
27Tennessee~20K1.00×
28Maryland~20K1.00×
29New Hampshire~4K1.00×
30Missouri~20K0.99×
31Oregon~10K0.99×
32New Mexico~5K0.99×
33Ohio~30K0.98×
34Kansas~8K0.98×
35Delaware~3K0.98×
36Washington~20K0.96×
37Hawaii~4K0.96×
38Idaho~5K0.95×
39Nebraska~5K0.95×
40Iowa~8K0.93×
41North Dakota~2K0.93×
42Wisconsin~10K0.92×
43Maine~3K0.91×
44Colorado~10K0.90×
45Minnesota~10K0.90×
46South Dakota~2K0.89×
47Vermont~2K0.86×
48Montana~2K0.84×
49Alaska~2K0.84×
50Washington, District of Columbia~2K0.77×
Fig. 06

Affinity by region

Affinity by region — Little Red Riding Hood, United States
0.77×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Little Red Riding Hood audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Little Red Riding Hood audience
#·InterestCategoryAffinity×
01Marissa MeyerLiterature106.74×
02Werewolf fictionLiterature76.00×
03Never Been KissedMovies & TV73.30×
04Vampire AcademyMovies & TV67.40×
05Ilona AndrewsLiterature62.20×
06AlphasMovies & TV36.44×
07Sarah J. MaasLiterature35.38×
08Dark fantasyLiterature32.29×
09Beauty & the Beast (2012 TV series)Movies & TV31.13×
10Throne of GlassLiterature29.23×
11IBooksTechnology & Electronics26.67×
12The Hunger Games (novel)Literature26.32×
13Contemporary romanceLiterature25.76×
14True BloodMovies & TV25.45×
15Demon HunterMusic & Radio23.05×
16Jane AustenLiterature22.44×
17Urban fantasyLiterature22.05×
18Paranormal romanceLiterature19.17×
19NovellaLiterature18.99×
20Women's fictionLiterature11.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Little Red Riding Hood audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Little Red Riding Hood audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.32×
ExtroversionTHRILL1.85×
Urban LifestyleOPEN1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Little Red Riding Hood audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER1.07×
Luxury OrientationPREMIUM1.12×
SustainabilityBALANCE1.18×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Little Red Riding Hood have in United States?

Little Red Riding Hood has an estimated audience of 1,072,946 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Little Red Riding Hood fans?

55.5% of Little Red Riding Hood fans are female, 44.5% are male, with an average age of 34.8 years.

03

Which brands do Little Red Riding Hood fans like most?

Little Red Riding Hood fans show strongest brand affinity for Contemporary romance (25.76×), Werewolf fiction (76×), and Dark fantasy (32.29×) over the country average.

04

Where do Little Red Riding Hood fans live in United States?

Little Red Riding Hood fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Little Red Riding Hood fans also like?

Beyond Little Red Riding Hood itself, the audience over-indexes on Werewolf fiction (76×), Dark fantasy (32.29×), Never Been Kissed (73.3×), and Beauty & the Beast (2012 TV series) (31.13×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Little Red Riding Hood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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