Vampire Academy Audience in United States

Vampire Academy has an estimated audience of 269,473 people in United States. 76.9% are female, 23.1% are male, average age 38.7. Top regions: California, Texas, Florida. Top brand affinities: Finnair, AccuWeather, Goodreads, StubHub, PSV Eindhoven.

The average Vampire Academy fan in United States is 38.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, AccuWeather, Goodreads, with strongest over-indexing on Finnair (675× the country average). Demographically, the Vampire Academy audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Fantasy

Demographics of Vampire Academy fans

Demographic split for Vampire Academy audience in United States
MetricValue
Female76.9%
Male23.1%
Average age38.7
Estimated audience size269,473

Audience persona

The typical Vampire Academy fan in United States is more female, around 38.7 years old, with strong Extroversion tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Vampire Academy in United States
RegionReachAffinity
California25,3400.86×
Texas25,3271.09×
Florida17,0190.93×
New York12,9540.86×
Georgia8,5571.03×
Pennsylvania7,9920.88×
Ohio7,9410.96×
Illinois7,8350.87×
North Carolina7,7170.95×
Michigan6,6650.95×
Arizona6,4451.17×
Virginia6,3700.97×
Tennessee6,2371.15×
Washington5,6921.05×
Indiana5,3401.08×
New Jersey5,1060.74×
Missouri4,9821.15×
Alabama4,8361.28×
Oklahoma4,2021.4×
Massachusetts4,1780.79×
Maryland4,1640.9×
Louisiana4,0721.17×
South Carolina3,9840.98×
Wisconsin3,9500.97×
Colorado3,9090.92×
Kentucky3,8851.15×
Minnesota3,8040.99×
Oregon3,1601.02×
Arkansas3,1101.4×
Mississippi2,8021.26×
Utah2,6741.11×
Kansas2,4701.16×
Nevada2,4400.94×
Connecticut2,3070.85×
Iowa2,2711.02×
Idaho1,5551.15×
Nebraska1,3771.02×
West Virginia1,3471.07×
New Mexico1,3090.97×
Hawaii9150.79×
New Hampshire8530.8×
Maine7690.8×
Montana7681.03×
Alaska7641.33×
Rhode Island7150.83×
Washington, District of Columbia6690.83×
Delaware5920.8×
South Dakota5540.89×
North Dakota5100.92×
Wyoming4011×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vampire Academy audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
Goodreads19.36×Literature
StubHub15.69×Travel & Leisure
PSV Eindhoven55.36×Sports
Little Red Riding Hood46.6×Literature
Clint Eastwood12.71×Movies & TV
The Vampire Diaries20.9×Movies & TV
Young-adult fiction14.67×Literature
Harry Potter4.7×Movies & TV
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Gossip Girl17.36×Movies & TV
Flickr12.52×Internet & Social Media
Robert Pattinson14.77×Movies & TV
The Twilight Saga (film series)35.89×Movies & TV
Idris Elba15.96×Movies & TV
Michelle Pfeiffer13.09×Movies & TV
Telegram14.53×Internet & Social Media
Liam Neeson11.19×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vampire Academy audience
TraitClusterScore
ExtroversionTHRILL1.4
IndulgenceJOY1.35
LGBTQ+ IdentityOPEN1.24
CreativityOPEN1.14
TraditionCONSERVATISM1.11
MindfulnessBALANCE1.08

Worldwide distribution

Worldwide audience distribution share by country for Vampire Academy
CountryShare
United States30.7%
France9.8%
United Kingdom7.7%

See Vampire Academy audiences in other countries

More Fantasy audiences in United States

Frequently asked questions

How many fans does Vampire Academy have in United States?

Vampire Academy has an estimated audience of 269,473 people in United States, concentrated in California and Texas.

What is the gender split and age of Vampire Academy fans?

76.9% of Vampire Academy fans are female, 23.1% are male, with an average age of 38.7 years.

Which brands do Vampire Academy fans like most?

Vampire Academy fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and Goodreads (19.36×) over the country average.

Where do Vampire Academy fans live in United States?

Vampire Academy fans in United States are most concentrated in California (reach 25,340), Texas (reach 25,327), and Florida (reach 17,019). These three regions account for the largest share of the active audience.

What other brands do Vampire Academy fans also like?

Beyond Vampire Academy itself, the audience over-indexes on AccuWeather (15.97×), Goodreads (19.36×), StubHub (15.69×), and PSV Eindhoven (55.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vampire Academy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.