Alphas Audience in United States
Alphas has an estimated audience of 1,295,157 people in United States. 53.8% are female, 46.2% are male, average age 39.0. Top regions: California, Texas, Florida. Top brand affinities: Theocracy, Throne of Glass, Dog breed, Jingoism, Home construction.
The average Alphas fan in United States is 39.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Theocracy, Throne of Glass, Dog breed, with strongest over-indexing on Theocracy (18.73× the country average). Demographically, the Alphas audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Quality Awareness, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Alphas fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 39.0 |
| Estimated audience size | 1,295,157 |
Audience persona
The typical Alphas fan in United States is balanced, around 39.0 years old, with strong Quality Awareness tendencies and a notable affinity for Theocracy.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 181,855 | 1.28× |
| Texas | 140,788 | 1.26× |
| Florida | 93,319 | 1.06× |
| New York | 82,850 | 1.14× |
| Illinois | 48,963 | 1.13× |
| Pennsylvania | 45,568 | 1.04× |
| Georgia | 43,955 | 1.1× |
| North Carolina | 42,191 | 1.08× |
| Ohio | 37,791 | 0.95× |
| New Jersey | 35,361 | 1.07× |
| Michigan | 32,677 | 0.96× |
| Virginia | 31,518 | 1× |
| Indiana | 30,084 | 1.27× |
| Massachusetts | 28,742 | 1.13× |
| Washington | 28,451 | 1.1× |
| Arizona | 28,321 | 1.07× |
| Tennessee | 24,633 | 0.95× |
| Maryland | 23,186 | 1.04× |
| Missouri | 20,481 | 0.98× |
| Alabama | 20,039 | 1.11× |
| Minnesota | 18,465 | 1× |
| Louisiana | 18,056 | 1.08× |
| South Carolina | 18,037 | 0.93× |
| Colorado | 17,399 | 0.85× |
| Wisconsin | 17,208 | 0.88× |
| Oklahoma | 15,946 | 1.11× |
| Kentucky | 15,694 | 0.97× |
| Oregon | 15,023 | 1.01× |
| Nevada | 13,154 | 1.05× |
| Utah | 12,301 | 1.06× |
| Mississippi | 11,742 | 1.1× |
| Connecticut | 11,168 | 0.86× |
| Arkansas | 10,547 | 0.99× |
| Iowa | 10,441 | 0.98× |
| Kansas | 9,847 | 0.96× |
| West Virginia | 6,684 | 1.11× |
| Hawaii | 6,399 | 1.15× |
| Nebraska | 6,399 | 0.99× |
| Idaho | 6,262 | 0.96× |
| New Mexico | 6,029 | 0.93× |
| New Hampshire | 4,117 | 0.81× |
| Washington, District of Columbia | 3,610 | 0.93× |
| Rhode Island | 3,523 | 0.85× |
| Maine | 3,409 | 0.73× |
| Montana | 2,907 | 0.81× |
| Delaware | 2,802 | 0.78× |
| Alaska | 2,713 | 0.98× |
| South Dakota | 2,694 | 0.9× |
| North Dakota | 2,300 | 0.86× |
| Vermont | 2,094 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Theocracy | 18.73× | Music & Radio |
| Throne of Glass | 16.1× | Literature |
| Dog breed | 2.17× | Pets & Animals |
| Jingoism | 3.47× | Politics & Society |
| Home construction | 2.26× | Home & Garden |
| Historic site | 6.48× | Arts & Culture |
| Nationality | 3.24× | Politics & Society |
| Elsword | 24.26× | Games |
| Corona (band) | 7.14× | Music & Radio |
| Vocal harmony | 5× | Music & Radio |
| Home equity | 1.84× | Home & Garden |
| Home staging | 4.24× | Home & Garden |
| Anna Lewandowska | 16.28× | Sports |
| Lahaina, Hawaii | 13.69× | Travel & Leisure |
| JDSU | 2.08× | Business & Career |
| Guitarist (magazine) | 7.78× | Music & Radio |
| Mathcore | 4.7× | Music & Radio |
| Rochelle Humes | 23.13× | Music & Radio |
| Staycation | 1.84× | Home & Garden |
| Grinch | 2.22× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.45 |
| Indulgence | JOY | 1.29 |
| Patriotism | CONSERVATISM | 1.28 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Spirituality | BALANCE | 1.16 |
| Career Orientation | POWER | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.5% |
| Greece | 9.9% |
| Brazil | 9.3% |
See Alphas audiences in other countries
More TV series audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Peacemaker (68,050,277)
- The Gilded Age (36,792,318)
Frequently asked questions
How many fans does Alphas have in United States?
Alphas has an estimated audience of 1,295,157 people in United States, concentrated in California and Texas.
What is the gender split and age of Alphas fans?
53.8% of Alphas fans are female, 46.2% are male, with an average age of 39.0 years.
Which brands do Alphas fans like most?
Alphas fans show strongest brand affinity for Theocracy (18.73×), Throne of Glass (16.1×), and Dog breed (2.17×) over the country average.
Where do Alphas fans live in United States?
Alphas fans in United States are most concentrated in California (reach 181,855), Texas (reach 140,788), and Florida (reach 93,319). These three regions account for the largest share of the active audience.
What other brands do Alphas fans also like?
Beyond Alphas itself, the audience over-indexes on Throne of Glass (16.1×), Dog breed (2.17×), Jingoism (3.47×), and Home construction (2.26×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Alphas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.