Rascasse Audience Intelligence

FaceTime Audience in United States

A data profile of the people who buy, follow and care about FaceTime in United States — modelled from more than twelve digital signal sources. FaceTime has an estimated audience of 3,548,542 people in United States.

#239among Website / Newspaper / Magazine in United States#356in Technology & Electronics

The average FaceTime fan in United States is 43.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Straight Talk, Consumer Cellular, GroupMe, with strongest over-indexing on Straight Talk (34.73× the country average).

Demographically, the FaceTime audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Healthy Lifestyle, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical FaceTime fan in United States is more female, around 43.2 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Straight Talk.

Category: Technology & Electronics · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FaceTime profile in United States.

Audience size
3.5M
in United States
Gender
63.9%♀
36.1% male
Age
43.2
average years
Country rank
#8913
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of FaceTime

63.9% are female, 36.1% are male, average age 43.2.

Fig. 02

Gender split

63.9%
Female
36.1%
Male
Demographic split for FaceTime audience in United States
MetricValue
Female63.9%
Male36.1%
Average age43.2
Estimated audience size3,548,542
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the FaceTime audience in United States
Age bracketShare%
16-1921%
20-2913%
30-3912%
40-4912%
50+42%
Fig. 04

Worldwide distribution

32.9%

of the worldwide FaceTime audience comes from United States.

Worldwide audience distribution share by country for FaceTime
CountryShare
United States32.9%
United Kingdom8.7%
Germany5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FaceTime audience in United States is strongest.

Fig. 05

Top regions by affinity

FaceTime fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~40K1.49×
02Louisiana~60K1.34×
03Alabama~60K1.24×
04Georgia~100K1.19×
05South Carolina~60K1.19×
06North Carolina~100K1.16×
07Maryland~70K1.16×
08Hawaii~20K1.11×
09Florida~300K1.10×
10Tennessee~80K1.09×
11New York~200K1.08×
12New Jersey~100K1.08×
13Connecticut~40K1.08×
14Arkansas~30K1.08×
15Pennsylvania~100K1.06×
16Delaware~10K1.05×
17Texas~300K1.03×
18Virginia~90K1.03×
19Massachusetts~70K1.03×
20Maine~10K1.03×
21Missouri~60K1.02×
22Ohio~100K1.01×
23Kentucky~40K1.01×
24Indiana~60K0.99×
25Vermont~6K0.99×
26Illinois~100K0.97×
27New Hampshire~10K0.97×
28Alaska~7K0.97×
29Oklahoma~40K0.96×
30Rhode Island~10K0.96×
31California~400K0.95×
32Michigan~90K0.95×
33New Mexico~20K0.94×
34Nebraska~20K0.93×
35Washington, District of Columbia~10K0.93×
36Arizona~70K0.92×
37West Virginia~20K0.92×
38Nevada~30K0.90×
39North Dakota~7K0.90×
40Kansas~20K0.89×
41Montana~9K0.89×
42Colorado~50K0.88×
43Oregon~40K0.88×
44Idaho~20K0.88×
45Washington~60K0.87×
46South Dakota~7K0.87×
47Iowa~30K0.86×
48Wisconsin~50K0.85×
49Minnesota~40K0.84×
50Utah~30K0.83×
Fig. 06

Affinity by region

Affinity by region — FaceTime, United States
0.83×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FaceTime audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FaceTime audience
#·InterestCategoryAffinity×
01FreedomPopTechnology & Electronics107.88×
02Connected healthHealth66.78×
03Iris ApfelArts & Culture66.12×
04TripItTravel & Leisure62.09×
05Simple MobileTechnology & Electronics55.25×
06GroupMeInternet & Social Media44.21×
07Consumer CellularTechnology & Electronics43.37×
08Federal Employees Retirement SystemBusiness & Career43.03×
09Straight TalkTechnology & Electronics34.73×
10ViberInternet & Social Media24.21×
11Pension fundBusiness & Career20.60×
12Prepaid mobile phoneTechnology & Electronics19.22×
13Social Security (United States)Politics & Society16.37×
14Social Security AdministrationBusiness & Career15.37×
15Verizon WirelessTechnology & Electronics8.91×
16Baby boomersKids & Family8.07×
17Diabetes mellitus awarenessHealth7.44×
18BiblePolitics & Society6.27×
19Christian ChurchPolitics & Society6.12×
20JesusPolitics & Society5.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FaceTime audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by FaceTime audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE2.56×
SpiritualityBALANCE2.29×
Community OrientationOPEN1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by FaceTime audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.65×
Luxury OrientationPREMIUM0.83×
Sports ActivityPOWER0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does FaceTime have in United States?

FaceTime has an estimated audience of 3,548,542 people in United States, concentrated in California and Texas.

02

What is the gender split and age of FaceTime fans?

63.9% of FaceTime fans are female, 36.1% are male, with an average age of 43.2 years.

03

Which brands do FaceTime fans like most?

FaceTime fans show strongest brand affinity for Straight Talk (34.73×), Consumer Cellular (43.37×), and GroupMe (44.21×) over the country average.

04

Where do FaceTime fans live in United States?

FaceTime fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do FaceTime fans also like?

Beyond FaceTime itself, the audience over-indexes on Consumer Cellular (43.37×), GroupMe (44.21×), Simple Mobile (55.25×), and FreedomPop (107.88×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See FaceTime audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for FaceTime. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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