FaceTime Audience in United States

FaceTime logo

FaceTime has an estimated audience of 3,543,128 people in United States. 63.9% are female, 36.1% are male, average age 43.2. Top regions: California, Texas, Florida. Top brand affinities: Straight Talk, Consumer Cellular, GroupMe, Simple Mobile, FreedomPop.

The average FaceTime fan in United States is 43.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Straight Talk, Consumer Cellular, GroupMe, with strongest over-indexing on Straight Talk (34.73× the country average). Demographically, the FaceTime audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Design Affinity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Website / Newspaper / Magazine

Demographics of FaceTime fans

Demographic split for FaceTime audience in United States
MetricValue
Female63.9%
Male36.1%
Average age43.2
Estimated audience size3,543,128

Audience persona

The typical FaceTime fan in United States is more female, around 43.2 years old, with strong Design Affinity tendencies and a notable affinity for Straight Talk.

Top regions in United States

Top regions ranked by reach for FaceTime in United States
RegionReachAffinity
California392,3371.01×
Texas317,4011.04×
Florida280,5381.17×
New York221,0391.12×
Georgia134,6171.23×
North Carolina129,3361.21×
Pennsylvania128,3271.08×
Illinois120,3631.02×
Ohio111,8621.02×
New Jersey99,6891.11×
Virginia91,1641.06×
Michigan91,1110.98×
Tennessee81,1171.14×
Massachusetts76,2441.09×
Arizona70,3050.97×
Maryland69,5671.14×
Washington66,8220.94×
Indiana64,7431×
South Carolina62,9261.18×
Louisiana60,5371.32×
Alabama59,5781.2×
Missouri56,0540.98×
Colorado51,1050.92×
Wisconsin45,9420.86×
Minnesota42,7340.84×
Kentucky42,3160.95×
Connecticut38,8991.09×
Mississippi38,6921.33×
Oregon37,5490.92×
Oklahoma37,5250.95×
Nevada32,0920.94×
Arkansas31,0161.06×
Utah26,2440.83×
Kansas24,9750.89×
Iowa24,7520.85×
Hawaii17,4531.15×
New Mexico16,9130.95×
Nebraska15,9630.9×
Idaho15,4340.87×
West Virginia14,0400.85×
New Hampshire13,5470.97×
Maine12,8571.01×
Rhode Island10,8160.96×
Washington, District of Columbia9,6810.91×
Delaware9,5270.97×
Montana8,4440.86×
Alaska6,7210.89×
South Dakota6,2080.76×
Vermont5,8520.94×
North Dakota5,8380.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FaceTime audience
BrandAffinityCategory
Straight Talk34.73×Technology & Electronics
Consumer Cellular43.37×Technology & Electronics
GroupMe44.21×Internet & Social Media
Simple Mobile55.25×Technology & Electronics
FreedomPop107.88×Technology & Electronics
Social Security (United States)16.37×Politics & Society
Jesus5.63×Politics & Society
Social Security Administration15.37×Business & Career
Bible6.27×Politics & Society
Connected health66.78×Health
Viber24.21×Internet & Social Media
Verizon Wireless8.91×Technology & Electronics
Diabetes mellitus awareness7.44×Health
Iris Apfel66.12×Arts & Culture
Prepaid mobile phone19.22×Technology & Electronics
Pension fund20.6×Business & Career
TripIt62.09×Travel & Leisure
Baby boomers8.07×Kids & Family
Federal Employees Retirement System43.03×Business & Career
Christian Church6.12×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FaceTime audience
TraitClusterScore
Design AffinityPREMIUM1.36
Social Media UsageJOY1.32
Early Adopter MentalityPOWER1.23
Healthy LifestyleBALANCE1.21
Luxury OrientationPREMIUM1.2
CreativityOPEN1.17

Worldwide distribution

Worldwide audience distribution share by country for FaceTime
CountryShare
United States32.9%
United Kingdom8.8%
Germany5.6%

See FaceTime audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does FaceTime have in United States?

FaceTime has an estimated audience of 3,543,128 people in United States, concentrated in California and Texas.

What is the gender split and age of FaceTime fans?

63.9% of FaceTime fans are female, 36.1% are male, with an average age of 43.2 years.

Which brands do FaceTime fans like most?

FaceTime fans show strongest brand affinity for Straight Talk (34.73×), Consumer Cellular (43.37×), and GroupMe (44.21×) over the country average.

Where do FaceTime fans live in United States?

FaceTime fans in United States are most concentrated in California (reach 392,337), Texas (reach 317,401), and Florida (reach 280,538). These three regions account for the largest share of the active audience.

What other brands do FaceTime fans also like?

Beyond FaceTime itself, the audience over-indexes on Consumer Cellular (43.37×), GroupMe (44.21×), Simple Mobile (55.25×), and FreedomPop (107.88×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for FaceTime. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.