Rascasse Audience Intelligence

Pension fund Audience in United States

A data profile of the people who buy, follow and care about Pension fund in United States — modelled from more than twelve digital signal sources. Pension fund has an estimated audience of 2,591,196 people in United States.

#5521among Topic in United States#924in Business & Career

The average Pension fund fan in United States is 52.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Restorative dentistry, Pension, Doctor of Medicine, with strongest over-indexing on Restorative dentistry (66.7× the country average).

Demographically, the Pension fund audience skews balanced with an average age of 52.0, and over-indexes on personality traits such as Family Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pension fund fan in United States is balanced, around 52.0 years old, with strong Family Orientation tendencies and a notable affinity for Restorative dentistry.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pension fund profile in United States.

Audience size
2.6M
in United States
Gender
53.9%♀
46.1% male
Age
52.0
average years
Country rank
#11600
Topic in United States
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pension fund fans

53.9% are female, 46.1% are male, average age 52.0.

Fig. 02

Gender split

53.9%
Female
46.1%
Male
Demographic split for Pension fund audience in United States
MetricValue
Female53.9%
Male46.1%
Average age52.0
Estimated audience size2,591,196
Fig. 03

Age distribution

Ø 52.0
average years
Age distribution of the Pension fund audience in United States
Age bracketShare%
16-193%
20-297%
30-3910%
40-4917%
50+63%
Fig. 04

Worldwide distribution

16.7%

of the worldwide Pension fund audience comes from United States.

Worldwide audience distribution share by country for Pension fund
CountryShare
United States16.7%
United Kingdom10.0%
Australia6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pension fund audience in United States is strongest.

Fig. 05

Top regions by affinity

Pension fund fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~20K2.77×
02New York~300K2.00×
03Maine~10K1.52×
04Massachusetts~70K1.32×
05New Jersey~80K1.29×
06California~300K1.20×
07Indiana~50K1.15×
08Illinois~100K1.11×
09Vermont~5K1.11×
10Alaska~6K1.10×
11North Dakota~6K1.07×
12South Dakota~6K1.05×
13Connecticut~30K1.02×
14Rhode Island~8K1.01×
15Delaware~7K1.01×
16Montana~7K1.00×
17Virginia~60K0.99×
18Maryland~40K0.99×
19Hawaii~10K0.96×
20New Hampshire~10K0.96×
21Georgia~80K0.95×
22West Virginia~10K0.95×
23Mississippi~20K0.94×
24North Carolina~70K0.93×
25Idaho~10K0.93×
26Oklahoma~30K0.92×
27Nebraska~10K0.92×
28Texas~200K0.91×
29Louisiana~30K0.91×
30New Mexico~10K0.91×
31Pennsylvania~80K0.90×
32Wisconsin~40K0.90×
33Arkansas~20K0.90×
34Kansas~20K0.89×
35Washington~50K0.88×
36Alabama~30K0.88×
37Kentucky~30K0.88×
38Iowa~20K0.88×
39Missouri~40K0.87×
40South Carolina~30K0.87×
41Nevada~20K0.87×
42Utah~20K0.87×
43Oregon~30K0.86×
44Tennessee~40K0.85×
45Colorado~30K0.85×
46Minnesota~30K0.85×
47Michigan~60K0.84×
48Florida~100K0.83×
49Ohio~60K0.79×
50Arizona~40K0.78×
Fig. 06

Affinity by region

Affinity by region — Pension fund, United States
0.78×1.00×2.77×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pension fund audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pension fund audience
#·InterestCategoryAffinity×
01Crédit AgricoleBusiness & Career83.66×
02Société GénéraleBusiness & Career75.04×
03Restorative dentistryHealth66.70×
04FaceTimeTechnology & Electronics20.60×
05Crazy, Stupid, Love.Movies & TV20.00×
06CardiologyHealth17.28×
07Doctor of MedicineBusiness & Career16.47×
08PensionBusiness & Career15.31×
09Consumer CellularTechnology & Electronics12.66×
10Elderly careHealth12.59×
11Retirement planningBusiness & Career12.15×
12Family carCars & Mobility10.02×
13Straight TalkTechnology & Electronics8.85×
14High-net-worth individualBusiness & Career8.19×
15Passive incomeBusiness & Career7.43×
16Renewable energyBusiness & Career5.26×
17InnovationBusiness & Career4.92×
18FedExBusiness & Career4.00×
19Solar energyHome & Garden3.55×
20Capital OneBusiness & Career3.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pension fund audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pension fund audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM4.92×
Need for SecurityCONSERVATISM4.03×
Career OrientationPOWER2.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pension fund audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.79×
Pet OwnershipJOY0.84×
CreativityOPEN0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pension fund have in United States?

Pension fund has an estimated audience of 2,591,196 people in United States, concentrated in California and New York.

02

What is the gender split and age of Pension fund fans?

53.9% of Pension fund fans are female, 46.1% are male, with an average age of 52.0 years.

03

Which brands do Pension fund fans like most?

Pension fund fans show strongest brand affinity for Restorative dentistry (66.7×), Pension (15.31×), and Doctor of Medicine (16.47×) over the country average.

04

Where do Pension fund fans live in United States?

Pension fund fans in United States are most concentrated in California (reach ~300K), New York (reach ~300K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Pension fund fans also like?

Beyond Pension fund itself, the audience over-indexes on Pension (15.31×), Doctor of Medicine (16.47×), Retirement planning (12.15×), and Cardiology (17.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Pension fund audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Pension fund. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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