Rascasse Audience Intelligence

Iris Apfel Audience in United States

A data profile of the people who buy, follow and care about Iris Apfel in United States — modelled from more than twelve digital signal sources. Iris Apfel has an estimated audience of 250,354 people in United States.

#13234among Person in United States#525in Arts & Culture

The average Iris Apfel fan in United States is 51.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Learn English Conversation, FaceTime, Straight Talk, with strongest over-indexing on Learn English Conversation (407.41× the country average).

Demographically, the Iris Apfel audience skews more female with an average age of 51.0, and over-indexes on personality traits such as Healthy Lifestyle, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Iris Apfel fan in United States is more female, around 51.0 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Learn English Conversation.

Category: Arts & Culture · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Iris Apfel profile in United States.

Audience size
250K
in United States
Gender
77.8%♀
22.2% male
Age
51.0
average years
Country rank
#52806
Person in United States
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Iris Apfel fans

77.8% are female, 22.2% are male, average age 51.0.

Fig. 02

Gender split

77.8%
Female
22.2%
Male
Demographic split for Iris Apfel audience in United States
MetricValue
Female77.8%
Male22.2%
Average age51.0
Estimated audience size250,354
Fig. 03

Age distribution

Ø 51.0
average years
Age distribution of the Iris Apfel audience in United States
Age bracketShare%
16-196%
20-299%
30-398%
40-4911%
50+66%
Fig. 04

Worldwide distribution

24.8%

of the worldwide Iris Apfel audience comes from United States.

Worldwide audience distribution share by country for Iris Apfel
CountryShare
United States24.8%
Germany19.3%
Italy5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Iris Apfel audience in United States is strongest.

Fig. 05

Top regions by affinity

Iris Apfel fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~10K2.38×
02Alabama~9K2.34×
03New York~20K1.55×
04Alaska<1K1.55×
05Washington, District of Columbia~1K1.46×
06Massachusetts~8K1.39×
07Oregon~4K1.34×
08Connecticut~3K1.20×
09Rhode Island~1K1.19×
10Washington~6K1.15×
11Vermont<1K1.14×
12Maine~1K1.13×
13Colorado~5K1.08×
14New Jersey~7K1.07×
15New Hampshire~1K1.04×
16California~30K1.03×
17Minnesota~4K1.02×
18Illinois~9K1.01×
19New Mexico~1K1.01×
20Louisiana~4K1.00×
21Maryland~5K0.99×
22Florida~20K0.98×
23Tennessee~5K0.97×
24North Carolina~8K0.95×
25Virginia~6K0.95×
26Pennsylvania~9K0.94×
27Missouri~4K0.93×
28Delaware<1K0.92×
29Oklahoma~3K0.91×
30Montana<1K0.91×
31Utah~2K0.90×
32Georgia~8K0.89×
33Wisconsin~4K0.89×
34Michigan~6K0.88×
35Arkansas~2K0.88×
36Nebraska~1K0.88×
37Kansas~2K0.87×
38Hawaii~1K0.86×
39Idaho~1K0.85×
40Kentucky~3K0.84×
41South Carolina~3K0.83×
42Nevada~2K0.83×
43North Dakota<1K0.83×
44South Dakota<1K0.82×
45Texas~20K0.81×
46Ohio~7K0.81×
47Iowa~2K0.80×
48Indiana~4K0.77×
49West Virginia<1K0.77×
50Mississippi~2K0.72×
Fig. 06

Affinity by region

Affinity by region — Iris Apfel, United States
0.72×1.00×2.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Iris Apfel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Iris Apfel audience
#·InterestCategoryAffinity×
01Learn English ConversationTopic407.41×
02FreedomPopTechnology & Electronics92.56×
03FaceTimeTechnology & Electronics73.29×
04Chloe SevignyMovies & TV61.95×
05Rosie Huntington-WhiteleyFashion & Accessoires55.55×
06Simple MobileTechnology & Electronics53.54×
07Anna WintourBusiness & Career43.99×
08AlphasMovies & TV40.97×
09Consumer CellularTechnology & Electronics38.13×
10Straight TalkTechnology & Electronics36.68×
11Shay MitchellMovies & TV30.18×
12James McAvoyMovies & TV21.94×
13Jenna OrtegaMovies & TV15.72×
14Social Security (United States)Politics & Society13.41×
15Social Security AdministrationBusiness & Career13.34×
16Verizon WirelessTechnology & Electronics9.23×
17Baby boomersKids & Family8.93×
18Diane KeatonMovies & TV6.85×
19BiblePolitics & Society6.09×
20JesusPolitics & Society5.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Iris Apfel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Iris Apfel audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE2.52×
SpiritualityBALANCE2.46×
Early Adopter MentalityPOWER1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Iris Apfel audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.82×
Luxury OrientationPREMIUM1.04×
Sports ActivityPOWER1.06×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Iris Apfel have in United States?

Iris Apfel has an estimated audience of 250,354 people in United States, concentrated in California and New York.

02

What is the gender split and age of Iris Apfel fans?

77.8% of Iris Apfel fans are female, 22.2% are male, with an average age of 51.0 years.

03

Which brands do Iris Apfel fans like most?

Iris Apfel fans show strongest brand affinity for Learn English Conversation (407.41×), FaceTime (73.29×), and Straight Talk (36.68×) over the country average.

04

Where do Iris Apfel fans live in United States?

Iris Apfel fans in United States are most concentrated in California (reach ~30K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Iris Apfel fans also like?

Beyond Iris Apfel itself, the audience over-indexes on FaceTime (73.29×), Straight Talk (36.68×), Consumer Cellular (38.13×), and Rosie Huntington-Whiteley (55.55×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Iris Apfel audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Iris Apfel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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