FreedomPop Audience in United States

FreedomPop logo

FreedomPop has an estimated audience of 283,490 people in United States. 54.2% are female, 45.8% are male, average age 47.3. Top regions: California, Texas, Florida. Top brand affinities: Mobile virtual network operator, Consumer Cellular, Kia Sportage, Straight Talk, FaceTime.

The average FreedomPop fan in United States is 47.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mobile virtual network operator, Consumer Cellular, Kia Sportage, with strongest over-indexing on Mobile virtual network operator (246.32× the country average). Demographically, the FreedomPop audience skews balanced with an average age of 47.3, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Mobile phone operator

Demographics of FreedomPop fans

Demographic split for FreedomPop audience in United States
MetricValue
Female54.2%
Male45.8%
Average age47.3
Estimated audience size283,490

Audience persona

The typical FreedomPop fan in United States is balanced, around 47.3 years old, with strong Need for Security tendencies and a notable affinity for Mobile virtual network operator.

Top regions in United States

Top regions ranked by reach for FreedomPop in United States
RegionReachAffinity
California40,7601.31×
Texas27,9921.15×
Florida21,9961.15×
New York19,4541.23×
Georgia10,4401.2×
Illinois10,0101.06×
North Carolina9,5651.12×
New Jersey9,2771.29×
Pennsylvania9,0130.94×
Ohio8,5050.97×
Michigan7,7121.04×
Virginia7,5431.09×
Washington6,7621.19×
Tennessee6,2191.09×
Arizona6,0981.05×
Missouri5,8951.29×
Indiana5,7661.11×
Maryland5,4421.12×
Alabama4,9441.25×
Massachusetts4,8490.87×
South Carolina4,5301.06×
Minnesota4,3741.08×
Kentucky4,2701.2×
Oregon4,2601.31×
Louisiana3,9421.08×
Wisconsin3,9170.92×
Oklahoma3,7711.2×
Colorado3,7650.84×
Nevada3,1441.15×
Arkansas3,0271.3×
Mississippi2,7071.16×
Connecticut2,5140.88×
Kansas2,3841.07×
Utah2,0270.8×
Iowa1,8920.81×
West Virginia1,5411.17×
New Mexico1,1750.83×
Nebraska1,1190.79×
Idaho1,0670.75×
New Hampshire9210.82×
Hawaii9180.75×
Maine7050.69×
Washington, District of Columbia6940.81×
Rhode Island6130.68×
Alaska5380.89×
South Dakota5290.81×
Delaware5220.67×
Montana5030.64×
North Dakota4190.72×
Wyoming3740.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FreedomPop audience
BrandAffinityCategory
Mobile virtual network operator246.32×Technology & Electronics
Consumer Cellular38.21×Technology & Electronics
Kia Sportage52.11×Cars & Mobility
Straight Talk25.67×Technology & Electronics
FaceTime34.38×Technology & Electronics
BlackBerry37.86×Technology & Electronics
Mobile phone accessories26.03×Technology & Electronics
Capital One6.19×Business & Career
Honda HR-V33.68×Cars & Mobility
Google Maps5.15×Internet & Social Media
Iris Apfel68.93×Arts & Culture
Connected health62.09×Health
Indeed.com4.28×Business & Career
Pre-school playgroup34.12×Kids & Family
Office supplies11.6×Business & Career
Best Buy3.6×Shopping
Jeopardy!12.9×Movies & TV
Boost Mobile6.92×Technology & Electronics
T-Mobile3.11×Technology & Electronics
Dollar Tree3.11×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FreedomPop audience
TraitClusterScore
Need for SecurityCONSERVATISM3.37
Early Adopter MentalityPOWER1.7
Urban LifestyleOPEN1.68
Price SensitivityPREMIUM1.53
Convenience OrientationPREMIUM1.43
Family OrientationCONSERVATISM1.42

Worldwide distribution

Worldwide audience distribution share by country for FreedomPop
CountryShare
United States84.4%
Mexico7.8%
Spain1.9%

See FreedomPop audiences in other countries

More Mobile phone operator audiences in United States

Frequently asked questions

How many fans does FreedomPop have in United States?

FreedomPop has an estimated audience of 283,490 people in United States, concentrated in California and Texas.

What is the gender split and age of FreedomPop fans?

54.2% of FreedomPop fans are female, 45.8% are male, with an average age of 47.3 years.

Which brands do FreedomPop fans like most?

FreedomPop fans show strongest brand affinity for Mobile virtual network operator (246.32×), Consumer Cellular (38.21×), and Kia Sportage (52.11×) over the country average.

Where do FreedomPop fans live in United States?

FreedomPop fans in United States are most concentrated in California (reach 40,760), Texas (reach 27,992), and Florida (reach 21,996). These three regions account for the largest share of the active audience.

What other brands do FreedomPop fans also like?

Beyond FreedomPop itself, the audience over-indexes on Consumer Cellular (38.21×), Kia Sportage (52.11×), Straight Talk (25.67×), and FaceTime (34.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for FreedomPop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.