Connected health Audience in United States

Connected health has an estimated audience of 323,888 people in United States. 58.7% are female, 41.3% are male, average age 49.4. Top regions: Pennsylvania, Colorado, New York. Top brand affinities: FaceTime, Straight Talk, Baqai Medical University, Consumer Cellular, Verizon Wireless.
The average Connected health fan in United States is 49.4 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Colorado, New York. Top brand affinities include FaceTime, Straight Talk, Baqai Medical University, with strongest over-indexing on FaceTime (95.42× the country average). Demographically, the Connected health audience skews more female with an average age of 49.4, and over-indexes on personality traits such as Need for Security, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Connected health fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 49.4 |
| Estimated audience size | 323,888 |
Audience persona
The typical Connected health fan in United States is more female, around 49.4 years old, with strong Need for Security tendencies and a notable affinity for FaceTime.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Pennsylvania | 26,603 | 2.44× |
| Colorado | 20,910 | 4.1× |
| New York | 16,715 | 0.92× |
| Texas | 14,074 | 0.51× |
| Michigan | 14,000 | 1.65× |
| Illinois | 13,088 | 1.21× |
| California | 13,014 | 0.37× |
| Arizona | 12,201 | 1.84× |
| Virginia | 11,761 | 1.49× |
| Florida | 9,876 | 0.45× |
| Alabama | 8,797 | 1.94× |
| North Carolina | 5,839 | 0.6× |
| Massachusetts | 5,000 | 0.78× |
| Tennessee | 4,721 | 0.73× |
| Washington | 3,615 | 0.56× |
| Georgia | 3,581 | 0.36× |
| Missouri | 3,096 | 0.59× |
| Minnesota | 2,994 | 0.65× |
| New Jersey | 2,775 | 0.34× |
| Ohio | 2,749 | 0.28× |
| Oklahoma | 2,601 | 0.72× |
| Maryland | 2,590 | 0.47× |
| Connecticut | 2,489 | 0.77× |
| Utah | 2,426 | 0.84× |
| Louisiana | 1,863 | 0.45× |
| Oregon | 1,855 | 0.5× |
| Mississippi | 1,796 | 0.67× |
| Wisconsin | 1,780 | 0.37× |
| South Carolina | 1,758 | 0.36× |
| Indiana | 1,713 | 0.29× |
| Idaho | 1,712 | 1.05× |
| Arkansas | 1,596 | 0.6× |
| Kentucky | 1,536 | 0.38× |
| Kansas | 1,484 | 0.58× |
| West Virginia | 1,483 | 0.98× |
| Alaska | 1,480 | 2.14× |
| Nevada | 1,384 | 0.44× |
| New Hampshire | 1,324 | 1.04× |
| Hawaii | 1,308 | 0.94× |
| Iowa | 1,300 | 0.49× |
| Montana | 1,290 | 1.44× |
| South Dakota | 1,273 | 1.7× |
| North Dakota | 1,240 | 1.86× |
| Wyoming | 1,200 | 2.5× |
| Nebraska | 1,197 | 0.74× |
| New Mexico | 1,190 | 0.73× |
| Rhode Island | 1,180 | 1.14× |
| Maine | 1,179 | 1.02× |
| Vermont | 1,161 | 2.04× |
| Delaware | 1,057 | 1.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| FaceTime | 95.42× | Technology & Electronics |
| Straight Talk | 47.35× | Technology & Electronics |
| Baqai Medical University | 175.55× | Business & Career |
| Consumer Cellular | 49.18× | Technology & Electronics |
| Verizon Wireless | 24.91× | Technology & Electronics |
| Simple Mobile | 69.16× | Technology & Electronics |
| FreedomPop | 118.6× | Technology & Electronics |
| Health and Social Care | 54.55× | Health |
| Social Security (United States) | 18.3× | Politics & Society |
| Social Security Administration | 18.27× | Business & Career |
| Lithuanian University of Health Sciences | 110.77× | Business & Career |
| Baby boomers | 11.39× | Kids & Family |
| Memory | 8.03× | Health |
| Iris Apfel | 81.65× | Arts & Culture |
| Jesus | 5.63× | Politics & Society |
| Registered Retirement Savings Plan | 32.79× | Business & Career |
| Federal Employees Retirement System | 56.06× | Business & Career |
| The Lunch Box | 55.19× | Food & Beverages |
| TracFone Wireless | 32.12× | Technology & Electronics |
| Bible | 6.27× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 6.73 |
| Pet Ownership | JOY | 1.72 |
| Community Orientation | OPEN | 1.67 |
| LGBTQ+ Identity | OPEN | 1.33 |
| Family Orientation | CONSERVATISM | 1.23 |
| Price Sensitivity | PREMIUM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 58.8% |
| India | 11.1% |
| United Kingdom | 4.9% |
See Connected health audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Connected health have in United States?
Connected health has an estimated audience of 323,888 people in United States, concentrated in Pennsylvania and Colorado.
What is the gender split and age of Connected health fans?
58.7% of Connected health fans are female, 41.3% are male, with an average age of 49.4 years.
Which brands do Connected health fans like most?
Connected health fans show strongest brand affinity for FaceTime (95.42×), Straight Talk (47.35×), and Baqai Medical University (175.55×) over the country average.
Where do Connected health fans live in United States?
Connected health fans in United States are most concentrated in Pennsylvania (reach 26,603), Colorado (reach 20,910), and New York (reach 16,715). These three regions account for the largest share of the active audience.
What other brands do Connected health fans also like?
Beyond Connected health itself, the audience over-indexes on Straight Talk (47.35×), Baqai Medical University (175.55×), Consumer Cellular (49.18×), and Verizon Wireless (24.91×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Connected health. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.