The Lunch Box Audience in United States

The Lunch Box logo

The Lunch Box has an estimated audience of 502,156 people in United States. 65.7% are female, 34.3% are male, average age 41.3. Top regions: Texas, New York, California. Top brand affinities: Algebra, Cleveland Institute of Art, Mathcore, Oracle Certification Program, Historic site.

The average The Lunch Box fan in United States is 41.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, New York, California. Top brand affinities include Algebra, Cleveland Institute of Art, Mathcore, with strongest over-indexing on Algebra (63.24× the country average). Demographically, the The Lunch Box audience skews more female with an average age of 41.3, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Website / Newspaper / Magazine

Demographics of The Lunch Box fans

Demographic split for The Lunch Box audience in United States
MetricValue
Female65.7%
Male34.3%
Average age41.3
Estimated audience size502,156

Audience persona

The typical The Lunch Box fan in United States is more female, around 41.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Algebra.

Top regions in United States

Top regions ranked by reach for The Lunch Box in United States
RegionReachAffinity
Texas79,8461.85×
New York67,5342.41×
California45,9710.83×
Florida34,3451.01×
Missouri24,2282.99×
Georgia21,0371.36×
Michigan20,1551.53×
Ohio13,6440.88×
Kansas13,3103.36×
Tennessee13,2561.32×
Pennsylvania13,2150.78×
Louisiana12,4161.92×
New Jersey11,0690.87×
South Carolina9,3501.24×
Illinois9,2020.55×
North Carolina8,3890.56×
Virginia8,0160.66×
Washington7,7660.77×
West Virginia7,5283.22×
Massachusetts7,4440.75×
Mississippi7,4191.79×
Arizona6,7610.66×
Maryland5,9890.69×
Oklahoma5,4080.97×
Colorado5,0610.64×
Rhode Island5,0093.13×
Wisconsin4,8350.64×
Alabama4,7140.67×
Indiana4,3970.48×
Kentucky3,9280.62×
Connecticut3,8190.76×
Nevada3,5650.73×
Arkansas3,4280.83×
Iowa3,1760.77×
Minnesota2,7990.39×
Oregon2,2760.4×
Hawaii2,0410.95×
Utah1,9050.42×
New Hampshire1,8900.96×
Nebraska1,6520.66×
New Mexico1,3240.53×
Idaho9980.4×
Washington, District of Columbia9560.63×
Montana9070.65×
Maine9050.5×
South Dakota5860.5×
Delaware4860.35×
Vermont4750.54×
North Dakota3800.37×
Alaska2650.25×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Lunch Box audience
BrandAffinityCategory
Algebra63.24×Business & Career
Cleveland Institute of Art109.63×Arts & Culture
Mathcore27.65×Music & Radio
Oracle Certification Program52.43×Technology & Electronics
Historic site7.78×Arts & Culture
Vocal harmony5×Music & Radio
Pillow1.99×Home & Garden
JDSU2.79×Business & Career
Klout46.73×Technology & Electronics
Nebraska Cornhuskers football2.57×Sports
Saving2.04×Business & Career
Home staging3.47×Home & Garden
Kansas1.7×Travel & Leisure
Grinch2.55×Movies & TV
headspace5.88×Health
La Jolla5.72×Travel & Leisure
Corona (band)3.42×Music & Radio
Kāhala, Hawaii11.57×Travel & Leisure
edureka18.94×Business & Career
Charlamagne Tha God4.86×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Lunch Box audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.67
Community OrientationOPEN1.55
Price SensitivityPREMIUM1.47
Family OrientationCONSERVATISM1.4
ExtroversionTHRILL1.35
IndulgenceJOY1.29

Worldwide distribution

Worldwide audience distribution share by country for The Lunch Box
CountryShare
United States34.5%
India20.0%
United Kingdom7.4%

See The Lunch Box audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does The Lunch Box have in United States?

The Lunch Box has an estimated audience of 502,156 people in United States, concentrated in Texas and New York.

What is the gender split and age of The Lunch Box fans?

65.7% of The Lunch Box fans are female, 34.3% are male, with an average age of 41.3 years.

Which brands do The Lunch Box fans like most?

The Lunch Box fans show strongest brand affinity for Algebra (63.24×), Cleveland Institute of Art (109.63×), and Mathcore (27.65×) over the country average.

Where do The Lunch Box fans live in United States?

The Lunch Box fans in United States are most concentrated in Texas (reach 79,846), New York (reach 67,534), and California (reach 45,971). These three regions account for the largest share of the active audience.

What other brands do The Lunch Box fans also like?

Beyond The Lunch Box itself, the audience over-indexes on Cleveland Institute of Art (109.63×), Mathcore (27.65×), Oracle Certification Program (52.43×), and Historic site (7.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Lunch Box. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.