A data profile of the people who buy, follow and care about Federal Employees Retirement System in United States — modelled from more than twelve digital signal sources. Federal Employees Retirement System has an estimated audience of 508,545 people in United States.
The average Federal Employees Retirement System fan in United States is 41.2 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Virginia.
Top brand affinities include Consumer Cellular, FaceTime, Retirement planning, with strongest over-indexing on Consumer Cellular (41.1× the country average).
Demographically, the Federal Employees Retirement System audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Federal Employees Retirement System fan in United States is balanced, around 41.2 years old, with strong Patriotism tendencies and a notable affinity for Consumer Cellular.
The key figures that characterise the Federal Employees Retirement System profile in United States.
53.3% are female, 46.7% are male, average age 41.2.
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 41.2 |
| Estimated audience size | 508,545 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 16% | |
| 30-39 | 11% | |
| 40-49 | 9% | |
| 50+ | 40% |
Where the Federal Employees Retirement System audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~8K | 4.73× | |
| 02 | Maryland | ~30K | 2.95× | |
| 03 | Virginia | ~30K | 2.18× | |
| 04 | Hawaii | ~3K | 1.49× | |
| 05 | Alaska | ~2K | 1.43× | |
| 06 | Oklahoma | ~7K | 1.25× | |
| 07 | Washington | ~10K | 1.18× | |
| 08 | New Mexico | ~3K | 1.18× | |
| 09 | West Virginia | ~3K | 1.14× | |
| 10 | Alabama | ~8K | 1.10× | |
| 11 | Mississippi | ~5K | 1.07× | |
| 12 | Montana | ~2K | 1.07× | |
| 13 | South Dakota | ~1K | 1.04× | |
| 14 | North Dakota | ~1K | 0.97× | |
| 15 | Colorado | ~8K | 0.95× | |
| 16 | Maine | ~2K | 0.93× | |
| 17 | Rhode Island | ~2K | 0.93× | |
| 18 | New Hampshire | ~2K | 0.92× | |
| 19 | Delaware | ~1K | 0.92× | |
| 20 | Vermont | <1K | 0.92× | |
| 21 | Kansas | ~4K | 0.90× | |
| 22 | Utah | ~4K | 0.89× | |
| 23 | Idaho | ~2K | 0.89× | |
| 24 | Nebraska | ~2K | 0.89× | |
| 25 | Georgia | ~10K | 0.87× | |
| 26 | Iowa | ~4K | 0.86× | |
| 27 | Ohio | ~10K | 0.85× | |
| 28 | Missouri | ~7K | 0.85× | |
| 29 | Kentucky | ~6K | 0.83× | |
| 30 | Nevada | ~4K | 0.81× | |
| 31 | Arkansas | ~4K | 0.81× | |
| 32 | South Carolina | ~6K | 0.79× | |
| 33 | Illinois | ~10K | 0.77× | |
| 34 | Tennessee | ~8K | 0.77× | |
| 35 | Louisiana | ~5K | 0.76× | |
| 36 | Oregon | ~5K | 0.76× | |
| 37 | North Carolina | ~10K | 0.74× | |
| 38 | Florida | ~30K | 0.73× | |
| 39 | Arizona | ~8K | 0.73× | |
| 40 | Pennsylvania | ~10K | 0.72× | |
| 41 | Minnesota | ~5K | 0.68× | |
| 42 | New York | ~20K | 0.67× | |
| 43 | Wisconsin | ~5K | 0.66× | |
| 44 | Indiana | ~6K | 0.65× | |
| 45 | Connecticut | ~3K | 0.65× | |
| 46 | Texas | ~30K | 0.64× | |
| 47 | Michigan | ~9K | 0.62× | |
| 48 | Massachusetts | ~7K | 0.62× | |
| 49 | New Jersey | ~8K | 0.60× | |
| 50 | California | ~30K | 0.57× |
The strongest cross-interests of the Federal Employees Retirement System audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Crédit Agricole | Business & Career | 161.43× | ||
| 02 | Société Générale | Business & Career | 157.26× | ||
| 03 | Connected health | Health | 56.06× | ||
| 04 | FaceTime | Technology & Electronics | 43.03× | ||
| 05 | Consumer Cellular | Technology & Electronics | 41.10× | ||
| 06 | Remittance | Business & Career | 35.24× | ||
| 07 | Simple Mobile | Technology & Electronics | 24.20× | ||
| 08 | Retirement planning | Business & Career | 21.82× | ||
| 09 | Crazy, Stupid, Love. | Movies & TV | 20.00× | ||
| 10 | Straight Talk | Technology & Electronics | 18.39× | ||
| 11 | Pension | Business & Career | 11.88× | ||
| 12 | Social Security Administration | Business & Career | 8.52× | ||
| 13 | Retirement | Business & Career | 6.67× | ||
| 14 | Citibank | Business & Career | 5.98× | ||
| 15 | Home insurance | Business & Career | 5.50× | ||
| 16 | Life insurance | Business & Career | 5.33× | ||
| 17 | FedEx | Business & Career | 4.48× | ||
| 18 | Mortgage loans | Business & Career | 3.09× | ||
| 19 | CNN | Movies & TV | 2.55× | ||
| 20 | Donald Trump | Politics & Society | 2.16× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 7.56× | |
| Need for Security | CONSERVATISM | 4.26× | |
| Family Orientation | CONSERVATISM | 2.92× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.66× | |
| Extroversion | THRILL | 0.69× | |
| Design Affinity | PREMIUM | 0.77× |
Federal Employees Retirement System has an estimated audience of 508,545 people in United States, concentrated in California and Texas.
53.3% of Federal Employees Retirement System fans are female, 46.7% are male, with an average age of 41.2 years.
Federal Employees Retirement System fans show strongest brand affinity for Consumer Cellular (41.1×), FaceTime (43.03×), and Retirement planning (21.82×) over the country average.
Federal Employees Retirement System fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Virginia (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Federal Employees Retirement System itself, the audience over-indexes on FaceTime (43.03×), Retirement planning (21.82×), Remittance (35.24×), and Crédit Agricole (161.43×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Federal Employees Retirement System. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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