Blue Bloods (TV series) Audience in United States

Blue Bloods (TV series) logo

Blue Bloods (TV series) has an estimated audience of 3,694,220 people in United States. 57.4% are female, 42.6% are male, average age 49.7. Top regions: Texas, California, Florida. Top brand affinities: Tom Selleck, Animal Kingdom (TV series), NCIS (franchise), Peacemaker, Chicago Fire (TV series).

The average Blue Bloods (TV series) fan in United States is 49.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Tom Selleck, Animal Kingdom (TV series), NCIS (franchise), with strongest over-indexing on Tom Selleck (26.1× the country average). Demographically, the Blue Bloods (TV series) audience skews more female with an average age of 49.7, and over-indexes on personality traits such as Patriotism, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Blue Bloods (TV series) fans

Demographic split for Blue Bloods (TV series) audience in United States
MetricValue
Female57.4%
Male42.6%
Average age49.7
Estimated audience size3,694,220

Audience persona

The typical Blue Bloods (TV series) fan in United States is more female, around 49.7 years old, with strong Patriotism tendencies and a notable affinity for Tom Selleck.

Top regions in United States

Top regions ranked by reach for Blue Bloods (TV series) in United States
RegionReachAffinity
Texas285,6990.9×
California276,1740.68×
Florida238,4870.95×
New York235,3881.14×
Pennsylvania144,8921.16×
Ohio131,8751.16×
Illinois121,7090.99×
North Carolina115,5691.04×
Michigan107,3341.11×
Georgia100,7170.89×
New Jersey99,0521.05×
Arizona93,2691.24×
Tennessee88,0041.19×
Virginia82,1790.91×
Indiana77,3051.15×
Missouri76,2991.28×
Massachusetts72,4701×
Alabama64,3281.25×
Wisconsin63,4361.14×
South Carolina61,6311.11×
Washington60,5220.82×
Maryland58,1120.91×
Minnesota56,5131.07×
Kentucky54,2851.17×
Colorado46,5090.8×
Louisiana46,2590.97×
Oklahoma45,7871.12×
Connecticut41,2831.11×
Oregon38,6270.91×
Iowa33,9141.11×
Kansas32,1371.1×
Arkansas31,0661.02×
Mississippi29,8850.98×
Utah27,8640.84×
Nevada27,5020.77×
Idaho19,9611.08×
West Virginia19,0111.11×
Nebraska17,9660.97×
New Mexico15,6640.85×
New Hampshire15,5951.07×
Maine15,1651.15×
Rhode Island11,7601×
Hawaii11,5040.72×
Montana10,2911×
Delaware10,0040.98×
South Dakota7,6320.89×
North Dakota7,0870.93×
Alaska7,0330.89×
Vermont5,7960.89×
Washington, District of Columbia5,5130.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blue Bloods (TV series) audience
BrandAffinityCategory
Tom Selleck26.1×Movies & TV
Animal Kingdom (TV series)20.68×Movies & TV
NCIS (franchise)21.08×Movies & TV
Peacemaker5.37×Movies & TV
Chicago Fire (TV series)19.53×Movies & TV
Georgie & Mandy's First Marriage7.91×Movies & TV
Dianne Wiest30.16×Movies & TV
The Sopranos9.19×Movies & TV
True Detective7.55×Movies & TV
MacGyver25.68×Movies & TV
Euphoria2.66×Movies & TV
Awkward (TV series)12.87×Movies & TV
Criminal Minds10.57×Movies & TV
American folk music4.94×Music & Radio
Aidan Gillen28.28×Movies & TV
Dennis Quaid12.32×Movies & TV
90210 (TV series)19.04×Movies & TV
Jeremy Renner11.98×Movies & TV
Alphas22.42×Movies & TV
The Shield23.91×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blue Bloods (TV series) audience
TraitClusterScore
PatriotismCONSERVATISM1.4
Price SensitivityPREMIUM1.25
Family OrientationCONSERVATISM1.24
Need for SecurityCONSERVATISM1.08
TraditionCONSERVATISM1.07
Community OrientationOPEN1.05

Worldwide distribution

Worldwide audience distribution share by country for Blue Bloods (TV series)
CountryShare
United States43.7%
United Kingdom6.5%
Canada4.6%

See Blue Bloods (TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Blue Bloods (TV series) have in United States?

Blue Bloods (TV series) has an estimated audience of 3,694,220 people in United States, concentrated in Texas and California.

What is the gender split and age of Blue Bloods (TV series) fans?

57.4% of Blue Bloods (TV series) fans are female, 42.6% are male, with an average age of 49.7 years.

Which brands do Blue Bloods (TV series) fans like most?

Blue Bloods (TV series) fans show strongest brand affinity for Tom Selleck (26.1×), Animal Kingdom (TV series) (20.68×), and NCIS (franchise) (21.08×) over the country average.

Where do Blue Bloods (TV series) fans live in United States?

Blue Bloods (TV series) fans in United States are most concentrated in Texas (reach 285,699), California (reach 276,174), and Florida (reach 238,487). These three regions account for the largest share of the active audience.

What other brands do Blue Bloods (TV series) fans also like?

Beyond Blue Bloods (TV series) itself, the audience over-indexes on Animal Kingdom (TV series) (20.68×), NCIS (franchise) (21.08×), Peacemaker (5.37×), and Chicago Fire (TV series) (19.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blue Bloods (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.