The Sopranos Audience in United States

The Sopranos logo

The Sopranos has an estimated audience of 4,663,623 people in United States. 42.3% are female, 57.7% are male, average age 41.4. Top regions: California, Texas, New York. Top brand affinities: Robert Duvall, Jaws, Cameron Boyce, James Gandolfini, Pulp Fiction.

The average The Sopranos fan in United States is 41.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Robert Duvall, Jaws, Cameron Boyce, with strongest over-indexing on Robert Duvall (43.4× the country average). Demographically, the The Sopranos audience skews more male with an average age of 41.4, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of The Sopranos fans

Demographic split for The Sopranos audience in United States
MetricValue
Female42.3%
Male57.7%
Average age41.4
Estimated audience size4,663,623

Audience persona

The typical The Sopranos fan in United States is more male, around 41.4 years old, with strong Risk Appetite tendencies and a notable affinity for Robert Duvall.

Top regions in United States

Top regions ranked by reach for The Sopranos in United States
RegionReachAffinity
California608,0251.19×
Texas437,1571.09×
New York372,0901.43×
Florida317,7081.01×
Pennsylvania202,5641.29×
Illinois196,7971.27×
New Jersey185,0551.56×
Ohio154,7741.08×
North Carolina145,0531.03×
Michigan138,7411.14×
Georgia136,6280.95×
Massachusetts117,7861.28×
Virginia113,6771×
Arizona109,7671.15×
Tennessee91,2590.98×
Indiana88,2801.04×
Washington85,5350.91×
Maryland77,6780.97×
Missouri75,6021.01×
Colorado70,9250.96×
South Carolina66,1400.94×
Wisconsin66,0580.94×
Kentucky65,7801.13×
Connecticut63,0431.35×
Minnesota62,0250.93×
Louisiana56,7980.94×
Alabama55,9970.86×
Oregon51,9540.97×
Oklahoma51,3230.99×
Nevada46,0471.02×
Iowa36,5470.95×
Utah36,0610.86×
Arkansas35,5460.93×
Kansas33,2600.9×
Mississippi29,3650.76×
New Mexico22,6430.97×
West Virginia21,9451.01×
Nebraska21,8470.93×
New Hampshire19,9741.09×
Rhode Island19,9641.34×
Idaho17,8300.76×
Maine15,7590.94×
Delaware13,3331.04×
Washington, District of Columbia12,9090.92×
Hawaii12,1310.61×
Montana9,9520.77×
South Dakota7,9610.74×
North Dakota7,6450.8×
Vermont7,4550.91×
Alaska6,9180.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Sopranos audience
BrandAffinityCategory
Robert Duvall43.4×Movies & TV
Jaws49.23×Movies & TV
Cameron Boyce33.2×Movies & TV
James Gandolfini44.43×Movies & TV
Pulp Fiction29.53×Movies & TV
Indiana Jones (franchise)39.38×Movies & TV
PAWS47.36×Music & Radio
Days of Thunder55.84×Movies & TV
Goodfellas25.05×Movies & TV
Peaky Blinders (TV series)15.62×Movies & TV
Olivia Culpo33.36×Movies & TV
Dazed and Confused25.27×Movies & TV
The Shining (film)20×Movies & TV
American Graffiti40×Movies & TV
Friends3.96×Movies & TV
Al Pacino14.18×Movies & TV
Robert De Niro10.96×Movies & TV
The Goonies15.88×Movies & TV
Scarface (1983 film)15.35×Movies & TV
Back to the Future13.33×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Sopranos audience
TraitClusterScore
Risk AppetiteTHRILL2.42
Luxury OrientationPREMIUM2.13
PatriotismCONSERVATISM1.74
Early Adopter MentalityPOWER1.36
TraditionCONSERVATISM1.29
Design AffinityPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for The Sopranos
CountryShare
United States31.5%
United Kingdom6.3%
Brazil4.2%

See The Sopranos audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does The Sopranos have in United States?

The Sopranos has an estimated audience of 4,663,623 people in United States, concentrated in California and Texas.

What is the gender split and age of The Sopranos fans?

42.3% of The Sopranos fans are female, 57.7% are male, with an average age of 41.4 years.

Which brands do The Sopranos fans like most?

The Sopranos fans show strongest brand affinity for Robert Duvall (43.4×), Jaws (49.23×), and Cameron Boyce (33.2×) over the country average.

Where do The Sopranos fans live in United States?

The Sopranos fans in United States are most concentrated in California (reach 608,025), Texas (reach 437,157), and New York (reach 372,090). These three regions account for the largest share of the active audience.

What other brands do The Sopranos fans also like?

Beyond The Sopranos itself, the audience over-indexes on Jaws (49.23×), Cameron Boyce (33.2×), James Gandolfini (44.43×), and Pulp Fiction (29.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Sopranos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.