American Graffiti Audience in United States

American Graffiti logo

American Graffiti has an estimated audience of 904,976 people in United States. 27.6% are female, 72.4% are male, average age 46.1. Top regions: California, Texas, Florida. Top brand affinities: Jackson Pollock, Conflict, Rick Astley, Ivy League, Southern hip hop.

The average American Graffiti fan in United States is 46.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jackson Pollock, Conflict, Rick Astley, with strongest over-indexing on Jackson Pollock (73.08× the country average). Demographically, the American Graffiti audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Design Affinity, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of American Graffiti fans

Demographic split for American Graffiti audience in United States
MetricValue
Female27.6%
Male72.4%
Average age46.1
Estimated audience size904,976

Audience persona

The typical American Graffiti fan in United States is more male, around 46.1 years old, with strong Design Affinity tendencies and a notable affinity for Jackson Pollock.

Top regions in United States

Top regions ranked by reach for American Graffiti in United States
RegionReachAffinity
California127,1621.28×
Texas62,8420.81×
Florida46,5240.76×
New York43,6990.86×
Illinois31,2181.04×
Ohio30,3721.09×
Pennsylvania29,2950.96×
Michigan25,0081.06×
North Carolina23,7640.87×
Arizona20,4891.11×
Washington19,4711.07×
Georgia19,1470.69×
Tennessee18,0340.99×
Missouri17,8241.22×
Virginia17,3060.79×
New Jersey17,1770.75×
Indiana16,7471.01×
Wisconsin16,4771.21×
Massachusetts16,2680.91×
Colorado15,6981.1×
Minnesota13,7211.06×
Oregon13,0341.26×
Kentucky12,9271.14×
Oklahoma11,6541.16×
South Carolina11,5750.85×
Maryland10,7710.69×
Alabama10,4110.82×
Iowa10,1001.35×
Kansas9,2961.3×
Connecticut8,5340.94×
Nevada8,2100.94×
Utah8,1611.01×
Louisiana8,1550.7×
Arkansas7,3660.99×
Idaho6,2681.38×
Nebraska6,1851.36×
Mississippi5,3180.71×
New Mexico4,8871.08×
West Virginia4,2111×
New Hampshire3,5240.99×
Maine3,3331.03×
Montana3,1621.26×
Hawaii2,7070.7×
Rhode Island2,6290.91×
South Dakota2,4891.19×
North Dakota2,1471.15×
Delaware1,7960.72×
Alaska1,7240.89×
Washington, District of Columbia1,6710.61×
Wyoming1,6421.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for American Graffiti audience
BrandAffinityCategory
Jackson Pollock73.08×Arts & Culture
Conflict69.32×Music & Radio
Rick Astley64.13×Music & Radio
Ivy League34.87×Business & Career
Southern hip hop10.5×Music & Radio
Days of Thunder49.36×Movies & TV
Dawn French69.28×Movies & TV
Grace Jones28.48×Music & Radio
Challenge Roth98.92×Sports
Jean-Michel Basquiat31.98×Arts & Culture
Rome Marathon155.77×Sports
tentree72.28×Fashion & Accessoires
Dos Equis35.96×Food & Beverages
Clemson Tigers baseball35.13×Sports
Clemson Tigers football10.56×Sports
George Michael14.5×Music & Radio
West Coast hip hop4.96×Music & Radio
Guillaume Canet53.84×Movies & TV
Gangsta rap5.65×Music & Radio
Ron Howard11.97×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by American Graffiti audience
TraitClusterScore
Design AffinityPREMIUM2.86
LGBTQ+ IdentityOPEN2.37
Urban LifestyleOPEN2.29
Risk AppetiteTHRILL1.94
Community OrientationOPEN1.91
PatriotismCONSERVATISM1.84

Worldwide distribution

Worldwide audience distribution share by country for American Graffiti
CountryShare
United States41.0%
Italy29.7%
United Kingdom4.4%

See American Graffiti audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does American Graffiti have in United States?

American Graffiti has an estimated audience of 904,976 people in United States, concentrated in California and Texas.

What is the gender split and age of American Graffiti fans?

27.6% of American Graffiti fans are female, 72.4% are male, with an average age of 46.1 years.

Which brands do American Graffiti fans like most?

American Graffiti fans show strongest brand affinity for Jackson Pollock (73.08×), Conflict (69.32×), and Rick Astley (64.13×) over the country average.

Where do American Graffiti fans live in United States?

American Graffiti fans in United States are most concentrated in California (reach 127,162), Texas (reach 62,842), and Florida (reach 46,524). These three regions account for the largest share of the active audience.

What other brands do American Graffiti fans also like?

Beyond American Graffiti itself, the audience over-indexes on Conflict (69.32×), Rick Astley (64.13×), Ivy League (34.87×), and Southern hip hop (10.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for American Graffiti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.