Rascasse Audience Intelligence

American Graffiti Audience in United States

A data profile of the people who buy, follow and care about American Graffiti in United States — modelled from more than twelve digital signal sources. American Graffiti has an estimated audience of 938,894 people in United States.

#1964among Movie / TV Show / Series in United States#4516in Movies & TV

The average American Graffiti fan in United States is 46.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jackson Pollock, Guillaume Canet, Conflict, with strongest over-indexing on Jackson Pollock (73.08× the country average).

Demographically, the American Graffiti audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical American Graffiti fan in United States is more male, around 46.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Jackson Pollock.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the American Graffiti profile in United States.

Audience size
939K
in United States
Gender
27.6%♀
72.4% male
Age
46.1
average years
Country rank
#24692
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of American Graffiti viewers

27.6% are female, 72.4% are male, average age 46.1.

Fig. 02

Gender split

27.6%
Female
72.4%
Male
Demographic split for American Graffiti audience in United States
MetricValue
Female27.6%
Male72.4%
Average age46.1
Estimated audience size938,894
Fig. 03

Age distribution

Ø 46.1
average years
Age distribution of the American Graffiti audience in United States
Age bracketShare%
16-199%
20-2913%
30-3917%
40-4921%
50+40%
Fig. 04

Worldwide distribution

44.0%

of the worldwide American Graffiti audience comes from United States.

Worldwide audience distribution share by country for American Graffiti
CountryShare
United States44.0%
Italy25.7%
United Kingdom4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the American Graffiti audience in United States is strongest.

Fig. 05

Top regions by affinity

American Graffiti fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~6K1.32×
02Idaho~6K1.32×
03Iowa~10K1.31×
04Montana~3K1.31×
05Kansas~9K1.28×
06South Dakota~3K1.26×
07Oregon~10K1.25×
08California~100K1.23×
09Missouri~20K1.23×
10Wisconsin~20K1.19×
11North Dakota~2K1.18×
12Oklahoma~10K1.16×
13New Mexico~5K1.15×
14Kentucky~10K1.13×
15Arizona~20K1.09×
16Colorado~20K1.09×
17Maine~3K1.07×
18Washington~20K1.06×
19Minnesota~10K1.05×
20Ohio~30K1.04×
21West Virginia~4K1.03×
22New Hampshire~4K1.03×
23Vermont~2K1.03×
24Utah~8K1.02×
25Michigan~20K1.01×
26Indiana~20K1.00×
27Arkansas~7K0.99×
28Tennessee~20K0.98×
29Nevada~8K0.97×
30Alaska~2K0.97×
31Pennsylvania~30K0.96×
32Illinois~30K0.96×
33Massachusetts~20K0.95×
34Connecticut~9K0.94×
35Rhode Island~3K0.92×
36Alabama~10K0.83×
37New York~40K0.81×
38North Carolina~20K0.81×
39South Carolina~10K0.81×
40Delaware~2K0.81×
41Texas~60K0.79×
42Virginia~20K0.77×
43Mississippi~6K0.75×
44Hawaii~3K0.74×
45Florida~40K0.73×
46Louisiana~8K0.72×
47New Jersey~20K0.71×
48Maryland~10K0.71×
49Washington, District of Columbia~2K0.69×
50Georgia~20K0.67×
Fig. 06

Affinity by region

Affinity by region — American Graffiti, United States
0.67×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the American Graffiti audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for American Graffiti audience
#·InterestCategoryAffinity×
01Rome MarathonSports155.77×
02Challenge RothSports98.92×
03Jackson PollockArts & Culture73.08×
04tentreeFashion & Accessoires72.28×
05ConflictMusic & Radio69.32×
06Dawn FrenchMovies & TV69.28×
07Rick AstleyMusic & Radio64.13×
08Guillaume CanetMovies & TV53.84×
09Days of ThunderMovies & TV49.36×
10Dos EquisFood & Beverages35.96×
11Clemson Tigers baseballSports35.13×
12Ivy LeagueBusiness & Career34.87×
13Jean-Michel BasquiatArts & Culture31.98×
14Grace JonesMusic & Radio28.48×
15George MichaelMusic & Radio14.50×
16Ron HowardMovies & TV11.97×
17Clemson Tigers footballSports10.56×
18Southern hip hopMusic & Radio10.50×
19Gangsta rapMusic & Radio5.65×
20West Coast hip hopMusic & Radio4.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the American Graffiti audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by American Graffiti audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.11×
Quality AwarenessPREMIUM1.72×
PatriotismCONSERVATISM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by American Graffiti audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.71×
Career OrientationPOWER0.88×
Community OrientationOPEN0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does American Graffiti have in United States?

American Graffiti has an estimated audience of 938,894 people in United States, concentrated in California and Texas.

02

What is the gender split and age of American Graffiti viewers?

27.6% of American Graffiti fans are female, 72.4% are male, with an average age of 46.1 years.

03

Which brands do American Graffiti fans like most?

American Graffiti fans show strongest brand affinity for Jackson Pollock (73.08×), Guillaume Canet (53.84×), and Conflict (69.32×) over the country average.

04

Where do American Graffiti fans live in United States?

American Graffiti fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do American Graffiti fans also like?

Beyond American Graffiti itself, the audience over-indexes on Guillaume Canet (53.84×), Conflict (69.32×), Rick Astley (64.13×), and Ivy League (34.87×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See American Graffiti audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for American Graffiti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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