Pulp Fiction Audience in United States

Pulp Fiction logo

Pulp Fiction has an estimated audience of 5,318,442 people in United States. 67.4% are female, 32.6% are male, average age 40.2. Top regions: California, Texas, Florida. Top brand affinities: Robert Duvall, Jaws, Indiana Jones (franchise), PAWS, The Sopranos.

The average Pulp Fiction fan in United States is 40.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Robert Duvall, Jaws, Indiana Jones (franchise), with strongest over-indexing on Robert Duvall (84.39× the country average). Demographically, the Pulp Fiction audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of Pulp Fiction fans

Demographic split for Pulp Fiction audience in United States
MetricValue
Female67.4%
Male32.6%
Average age40.2
Estimated audience size5,318,442

Audience persona

The typical Pulp Fiction fan in United States is more female, around 40.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Robert Duvall.

Top regions in United States

Top regions ranked by reach for Pulp Fiction in United States
RegionReachAffinity
California772,3091.32×
Texas478,7641.05×
Florida353,2400.98×
New York313,1881.05×
Illinois202,4051.14×
Pennsylvania185,3391.03×
Ohio167,3471.02×
Georgia158,5240.97×
North Carolina154,8450.97×
Michigan147,9721.06×
New Jersey130,4700.96×
Virginia128,8490.99×
Arizona126,2691.16×
Washington121,2291.14×
Massachusetts110,7391.06×
Tennessee106,6071×
Indiana105,1331.08×
Colorado102,4141.22×
Missouri92,6211.08×
Maryland84,2690.92×
Wisconsin82,0551.03×
Oregon76,4961.25×
Minnesota74,6280.98×
South Carolina72,2100.9×
Kentucky66,7251×
Oklahoma63,9901.08×
Alabama61,9740.83×
Louisiana61,2770.89×
Nevada57,6791.12×
Utah56,0351.18×
Connecticut55,6331.04×
Iowa44,0511.01×
Kansas43,4591.04×
Arkansas38,9480.89×
Mississippi34,1960.78×
New Mexico27,4231.03×
Idaho27,1391.02×
Nebraska25,6980.96×
West Virginia21,3680.86×
New Hampshire19,6820.94×
Hawaii17,3180.76×
Maine17,2670.91×
Rhode Island17,0011×
Washington, District of Columbia15,4920.97×
Montana15,2641.03×
Delaware11,5320.79×
Alaska10,2860.9×
North Dakota10,2400.94×
South Dakota10,1930.83×
Vermont8,8930.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pulp Fiction audience
BrandAffinityCategory
Robert Duvall84.39×Movies & TV
Jaws100.29×Movies & TV
Indiana Jones (franchise)80.21×Movies & TV
PAWS96.45×Music & Radio
The Sopranos33.16×Movies & TV
Days of Thunder113.76×Movies & TV
Dazed and Confused51.47×Movies & TV
Peaky Blinders (TV series)29.05×Movies & TV
The Shining (film)40.74×Movies & TV
Goodfellas37.11×Movies & TV
American Graffiti81.48×Movies & TV
Al Pacino25.56×Movies & TV
Saturday Night Fever53.09×Movies & TV
The Goonies30.94×Movies & TV
Back to the Future26.03×Movies & TV
Scarface (1983 film)27.52×Movies & TV
Friends5.38×Movies & TV
Ghostbusters27.21×Movies & TV
Robert De Niro17.28×Movies & TV
Top Gun21.29×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pulp Fiction audience
TraitClusterScore
Luxury OrientationPREMIUM2.96
Risk AppetiteTHRILL2.33
Design AffinityPREMIUM1.76
ExtroversionTHRILL1.56
Family OrientationCONSERVATISM1.52
LGBTQ+ IdentityOPEN1.44

Worldwide distribution

Worldwide audience distribution share by country for Pulp Fiction
CountryShare
United States26.8%
Brazil6.2%
United Kingdom5.0%

See Pulp Fiction audiences in other countries

More Drama audiences in United States

Frequently asked questions

How many fans does Pulp Fiction have in United States?

Pulp Fiction has an estimated audience of 5,318,442 people in United States, concentrated in California and Texas.

What is the gender split and age of Pulp Fiction fans?

67.4% of Pulp Fiction fans are female, 32.6% are male, with an average age of 40.2 years.

Which brands do Pulp Fiction fans like most?

Pulp Fiction fans show strongest brand affinity for Robert Duvall (84.39×), Jaws (100.29×), and Indiana Jones (franchise) (80.21×) over the country average.

Where do Pulp Fiction fans live in United States?

Pulp Fiction fans in United States are most concentrated in California (reach 772,309), Texas (reach 478,764), and Florida (reach 353,240). These three regions account for the largest share of the active audience.

What other brands do Pulp Fiction fans also like?

Beyond Pulp Fiction itself, the audience over-indexes on Jaws (100.29×), Indiana Jones (franchise) (80.21×), PAWS (96.45×), and The Sopranos (33.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pulp Fiction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.