Rascasse Audience Intelligence

Pulp Fiction Audience in United States

A data profile of the people who buy, follow and care about Pulp Fiction in United States — modelled from more than twelve digital signal sources. Pulp Fiction has an estimated audience of 5,296,089 people in United States.

The average Pulp Fiction fan in United States is 40.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Robert Duvall, PAWS, Indiana Jones (franchise), with strongest over-indexing on Robert Duvall (84.39× the country average).

Demographically, the Pulp Fiction audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Design Affinity, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pulp Fiction fan in United States is more female, around 40.2 years old, with strong Design Affinity tendencies and a notable affinity for Robert Duvall.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pulp Fiction profile in United States.

Audience size
5.3M
in United States
Gender
67.4%
32.6% male
Age
40.2
average years
Country rank
#6336
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pulp Fiction viewers

67.4% are female, 32.6% are male, average age 40.2.

Fig. 02

Gender split

67.4%
Female
32.6%
Male
Demographic split for Pulp Fiction audience in United States
MetricValue
Female67.4%
Male32.6%
Average age40.2
Estimated audience size5,296,089
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Pulp Fiction audience in United States
Age bracketShare%
16-1924%
20-2914%
30-3916%
40-4921%
50+26%
Fig. 04

Worldwide distribution

26.4%

of the worldwide Pulp Fiction audience comes from United States.

Worldwide audience distribution share by country for Pulp Fiction
CountryShare
United States26.4%
Brazil6.2%
United Kingdom5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pulp Fiction audience in United States is strongest.

Fig. 05

Top regions by affinity

Pulp Fiction fans by region: top regions in United States
#RegionReachAffinity×
01California~700K1.25×
02Oregon~70K1.17×
03Utah~60K1.16×
04Arizona~100K1.15×
05Colorado~100K1.15×
06Oklahoma~60K1.10×
07New Mexico~30K1.10×
08Illinois~200K1.09×
09Nevada~60K1.09×
10Washington~100K1.08×
11Indiana~100K1.07×
12Missouri~90K1.06×
13Massachusetts~100K1.05×
14Connecticut~60K1.05×
15Idaho~30K1.05×
16Montana~20K1.05×
17Texas~500K1.03×
18Michigan~100K1.03×
19Kentucky~70K1.03×
20Iowa~40K1.03×
21Kansas~40K1.03×
22Pennsylvania~200K1.02×
23Ohio~200K1.01×
24New Hampshire~20K1.00×
25Rhode Island~20K1.00×
26New York~300K0.99×
27Tennessee~100K0.99×
28Wisconsin~80K0.99×
29Alaska~10K0.99×
30Vermont~9K0.99×
31Minnesota~70K0.97×
32Nebraska~30K0.97×
33North Dakota~10K0.97×
34New Jersey~100K0.96×
35Virginia~100K0.96×
36North Carolina~200K0.95×
37Arkansas~40K0.95×
38Maine~20K0.95×
39Florida~300K0.94×
40Georgia~200K0.94×
41West Virginia~20K0.93×
42Maryland~80K0.92×
43Louisiana~60K0.92×
44Washington, District of Columbia~10K0.91×
45South Carolina~70K0.90×
46South Dakota~10K0.90×
47Alabama~70K0.88×
48Delaware~10K0.87×
49Mississippi~40K0.81×
50Hawaii~20K0.79×
Fig. 06

Affinity by region

Affinity by region — Pulp Fiction, United States
0.79×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pulp Fiction audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pulp Fiction audience
#·InterestCategoryAffinity×
01Days of ThunderMovies & TV113.76×
02JawsMovies & TV100.29×
03PAWSMusic & Radio96.45×
04Robert DuvallMovies & TV84.39×
05American GraffitiMovies & TV81.48×
06Indiana Jones (franchise)Movies & TV80.21×
07Saturday Night FeverMovies & TV53.09×
08Dazed and ConfusedMovies & TV51.47×
09The Shining (film)Movies & TV40.74×
10GoodfellasMovies & TV37.11×
11The SopranosMovies & TV33.16×
12The GooniesMovies & TV30.94×
13Peaky Blinders (TV series)Movies & TV29.05×
14Scarface (1983 film)Movies & TV27.52×
15GhostbustersMovies & TV27.21×
16Back to the FutureMovies & TV26.03×
17Al PacinoMovies & TV25.56×
18Top GunMovies & TV21.29×
19Cole HauserMovies & TV19.82×
20Robert De NiroMovies & TV17.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pulp Fiction audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pulp Fiction audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.28×
PatriotismCONSERVATISM2.21×
Pet OwnershipJOY1.87×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pulp Fiction audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.87×
MindfulnessBALANCE0.97×
SustainabilityBALANCE0.99×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Pulp Fiction have in United States?

Pulp Fiction has an estimated audience of 5,296,089 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pulp Fiction viewers?

67.4% of Pulp Fiction fans are female, 32.6% are male, with an average age of 40.2 years.

03

Which brands do Pulp Fiction fans like most?

Pulp Fiction fans show strongest brand affinity for Robert Duvall (84.39×), PAWS (96.45×), and Indiana Jones (franchise) (80.21×) over the country average.

04

Where do Pulp Fiction fans live in United States?

Pulp Fiction fans in United States are most concentrated in California (reach ~700K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Pulp Fiction fans also like?

Beyond Pulp Fiction itself, the audience over-indexes on PAWS (96.45×), Indiana Jones (franchise) (80.21×), The Sopranos (33.16×), and Days of Thunder (113.76×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pulp Fiction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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