Rascasse Audience Intelligence

Saturday Night Fever Audience in United States

A data profile of the people who buy, follow and care about Saturday Night Fever in United States — modelled from more than twelve digital signal sources. Saturday Night Fever has an estimated audience of 1,431,231 people in United States.

The average Saturday Night Fever fan in United States is 50.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include John Travolta, Saturday Night Fever (musical), Fame (1980 film), with strongest over-indexing on John Travolta (105.44× the country average).

Demographically, the Saturday Night Fever audience skews more female with an average age of 50.5, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Saturday Night Fever fan in United States is more female, around 50.5 years old, with strong Spirituality tendencies and a notable affinity for John Travolta.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Saturday Night Fever profile in United States.

Audience size
1.4M
in United States
Gender
65.7%
34.3% male
Age
50.5
average years
Country rank
#18403
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Saturday Night Fever viewers

65.7% are female, 34.3% are male, average age 50.5.

Fig. 02

Gender split

65.7%
Female
34.3%
Male
Demographic split for Saturday Night Fever audience in United States
MetricValue
Female65.7%
Male34.3%
Average age50.5
Estimated audience size1,431,231
Fig. 03

Age distribution

Ø 50.5
average years
Age distribution of the Saturday Night Fever audience in United States
Age bracketShare%
16-195%
20-296%
30-3911%
40-4926%
50+53%
Fig. 04

Worldwide distribution

36.2%

of the worldwide Saturday Night Fever audience comes from United States.

Worldwide audience distribution share by country for Saturday Night Fever
CountryShare
United States36.2%
United Kingdom9.2%
Italy7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Saturday Night Fever audience in United States is strongest.

Fig. 05

Top regions by affinity

Saturday Night Fever fans by region: top regions in United States
#RegionReachAffinity×
01New York~100K1.29×
02New Mexico~9K1.27×
03Arizona~30K1.26×
04New Jersey~40K1.21×
05Pennsylvania~50K1.16×
06Connecticut~20K1.16×
07California~200K1.14×
08Illinois~50K1.13×
09Texas~100K1.12×
10Rhode Island~5K1.11×
11Massachusetts~30K1.09×
12New Hampshire~6K1.09×
13Florida~100K1.08×
14Maine~5K1.07×
15Ohio~40K1.06×
16Alabama~20K1.05×
17Nevada~10K1.02×
18Delaware~4K1.02×
19Oklahoma~20K1.01×
20Kansas~10K1.00×
21Vermont~2K1.00×
22Colorado~20K0.98×
23Kentucky~20K0.98×
24Oregon~20K0.98×
25Idaho~7K0.97×
26Montana~4K0.97×
27Michigan~30K0.96×
28Tennessee~30K0.96×
29Indiana~20K0.96×
30Missouri~20K0.96×
31Wisconsin~20K0.96×
32Louisiana~20K0.96×
33West Virginia~6K0.96×
34Maryland~20K0.95×
35Arkansas~10K0.95×
36Nebraska~6K0.95×
37South Carolina~20K0.94×
38Iowa~10K0.94×
39Alaska~3K0.94×
40North Carolina~40K0.92×
41Virginia~30K0.92×
42Washington~20K0.91×
43Washington, District of Columbia~4K0.90×
44Hawaii~5K0.89×
45Utah~10K0.87×
46Georgia~40K0.86×
47Minnesota~20K0.86×
48Mississippi~9K0.85×
49South Dakota~3K0.82×
50North Dakota~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Saturday Night Fever, United States
0.79×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Saturday Night Fever audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Saturday Night Fever audience
#·InterestCategoryAffinity×
01Saturday Night Fever (musical)Music & Radio172.65×
02Fame (1980 film)Movies & TV168.42×
03FlashdanceMovies & TV111.12×
04Footloose (musical)Music & Radio108.57×
05John TravoltaMovies & TV105.44×
06QB (singer)Music & Radio81.63×
07Footloose (1984 film)Movies & TV75.32×
08Hot Chocolate (band)Music & Radio68.66×
09Grease (film)Movies & TV61.90×
10James DeanMovies & TV59.71×
11Barry GibbMusic & Radio57.57×
12Charlie ChaplinMovies & TV50.74×
13Silent filmMovies & TV35.34×
14Steel MagnoliasMovies & TV32.56×
15BritpopMusic & Radio12.44×
16BoredomHealth12.01×
17Billy Bob ThorntonMovies & TV10.07×
18Musical filmMovies & TV8.25×
19Limited liability companyBusiness & Career6.57×
20BiblePolitics & Society6.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Saturday Night Fever audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Saturday Night Fever audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.02×
TraditionCONSERVATISM1.81×
Quality AwarenessPREMIUM1.80×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Saturday Night Fever audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.97×
Early Adopter MentalityPOWER1.01×
Healthy LifestyleBALANCE1.04×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Saturday Night Fever have in United States?

Saturday Night Fever has an estimated audience of 1,431,231 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Saturday Night Fever viewers?

65.7% of Saturday Night Fever fans are female, 34.3% are male, with an average age of 50.5 years.

03

Which brands do Saturday Night Fever fans like most?

Saturday Night Fever fans show strongest brand affinity for John Travolta (105.44×), Saturday Night Fever (musical) (172.65×), and Fame (1980 film) (168.42×) over the country average.

04

Where do Saturday Night Fever fans live in United States?

Saturday Night Fever fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Saturday Night Fever fans also like?

Beyond Saturday Night Fever itself, the audience over-indexes on Saturday Night Fever (musical) (172.65×), Fame (1980 film) (168.42×), Grease (film) (61.9×), and James Dean (59.71×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Saturday Night Fever. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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