Grease (film) Audience in United States

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Grease (film) has an estimated audience of 3,436,912 people in United States. 71.2% are female, 28.8% are male, average age 45.7. Top regions: California, Texas, Florida. Top brand affinities: Wok, Bell Helmets, Jesse Plemons, Ken Ham, Stamp collecting.

The average Grease (film) fan in United States is 45.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wok, Bell Helmets, Jesse Plemons, with strongest over-indexing on Wok (19.58× the country average). Demographically, the Grease (film) audience skews more female with an average age of 45.7, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Grease (film) fans

Demographic split for Grease (film) audience in United States
MetricValue
Female71.2%
Male28.8%
Average age45.7
Estimated audience size3,436,912

Audience persona

The typical Grease (film) fan in United States is more female, around 45.7 years old, with strong Extroversion tendencies and a notable affinity for Wok.

Top regions in United States

Top regions ranked by reach for Grease (film) in United States
RegionReachAffinity
California475,1621.26×
Texas386,1301.31×
Florida231,3360.99×
New York185,5580.97×
Illinois119,7881.05×
Pennsylvania117,3431.01×
Ohio107,8191.02×
North Carolina96,2750.93×
Georgia94,2860.89×
Michigan87,5980.97×
Arizona85,3571.22×
New Jersey83,7440.96×
Virginia71,6460.86×
Indiana69,4631.11×
Tennessee68,8711×
Washington65,8770.96×
Massachusetts60,7550.9×
Missouri58,1761.05×
Colorado52,7620.97×
Wisconsin51,8791×
Minnesota51,1831.04×
Alabama48,1161×
Maryland47,3410.8×
South Carolina47,1920.91×
Louisiana46,9801.06×
Oklahoma46,9011.23×
Kentucky46,8931.09×
Oregon39,9611.01×
Nevada36,8841.11×
Utah35,9171.17×
Connecticut32,7600.95×
Iowa32,1341.13×
Kansas29,8081.1×
Mississippi28,9251.02×
Arkansas28,7501.02×
New Mexico23,9101.39×
Idaho18,6671.08×
Nebraska17,4541.01×
Hawaii14,8911.01×
West Virginia14,8240.93×
New Hampshire11,5130.85×
Maine10,6970.87×
Rhode Island9,4340.86×
Montana8,8750.93×
Delaware7,7570.82×
South Dakota7,5420.95×
North Dakota7,1451.01×
Washington, District of Columbia6,2760.61×
Alaska5,9930.82×
Vermont5,2360.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grease (film) audience
BrandAffinityCategory
Wok19.58×Food & Beverages
Bell Helmets18.15×Cars & Mobility
Jesse Plemons3.33×Movies & TV
Ken Ham19.52×Business & Career
Stamp collecting4.46×Home & Garden
Whataburger1.57×Food & Beverages
Jingoism1.81×Politics & Society
Goop4.21×Internet & Social Media
Israel1.59×Travel & Leisure
Hypnagogia17.77×Health
headspace6.64×Health
Fato Concursos17.15×Business & Career
Chromebook3.95×Technology & Electronics
Corona (band)3.55×Music & Radio
Kansas1.59×Travel & Leisure
Home staging3.08×Home & Garden
Mortgage insurance2.47×Business & Career
Nebraska Cornhuskers football1.97×Sports
Saving1.56×Business & Career
Zack Greinke7.68×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grease (film) audience
TraitClusterScore
ExtroversionTHRILL1.38
Community OrientationOPEN1.27
IndulgenceJOY1.21
TraditionCONSERVATISM1.16
CreativityOPEN1.12
Price SensitivityPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for Grease (film)
CountryShare
United States33.4%
United Kingdom9.6%
Spain7.4%

See Grease (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Grease (film) have in United States?

Grease (film) has an estimated audience of 3,436,912 people in United States, concentrated in California and Texas.

What is the gender split and age of Grease (film) fans?

71.2% of Grease (film) fans are female, 28.8% are male, with an average age of 45.7 years.

Which brands do Grease (film) fans like most?

Grease (film) fans show strongest brand affinity for Wok (19.58×), Bell Helmets (18.15×), and Jesse Plemons (3.33×) over the country average.

Where do Grease (film) fans live in United States?

Grease (film) fans in United States are most concentrated in California (reach 475,162), Texas (reach 386,130), and Florida (reach 231,336). These three regions account for the largest share of the active audience.

What other brands do Grease (film) fans also like?

Beyond Grease (film) itself, the audience over-indexes on Bell Helmets (18.15×), Jesse Plemons (3.33×), Ken Ham (19.52×), and Stamp collecting (4.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Grease (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.