Rascasse Audience Intelligence

Boredom Audience in United States

A data profile of the people who buy, follow and care about Boredom in United States — modelled from more than twelve digital signal sources. Boredom has an estimated audience of 19,402,458 people in United States.

#1171among Topic in United States#66in Health

The average Boredom fan in United States is 39.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Bored Panda, Seth Green, Shirley MacLaine, with strongest over-indexing on Bored Panda (12.01× the country average).

Demographically, the Boredom audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Individualism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Boredom fan in United States is more female, around 39.5 years old, with strong Individualism tendencies and a notable affinity for Bored Panda.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Boredom profile in United States.

Audience size
19.4M
in United States
Gender
60.2%♀
39.8% male
Age
39.5
average years
Country rank
#1703
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Boredom fans

60.2% are female, 39.8% are male, average age 39.5.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Boredom audience in United States
MetricValue
Female60.2%
Male39.8%
Average age39.5
Estimated audience size19,402,458
Fig. 03

Age distribution

Ø 39.5
average years
Age distribution of the Boredom audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3919%
40-4921%
50+22%
Fig. 04

Worldwide distribution

31.0%

of the worldwide Boredom audience comes from United States.

Worldwide audience distribution share by country for Boredom
CountryShare
United States31.0%
United Kingdom8.7%
Thailand4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Boredom audience in United States is strongest.

Fig. 05

Top regions by affinity

Boredom fans by region: top regions in United States
#RegionReachAffinity×
01California~2.5M1.19×
02Texas~2M1.16×
03Utah~200K1.11×
04Washington~400K1.10×
05Idaho~100K1.10×
06Virginia~500K1.08×
07Oklahoma~200K1.08×
08Hawaii~90K1.08×
09Oregon~200K1.07×
10Maryland~400K1.06×
11Georgia~600K1.05×
12North Carolina~600K1.05×
13Arizona~400K1.05×
14Missouri~300K1.03×
15Minnesota~300K1.03×
16Kentucky~300K1.03×
17Kansas~200K1.03×
18North Dakota~40K1.03×
19New York~1M1.02×
20Pennsylvania~700K1.02×
21Ohio~600K1.02×
22Massachusetts~400K1.02×
23Louisiana~300K1.02×
24Arkansas~200K1.02×
25Nebraska~100K1.02×
26Alaska~40K1.02×
27South Dakota~40K1.00×
28New Jersey~500K0.99×
29Indiana~400K0.99×
30Mississippi~200K0.99×
31New Mexico~100K0.98×
32West Virginia~90K0.98×
33Michigan~500K0.97×
34South Carolina~300K0.97×
35Connecticut~200K0.97×
36Iowa~200K0.96×
37Colorado~300K0.95×
38Wisconsin~300K0.95×
39Alabama~300K0.95×
40Maine~70K0.95×
41Montana~50K0.95×
42Illinois~600K0.94×
43Tennessee~400K0.94×
44Nevada~200K0.94×
45New Hampshire~70K0.94×
46Florida~1M0.93×
47Vermont~30K0.93×
48Rhode Island~60K0.92×
49Delaware~50K0.91×
50Washington, District of Columbia~50K0.86×
Fig. 06

Affinity by region

Affinity by region — Boredom, United States
0.86×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Boredom audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Boredom audience
#·InterestCategoryAffinity×
01Bored PandaInternet & Social Media12.01×
02Seth GreenMovies & TV12.01×
03Shirley MacLaineMovies & TV12.01×
04Once upon a timeMovies & TV12.01×
05Saturday Night FeverMovies & TV12.01×
06Erin AndrewsSports11.68×
07Michael CaineMovies & TV9.50×
08Jon VoightMovies & TV8.73×
09Paul NewmanMovies & TV8.30×
10Olivia MunnMovies & TV7.80×
11Christopher WalkenMovies & TV7.60×
12Sharon OsbourneMovies & TV5.40×
13Tom SelleckMovies & TV5.25×
14Sam ElliottMovies & TV5.24×
15MonarchyPolitics & Society4.75×
16Demi MooreMovies & TV4.50×
17Michael JacksonMusic & Radio2.17×
18RedditInternet & Social Media1.93×
19MSNNews1.73×
20Hobby LobbyHome & Garden1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Boredom audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Boredom audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.34×
Community OrientationOPEN1.29×
IndulgenceJOY1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Boredom audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
Pet OwnershipJOY0.82×
Healthy LifestyleBALANCE0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Boredom have in United States?

Boredom has an estimated audience of 19,402,458 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Boredom fans?

60.2% of Boredom fans are female, 39.8% are male, with an average age of 39.5 years.

03

Which brands do Boredom fans like most?

Boredom fans show strongest brand affinity for Bored Panda (12.01×), Seth Green (12.01×), and Shirley MacLaine (12.01×) over the country average.

04

Where do Boredom fans live in United States?

Boredom fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Boredom fans also like?

Beyond Boredom itself, the audience over-indexes on Seth Green (12.01×), Shirley MacLaine (12.01×), Once upon a time (12.01×), and Sam Elliott (5.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Boredom audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Boredom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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