A data profile of the people who buy, follow and care about Boredom in Germany — modelled from more than twelve digital signal sources. Boredom has an estimated audience of 984,767 people in Germany.
The average Boredom fan in Germany is 36.6 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Bored Panda, Amanda Seyfried, Mila Kunis, with strongest over-indexing on Bored Panda (28.02× the country average).
Demographically, the Boredom audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Boredom fan in Germany is more female, around 36.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Bored Panda.
The key figures that characterise the Boredom profile in Germany.
59.5% are female, 40.5% are male, average age 36.6.
| Metric | Value |
|---|---|
| Female | 59.5% |
| Male | 40.5% |
| Average age | 36.6 |
| Estimated audience size | 984,767 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 25% | |
| 30-39 | 24% | |
| 40-49 | 19% | |
| 50+ | 11% |
of the worldwide Boredom audience comes from Germany.
| Country | Share |
|---|---|
| United States | 31.0% |
| United Kingdom | 8.7% |
| Thailand | 4.6% |
Where the Boredom audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~60K | 1.20× | |
| 02 | Mecklenburg-Vorpommern | ~20K | 1.18× | |
| 03 | Brandenburg | ~40K | 1.17× | |
| 04 | Schleswig-Holstein | ~40K | 1.11× | |
| 05 | Thüringen | ~30K | 1.10× | |
| 06 | Sachsen-Anhalt | ~30K | 1.08× | |
| 07 | Niedersachsen | ~100K | 1.05× | |
| 08 | Nordrhein-Westfalen | ~200K | 0.99× | |
| 09 | Bremen | ~8K | 0.98× | |
| 10 | Saarland | ~10K | 0.94× | |
| 11 | Rheinland-Pfalz | ~50K | 0.92× | |
| 12 | Berlin | ~40K | 0.92× | |
| 13 | Hamburg | ~20K | 0.92× | |
| 14 | Baden-Württemberg | ~100K | 0.86× | |
| 15 | Hessen | ~60K | 0.86× | |
| 16 | Bayern | ~100K | 0.82× |
The strongest cross-interests of the Boredom audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bored Panda | Internet & Social Media | 28.02× | ||
| 02 | Amanda Seyfried | Movies & TV | 20.00× | ||
| 03 | Mila Kunis | Movies & TV | 20.00× | ||
| 04 | Barbara Palvin | Fashion & Accessoires | 20.00× | ||
| 05 | Bill Burr | Movies & TV | 20.00× | ||
| 06 | Waterstones | Literature | 20.00× | ||
| 07 | Kettcar | Music & Radio | 19.79× | ||
| 08 | Jimmy Kimmel | Movies & TV | 8.88× | ||
| 09 | Alexandra Daddario | Movies & TV | 8.83× | ||
| 10 | David Gilmour | Music & Radio | 7.72× | ||
| 11 | Al Nassr FC | Sports | 6.54× | ||
| 12 | Robert Pattinson | Movies & TV | 5.67× | ||
| 13 | Mel Gibson | Movies & TV | 4.46× | ||
| 14 | Emily Blunt | Movies & TV | 4.00× | ||
| 15 | Satire | Literature | 3.15× | ||
| 16 | Internet & Social Media | 2.47× | |||
| 17 | Tagesschau | Movies & TV | 2.38× | ||
| 18 | Online newspaper | News | 2.13× | ||
| 19 | Netto Marken-Discount | Shopping | 1.77× | ||
| 20 | X | Internet & Social Media | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.00× | |
| Community Orientation | OPEN | 1.61× | |
| Convenience Orientation | PREMIUM | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.76× | |
| Sports Activity | POWER | 0.77× | |
| Family Orientation | CONSERVATISM | 0.79× |
Boredom has an estimated audience of 984,767 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
59.5% of Boredom fans are female, 40.5% are male, with an average age of 36.6 years.
Boredom fans show strongest brand affinity for Bored Panda (28.02×), Amanda Seyfried (20×), and Mila Kunis (20×) over the country average.
Boredom fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Boredom itself, the audience over-indexes on Amanda Seyfried (20×), Mila Kunis (20×), Barbara Palvin (20×), and Tagesschau (2.38×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Boredom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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