Rascasse Audience Intelligence

Bored Panda Audience in Germany

A data profile of the people who buy, follow and care about Bored Panda in Germany — modelled from more than twelve digital signal sources. Bored Panda has an estimated audience of 755,174 people in Germany.

#4among Humor website in Germany#285among Website / Newspaper / Magazine in Germany#122in Internet & Social Media

The average Bored Panda fan in Germany is 37.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Boredom, Spiegel Online, Giant panda, with strongest over-indexing on Boredom (28.02× the country average).

Demographically, the Bored Panda audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Spirituality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Bored Panda fan in Germany is more female, around 37.9 years old, with strong Spirituality tendencies and a notable affinity for Boredom.

Category: Internet & Social Media · Type: Website / Newspaper / Magazine · Subtype: Humor website

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bored Panda profile in Germany.

Audience size
755K
in Germany
Gender
55.7%♀
44.3% male
Age
37.9
average years
Country rank
#8325
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Bored Panda

55.7% are female, 44.3% are male, average age 37.9.

Fig. 02

Gender split

55.7%
Female
44.3%
Male
Demographic split for Bored Panda audience in Germany
MetricValue
Female55.7%
Male44.3%
Average age37.9
Estimated audience size755,174
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Bored Panda audience in Germany
Age bracketShare%
16-1915%
20-2926%
30-3927%
40-4919%
50+13%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Bored Panda audience comes from Germany.

Worldwide audience distribution share by country for Bored Panda
CountryShare
United States42.1%
United Kingdom14.6%
Canada6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bored Panda audience in Germany is strongest.

Fig. 05

Top regions by affinity

Bored Panda fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~50K1.45×
02Hamburg~20K1.27×
03Hessen~70K1.20×
04Rheinland-Pfalz~50K1.19×
05Sachsen~40K1.14×
06Bayern~100K1.12×
07Saarland~10K1.10×
08Baden-Württemberg~100K1.02×
09Mecklenburg-Vorpommern~10K1.02×
10Niedersachsen~70K1.00×
11Nordrhein-Westfalen~200K0.97×
12Bremen~6K0.87×
13Schleswig-Holstein~20K0.83×
14Thüringen~20K0.82×
15Sachsen-Anhalt~10K0.60×
16Brandenburg~10K0.53×
Fig. 06

Affinity by region

Affinity by region — Bored Panda, Germany
0.53×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bored Panda audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bored Panda audience
#·InterestCategoryAffinity×
01BoredomHealth28.02×
02Slovak languagePolitics & Society23.01×
03Giant pandaPets & Animals16.27×
04Bubble ShooterGames15.60×
05FelisPets & Animals9.80×
06OffspringHome & Garden7.23×
07Spiegel OnlineNews6.42×
08MammalPets & Animals5.34×
09Der TagesspiegelNews5.26×
10ScienceBusiness & Career3.82×
11RedditInternet & Social Media3.76×
12FOCUS OnlineNews3.73×
13HumourLiterature3.45×
14AnimalPets & Animals3.24×
15MagazinesLiterature3.16×
16Current eventsArts & Culture3.15×
17Social mediaBusiness & Career2.88×
18BildNews2.70×
19LeisureTravel & Leisure2.67×
20Harry PotterMovies & TV2.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bored Panda audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bored Panda audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.77×
Social Media UsageJOY1.98×
ExtroversionTHRILL1.79×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bored Panda audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.61×
Early Adopter MentalityPOWER0.74×
Career OrientationPOWER0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bored Panda have in Germany?

Bored Panda has an estimated audience of 755,174 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Bored Panda fans?

55.7% of Bored Panda fans are female, 44.3% are male, with an average age of 37.9 years.

03

Which brands do Bored Panda fans like most?

Bored Panda fans show strongest brand affinity for Boredom (28.02×), Spiegel Online (6.42×), and Giant panda (16.27×) over the country average.

04

Where do Bored Panda fans live in Germany?

Bored Panda fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Bored Panda fans also like?

Beyond Bored Panda itself, the audience over-indexes on Spiegel Online (6.42×), Giant panda (16.27×), Mammal (5.34×), and Science (3.82×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Humor website audiences in Germany

See Bored Panda audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bored Panda. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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